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Several years of positive economic evolution in Thailand as well as a real
political willingness have changed and are still deeply changing the habits
of the population regarding domestic tourism and leisure time in the country.

Besides that fact, Thailand still remains one of the most popular travel and
leisure destination in the world, attracting more tourists year by year.

In that very competitive market:
       How to catch customer’s attention?
       How to ensure your offers a high visibility?
       How to promote your activities on social networks?
       Where to find an efficient and trendy support to your sales?

Thailema® is The Specialist of leisure and activities booking online service
everywhere in Thailand. We are commited in helping you to boost your
visibilty on the web and in improving your sales. Do not hesitate, join us on
www.thailema.com.
We define ourself as a leisure agency, as initiators of new ideas and dreams
achievers but above all we are avid travellers and e-content professionals.

We believe that everybody needs time to relax and to have fun. But we
have also noticed that a lot of interesting activities are badly advertized and
badly distributed. That’s why we are launching Thailema®.

We act as go-between and gather a wide range of leisure offers in
Thailand and strongly support them through Thailema®. We offer
Customers the largest choice on what is possible to do in Thailand.




                                         ► We provide an Internet portal
                                         site that is a new place where our
                                         Customers can search, select,
                                         book and comment thematic
                                         activities everywhere in Thailand.
                                         We offer to our Customers
                                         the largest window on what is
                                         possible to do in Thailand.
                                         ► We provide an Internet portal
                                         site that is a new place where our
                                         Partners can post, edit, fully manage,
                                         promote and advertise offers of any
                                         activities in Thailand.
                                         We offer to our Partners an
                                         efficient service that supports
                                         their sales and boosts their
                                         visibility on the Web.




Thailema means Thai Leisure Market and
is a registerd trademark of Smile E-Content &
Solutions ltd.
Availability               WYSIWYG              Competitive price

You must guarantee         ‘What you will show to
                            ‘What you will           You have the full
Thailema® and our          our Customers must        control of your offers
Customers that you         be what they will get     but we insist on the
will keep your availabi-   once they make a          fact that your offers
lities updated.            booking’. The Quality     must be competitive.
                           is one of our strongest
                           commitments.
500     different partners everywhere in Thailand


           78     provinces covered within 2 years


                                                         1,000
                                                   different offers within a year
    Thailema                   as a

    key partner
    for activities providers




Our goal is10,000            orders within a year
from the launching of Thailema


We plan to attract around
visitors a month
                            40,000
A database of 20,000
potential Customers within a year and
from both Thailand and abroad.




                                                 Our first steps

                                      The domestic market and more
                                      specifically Bangkok and the central
                                      region. The Northern and Southern
                                      region will be also targeted on the next
                                      step.

                                      The international market. We will
                                      focus our actions on the English
                                      speaking travellers and later we will
                                      develop contacts with the French and
                                      Chinese market.
A dedicated page for
        each offer
Each offer will be presented
on a full page with 5 different
tabs: Description, Availability,
Location, Comment & Video.
All the given information
are used by our search
engine.




  A short description
   on our homepage
Each offer will be pushed up
on our homepage thanks
to the headline picture and
a short description of your
activity that must be attrac-
tive to catch the eyes of our
Customers.



  A top list for the best
        activities                               Our weekly newsletter
We allow our customers                      Our newsletter will be thematic and
to rate the activities and                  there will be places for our partners
we put forward the best                     banners and other advertisings.
activities.



                                   Enjoy our Social Networks

                     We will also promote your offers via our social
                     networks (Facebook®, Twitter®, LinkedIn®, our
                     blog…)
Our booking system

We allow you to choose between an automatic confirmation booking
system or a booking on request. In that case we expect a confirmation
within 24 hours.

Automatic confirmation follows from a system based on a daily stock of
managed activities or on allocation. Activities are prebooked and the
booking remains valid up to a defined deadline. If Thailema® can not sell
the activites within the deadlines, the late become fully available and the
Partner can handle the sale. However if, in the same time, Thailema® has
found a Customer, a confirmation will be required from the Partner. The
Partner will be informed of the booking by mail and sms. The Partner has to
confirm or invalidate the booking within 24 hours.

For each of your offers you can chose and control the booking system.




                                  Refund

We pay Partners twice a month: the 15th and the 30th of each month (or
the next available working days). The 15th, all the verified activities that
have occurred between the 28th of the previous month and the 13th of the
current month will be refund. The 30th, all the verified activities that have
occurred between the 14th and the 28th of the current month will be refund.
Thailema® will calculate the commission rate according the rules and also
the withholding tax.
Traditional Press actions

Thailema® will advertise in targeted specialised press and will communi-
cate about its service and about some thematic events. Our Partners will be
included in our campaigns and we will push them through articles in those
magazine and according to the events.

We will also maintain strong contacts with the domestic and international
specialised press in order to appear in their editorial contents.




