The Online Business Bootcamp Curriculum gives you a week by week breakdown of the topics you will cover during the course. If you need more information visit our website http://onlinebusiness.org/ and get in touch with us.
3. Week 3: Entice Your Prospects Week 4: Instant Traffic
Week 2: Investigate Your Market
Week 5: Natural Traffic
Week 1: Master The Basics
Week 6: To Infinity & Beyond
ONLINE BOOTCAMP 2.0
4. How am I going to learn?
We have tried and tested a new age way of learning. Its
simple, you learn on the job and use your business idea
as your project.
Learn by doing and build a profitable business as a result.
The training has been designed keeping you in mind. We
understand time is always a barrier, so we have
structured the learning in to bite-sized information that is
easily consumable.
5. Grab & Go
Training
Your training is released in weekly modules within our private,
member only website.
Each module is filled with step-by-step training videos, done-for-
you templates, resource lists and action guides. You will watch and
learn from your computer, or stream it on your tablet! Our goal is
to make your online learning experience as easy and enjoyable as
possible!
Bootcamp
Forum
Downloadable
Content
Weekly
Modules
Member’s
Dashboard
Informative
Videos
Get Expert
Answers
8. Week 1: Master The Basics
:MASTER THE BASICS:
Keyword Research
MASTER THE BASICS:
Hosting & Email
Configuration
MASTER THE BASICS:
Domain Selection
MASTER THE BASICS:
Build an
E-commerce Website
MASTER THE BASICS:
Outsourcing
MASTER THE BASICS:
Accepting Payments
9. Keyword Analysis
• Learn how to identify the most
profitable and converting keywords
for your online business.
• How to have a keyword list ready
and keep it updated regularly.
• Get estimates of traffic volume
even before you begin.
Domain Selection
• Domain name selection tips.
• What makes a good domain name.
• Selecting the right extension.
• Using vanity domains creatively.
Build An E-commerce Website
• Having an objective for your
website.
• Building a website using CMS.
• The right website structure from
Google’s perspective.
Accepting Payments
• Identify the right gateway for your
business.
• Legalities & Documents required.
Week 1: Master The Basics
10. Hosting & Email Configuration
• Clear guidelines on hosting so you
don’t spend too much
• Importance of having a
professional email address
•Get set-up on the internet and go
live.
Outsourcing
• Things you can outsource
• Building your virtual team
• What are the best platforms for you
to find quality outsourcers
• Pitfalls to watch out for while
working with outsourcers.
Week 1: Master The Basics
11. INVESTIGATE YOUR
MARKET:
Identifying Your
Target Market
INVESTIGATE YOUR
MARKET:
Ideal Buyer Persona
INVESTIGATE YOUR
MARKET:
Competition Analysis
INVESTIGATE YOUR
MARKET:
Marketing Plan
Week 2: Investigate Your Market
INVESTIGATE YOUR
MARKET:
Creating Content
INVESTIGATE YOUR
MARKET:
Ninja Tricks
12. Identify Your Target Market
• Find out who your target market is
and have a full description of them.
• Learn how to position yourself and
stand out from the crowd.
Ideal Buyer Persona
• Importance of creating a customer
avatar.
• How to market to your ideal
customer.
Analyze Your Competition
• Know your 5 closest direct and
indirect competitors.
•What’s working for them and how
you can benefit.
Marketing Plan
• Build a strategic marketing plan that
you can action.
• Compete heads-on with big brands
and other market leaders.
Creating Content
• Learn how to create proven content
that converts.
• Engage with your customers at a
whole different level.
Ninja Tricks
• Learn how to surf the graph with
Facebook.
• Build your first list of 100 potential
buyers.
Week 2: Investigate Your Market
13. ENTICE YOUR PROSPECTS:
Give Them Something
ENTICE YOUR PROSPECTS:
Construct Your Offer
ENTICE YOUR PROSPECTS:
Build Your List
ENTICE YOUR PROSPECTS:
Automate Your Email
Marketing
Week 3: Entice Your Prospects
14. Give Them Something
• Understand how to create an
appealing offer that will keep your
visitors loyal.
• Create multiple offers to segment
and profit from the market.
Construct Your Offer
• Find out a way to create high
converting landing pages for your
offer.
• Know how to structure the content
of your landing page without using
any coding.
• Publish your offer with a clear call to
action.
Build Your List
• Tips to build your list of loyal
subscribers.
• Best practices for collecting leads
for your list.
Automate Your Email Marketing
• How to create, deliver & monitor
emails sent in large numbers.
• Discover the various management
software for Email Marketing.
• Convert your warm leads into sales
with Auto-Responders.
• Get accurate analytics about your
email campaigns .
