Outi Kotala

Tampere Area, Finland Finland

UX & Service Designer at Gofore

Technology / Software / Internet

I have been providing service design for both B-2-B and to customer markets since the beginning of this millennium. I'm always looking to the future and I'm eager to improve the ways my customers could get that extra competitive edge in today's digitalized world. For me, purpose, experience and feeling are the most important tools to make successful services. My services include: - finding out what users need, in what kind of contexts they use the services and who they are - helping my customers to innovate, create and design a service or a product that serves best their company strategy and the target groups - visualizing that is not visible: company values, brand, strategy, customer n...