          Keywords: insert - article -
          back cover - flyer - page...



                      Online promotion campaigns

Thailema® will launch several thematic online promotion campaigns that
will attract more and more Customers on our website. We will use all kind
of e-marketing tools in order to give your offers a huge visibility.
Keywords: emailing - google ads - facebook - banners - viral emarketing...




          Our newsletters                        Thai Travel Expo 2011

Once a week, our Customers will be            Thailema® will attend the
contacted by newsletters and they             Thai Travel Expo 2011 in
will be informed about the new offers         August and we invite you to
and the new actions of Thailema®.             visit our booth.
Keywords: News - banners - Thematic           Booth K05
- Events...



      White label distributors

Thailema® will work with well-
known distributors and foreign travel
agencies as white label mark. It will
allow us to canvass more potential
Customers for our Partners.
Keywords: travel agencies - foreigners
- international - network...
How to use www.thailema.com?

Our Customers search and select an activity on www.thailema.com. Once
the booking has been confirmed, they receive a confirmation email with
a verification code and all the information needed to enjoy the selected
activity on date.
On date and on site, the Customer gives the voucher with the verification
code to the Partner and takes part of the activity.
Later or at that time, the Partner enters the verification code in      his
professional Thailema® account and will be refund within 2 weeks. If   the
Customer liked the activity, he will be allowed to comment and rate    the
activity. Moreover Customers can share experience and pictures on      our
blog and social network.

                 It’s easy, simple, efficient and trendy.




                    How to use www.thailema.com?

       Fill in the form and sign the contract.


       Provide us with your banking information.

       Provide us with some good pictures and videos (if you cannot, we
       can provide you with the service of a professional photographer).
       It’s well known that specific pictures bellowing only to you are
       better that free pictures found on the web.

       Register in your professional Thailema® account.

       Post your first offers.

       Follow up your order and the comments of our Customers.

       Contact us whenever you want
Like many other Partners, join us and benefit from our full services

At Thailema®, we are all aware that nothing can be done without our
Partners. That’s why we insist on a real win-win relationship with all our
Partners. Thailema® is a toolbox and behind it, there are people and
professionals that will do their best to make your experience with us as
efficient and nice as possible.

Facing the fierce competition and exploring new opportunities together will
make us stronger and will make us able to give a better service to our
Customers. we hope to see your offers on Thailema® very soon.

The Thailema® team




                                                       Contact us

                                                ► Address
                                                Moobaan Klang Muang
                                                Urbanion 3/10,
                                                Srinakarin road 46/1, Soi
                                                Pramot, Nongbon,
                                                Prawet, Bangkok 10250

                                                ► Tel
                                                02 138 36 32
                                                0847 703 202

                                                ► Email
                                                info@thailema.com

                                                ► Skype
                                                Thailema.com

                                                ► Facebook
                                                Thailema

                                                ► LinkedIn
                                                Olivier Harrang

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Thailema thai leisure market

