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Content Strategy for Intermediate Bloggers
1.
Content Strategy
Intermediate Bloggers pres en te d by AJ & Mel is sa Le on # CONSt rate gy
2.
Follow us on
Twitter: @ajleon @melissaleon Signup to our Non Profit Newsletter: www.bit.ly/osCnewsletter
3.
Types of Content Wri
tten, P h o to s, Video s
4.
Update your supporters
on the inner workings of your org. Written Posts
5.
6.
121 words
7.
8.
Give your readers
a look at what your org is doing. Photo Posts
9.
10.
11.
Screen Cast
12.
Updates Interview Thank You
Thought Video Posts Recap Events
13.
Video Examples
14.
Screen Cast
15.
Video Examples ... http://globalhopenet
work.org/thank-you-for-serving-hope http://spinellapastabar.tumblr.com/post/1522219888/mirko-is-adding- a-new-menu-item-watch-the-video http://bloggingshakespeare.com/the-tempest-ferdinand-and-miranda http://findingshakespeare.co.uk/sbt-museums-collections-care http://findingshakespeare.co.uk/how-to-keep-witches-away
16.
Content Strategy Freq ue
n cy, C on tr ib u to rs, Wee k ly & Mon thly S er ie s
17.
How often should
I blog?
18.
Recruit Contributors
19.
Weekly Content
20.
Monthly Series
21.
Content Distribution Tw it
te r, Face b oo k & Em a il
22.
‘Push’ your content
where your supporters are. Content Distribution
23.
24.
Post on Facebook
25.
Tweet Link on
Twitter
26.
Recap Ty pe s
of C on te n t, C on te n t St rate gy & D is tr ib u ti on
27.
Questions
28.
Wordpress Demystified sign up
fo r No tific ati on s at w w w.bit.l y/ wordp re ssDM
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