Week 3: Entice Your Prospects
16. Overview
• The need for qualified traffic.
• The relationship between traffic
and sales.
• The difference between paid and
organic traffic.
Facebook Ads
• How do Facebook Ads work.
• Learn how to create campaigns
with custom audience.
• How much do Facebook Ads cost
and understand what should be
your ad spend.
Week 4: Instant Traffic
Google Ads
• Learn how to leverage Google tools
and networks.
• Learn how to create and manage your
ad campaigns.
• Understand campaign reporting and
performance.
Re-targeting
• How you can benefit with re-targeting.
• Keep your brand in front of your
targeted audience.
17. Week 5: Natural Traffic
NATURAL TRAFFIC:
SEO
NATURAL TRAFFIC:
Classifieds
NATURAL TRAFFIC:
Social Networks
NATURAL TRAFFIC:
Blogs & Forums
18. Search Engine Optimization
• White-hat SEO practices for online
marketing.
• Learn how to get website listed
among the top search engines.
• Enable Google and other search
engines to index your website
periodically (using Sitemaps &
Robots.txt).
Classifieds
• Communicate with your
prospective client.
• Learn how to optimize your ad to
drive targeted traffic.
Week 5: Natural Traffic
Social Media
• Understanding the various social
media platforms.
• Gaining traffic and attention through
social media.
• Using the power of social media for
brand recognition & lead generation.
• How to boost your fans, followers and
connections to maximize your social
reach.
Blogs & Forums
• Increasing authority & credibility by
leaving comments /posts on related
blogs.
• Generate leads with relevant and
useful content.
19. Week 6: To Infinity And Beyond
TO INFINITY & BEYOND:
Key Metrics
TO INFINITY & BEYOND:
Split Testing
TO INFINITY & BEYOND:
Growth Hacking
TO INFINITY & BEYOND:
Affiliate Marketing
20. Key Metrics
• Which campaigns provide the
most ROI.
• Understand your Customer
Acquisition Metrics and your
Visitor Value.
Split Testing
• Strategies that will help you go to
the next level in online business.
• Understand customer behavior
and preferences and where you
should go with your campaigns.
• Acting on test results.
Week 6: To Infinity & Beyond
Growth Hacking
• Mapping out user lifecycle of your
product.
• Viral growth of your product.
Affiliate Marketing
• Understanding the concept of
affiliate marketing,
• Recognizing the best affiliate
programs.
• How to promote affiliate products.
• Setting up affiliate programs for
your own products.
21. Video Marketing
Bonus Week
Video Marketing
• Setting up your green screen
• Equipment you require
• How to make quality videos with
minimal cost & efforts
• Methods for effective distribution of
videos
• Simple guide to YouTube strategies
22. Who Can Benefit From Online Bootcamp?
Whether you’re a start-up, small business or an
aspiring entrepreneur.
Whether you want to take offline business online,
enhance an existing online business or even start a
fresh business over the Internet.
Whether you’re selling a product or a service.
You’ll learn skills and strategies to build and
implement a successful business online.
23. Learn At Your Own Pace
Absolutely! You’ll go through the training
as it’s released over six weeks.
We get that you’re busy and may have to
take a break.
Do not worry about lagging behind . You’ll
be able to go through the training at your
own pace, convenience and comfort with
Online Bootcamp’s video trainings.
The training materials are yours to keep.
You can revisit and review them at any
time.
24. Join a revolution of business owners
growing their business online...
25. What Exactly Will I Know After
Completing The Bootcamp?
Our bootcamp is fairly intensive yet presented in an intuitive manner
ensuring you will be able to implement all the tactics and strategies
closely held by the most successful online business pros.
You can expect to continually increase your customer base by drawing
new leads.
Automate parts of your sales process while increasing your sales
conversion rates.
Increase both your brand and customer loyalty.
Gain new market share in your industry.
Raise your average lifetime customer value as well as your bottom line
profits.
Dramatically increase the value of your business.
27. BONUS
As a special bonus, our Online
Bootcamp members will receive
access to the same state of the art
online tracking and reporting
dashboard software we use, to run
all our online businesses.
If you were to buy access to this
software for just one year, you
would have to spend more than 8x
times the cost of your enrolment to
Online Bootcamp.
28. We’re offering the online bootcamp, helping you
supercharge your business with the power of
online marketing for the unbelievably low price
of $167.
Online Bootcamp is available all across India.
ONLINE BOOTCAMP TRAINING
INVESTMENT?
29. So what are you waiting for?
Enroll in Online Bootcamp Training
program before its too late and we will
see you soon.
We dedicate ourselves to your success!
Dream Big in 2014