  • 1. Several years of positive economic evolution in Thailand as well as a real political willingness have changed and are still deeply changing the habits of the population regarding domestic tourism and leisure time in the country. Besides that fact, Thailand still remains one of the most popular travel and leisure destination in the world, attracting more tourists year by year. In that very competitive market: How to catch customer’s attention? How to ensure your offers a high visibility? How to promote your activities on social networks? Where to find an efficient and trendy support to your sales? Thailema® is The Specialist of leisure and activities booking online service everywhere in Thailand. We are commited in helping you to boost your visibilty on the web and in improving your sales. Do not hesitate, join us on www.thailema.com.
  • 2. We define ourself as a leisure agency, as initiators of new ideas and dreams achievers but above all we are avid travellers and e-content professionals. We believe that everybody needs time to relax and to have fun. But we have also noticed that a lot of interesting activities are badly advertized and badly distributed. That’s why we are launching Thailema®. We act as go-between and gather a wide range of leisure offers in Thailand and strongly support them through Thailema®. We offer Customers the largest choice on what is possible to do in Thailand. ► We provide an Internet portal site that is a new place where our Customers can search, select, book and comment thematic activities everywhere in Thailand. We offer to our Customers the largest window on what is possible to do in Thailand. ► We provide an Internet portal site that is a new place where our Partners can post, edit, fully manage, promote and advertise offers of any activities in Thailand. We offer to our Partners an efficient service that supports their sales and boosts their visibility on the Web. Thailema means Thai Leisure Market and is a registerd trademark of Smile E-Content & Solutions ltd.
  • 3. Availability WYSIWYG Competitive price You must guarantee ‘What you will show to ‘What you will You have the full Thailema® and our our Customers must control of your offers Customers that you be what they will get but we insist on the will keep your availabi- once they make a fact that your offers lities updated. booking’. The Quality must be competitive. is one of our strongest commitments.
  • 4.
  • 5. 500 different partners everywhere in Thailand 78 provinces covered within 2 years 1,000 different offers within a year Thailema as a key partner for activities providers Our goal is10,000 orders within a year from the launching of Thailema We plan to attract around visitors a month 40,000 A database of 20,000 potential Customers within a year and from both Thailand and abroad. Our first steps The domestic market and more specifically Bangkok and the central region. The Northern and Southern region will be also targeted on the next step. The international market. We will focus our actions on the English speaking travellers and later we will develop contacts with the French and Chinese market.
  • 6. A dedicated page for each offer Each offer will be presented on a full page with 5 different tabs: Description, Availability, Location, Comment & Video. All the given information are used by our search engine. A short description on our homepage Each offer will be pushed up on our homepage thanks to the headline picture and a short description of your activity that must be attrac- tive to catch the eyes of our Customers. A top list for the best activities Our weekly newsletter We allow our customers Our newsletter will be thematic and to rate the activities and there will be places for our partners we put forward the best banners and other advertisings. activities. Enjoy our Social Networks We will also promote your offers via our social networks (Facebook®, Twitter®, LinkedIn®, our blog…)
  • 7. Our booking system We allow you to choose between an automatic confirmation booking system or a booking on request. In that case we expect a confirmation within 24 hours. Automatic confirmation follows from a system based on a daily stock of managed activities or on allocation. Activities are prebooked and the booking remains valid up to a defined deadline. If Thailema® can not sell the activites within the deadlines, the late become fully available and the Partner can handle the sale. However if, in the same time, Thailema® has found a Customer, a confirmation will be required from the Partner. The Partner will be informed of the booking by mail and sms. The Partner has to confirm or invalidate the booking within 24 hours. For each of your offers you can chose and control the booking system. Refund We pay Partners twice a month: the 15th and the 30th of each month (or the next available working days). The 15th, all the verified activities that have occurred between the 28th of the previous month and the 13th of the current month will be refund. The 30th, all the verified activities that have occurred between the 14th and the 28th of the current month will be refund. Thailema® will calculate the commission rate according the rules and also the withholding tax.
  • 8. Traditional Press actions Thailema® will advertise in targeted specialised press and will communi- cate about its service and about some thematic events. Our Partners will be included in our campaigns and we will push them through articles in those magazine and according to the events. We will also maintain strong contacts with the domestic and international specialised press in order to appear in their editorial contents. Keywords: insert - article - back cover - flyer - page... Online promotion campaigns Thailema® will launch several thematic online promotion campaigns that will attract more and more Customers on our website. We will use all kind of e-marketing tools in order to give your offers a huge visibility. Keywords: emailing - google ads - facebook - banners - viral emarketing... Our newsletters Thai Travel Expo 2011 Once a week, our Customers will be Thailema® will attend the contacted by newsletters and they Thai Travel Expo 2011 in will be informed about the new offers August and we invite you to and the new actions of Thailema®. visit our booth. Keywords: News - banners - Thematic Booth K05 - Events... White label distributors Thailema® will work with well- known distributors and foreign travel agencies as white label mark. It will allow us to canvass more potential Customers for our Partners. Keywords: travel agencies - foreigners - international - network...
  • 9.
  • 10. How to use www.thailema.com? Our Customers search and select an activity on www.thailema.com. Once the booking has been confirmed, they receive a confirmation email with a verification code and all the information needed to enjoy the selected activity on date. On date and on site, the Customer gives the voucher with the verification code to the Partner and takes part of the activity. Later or at that time, the Partner enters the verification code in his professional Thailema® account and will be refund within 2 weeks. If the Customer liked the activity, he will be allowed to comment and rate the activity. Moreover Customers can share experience and pictures on our blog and social network. It’s easy, simple, efficient and trendy. How to use www.thailema.com? Fill in the form and sign the contract. Provide us with your banking information. Provide us with some good pictures and videos (if you cannot, we can provide you with the service of a professional photographer). It’s well known that specific pictures bellowing only to you are better that free pictures found on the web. Register in your professional Thailema® account. Post your first offers. Follow up your order and the comments of our Customers. Contact us whenever you want
  • 11. Like many other Partners, join us and benefit from our full services At Thailema®, we are all aware that nothing can be done without our Partners. That’s why we insist on a real win-win relationship with all our Partners. Thailema® is a toolbox and behind it, there are people and professionals that will do their best to make your experience with us as efficient and nice as possible. Facing the fierce competition and exploring new opportunities together will make us stronger and will make us able to give a better service to our Customers. we hope to see your offers on Thailema® very soon. The Thailema® team Contact us ► Address Moobaan Klang Muang Urbanion 3/10, Srinakarin road 46/1, Soi Pramot, Nongbon, Prawet, Bangkok 10250 ► Tel 02 138 36 32 0847 703 202 ► Email info@thailema.com ► Skype Thailema.com ► Facebook Thailema ► LinkedIn Olivier Harrang