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My Digital Life
Improving student engagement
with digital projects at UAL
Charlotte Webb
@otheragent
Why?
 inconsistent approach
 students engaged too late
What is
student
engagement?
“

the interaction between the time, effort and
other relevant resources invested by both
students and their institutions intended to
optimise the student experience and enhance
the learning outcomes and development of
students and the performance and reputation of
the institution

“

Trowler & Trowler 2010
Foci

 student learning
 structure & process

 identity
Co-creation of
change
Turner 2010
Timing
Reproduction of Sanders & Stappers, 2008
Reproduction of Turner, 2010 adapted from Sanders and Stappers, 2008
Co-creation
Digital culture





traffic
revenue
innovation
sustainability
Case study 1
“

“

for it to have integrity and for it to be real,
we couldn’t have started without students
being really pivotal to the project
“

“

I didn’t think it had the same sort of
stuffy formulaic feeling of maybe
some of the other web presences of
UAL. I guess it’s again the big
organization thing, (which) is always
going to dictate a lot about style and
all of that kind of stuff
“

“

Commonplace is basically speaking to
students in a medium they relate to
Role of
student(s)

Developer

Content creator/node network
Zoe’s Advice
 Listen
 Take a risk
 Tutors are oracles

 Face to face is essential
 Invested students promote stuff
BARRIERS?
Commonplace
???
Charlotte Webb
@otheragent
c.webb@arts.ac.uk
mydigitallife.myblog.arts.ac.uk/

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My Digital Life: Improving Student Engagement with Digital Projects at University of the Arts London

Notas do Editor

  1. Maybe find a better definition, or just read out the T&T one
  2. Focus of literature
  3. Graphic?
  4. Graphic?
  5.  (Dion Hinchcliffe Executive VP of Dachis Group - consultancy focusing on social technologies for business) http://www.zdnet.com/opening-up-apis-brings-in-benefits-2062303135/ (2011)
  6. Screenshot of MDL blog/FB/Twitter