Challenge ! Customers are often frustrated with how corporates communicate with them ! Corporates have difficulties to identify value propositions when they approach their customers The presentation gives you a high-level overview how to actively engage with your customers.

1. DesignThinkingEssentials
CUSTOMER
CONNECT
HOW TO ACTIVELY CONNECT
WITH YOUR CUSTOMERS
ADAPT OR DIE VENTURES LTD
Donnerstag, 31. Oktober 13
PROCESS
TEAM

2. ADAPT OR DIE
Ventures Ltd
Challenge
! Customers are often frustrated with how
corporates communicate with them
! Corporates have difficulties to identify
value propositions when they approach
their customers
DESIGN THINKINGESSENTIALS
Donnerstag, 31. Oktober 13
2
ADAPTORDIEVENTURES2013

3. ADAPT OR DIE
Ventures Ltd
Active connection
DESIGN THINKINGESSENTIALS
Donnerstag, 31. Oktober 13
3
ADAPTORDIEVENTURES2013

4. ADAPT OR DIE
Ventures Ltd
Active listening
The possibility that customers do engage
is three times higher if the company is
reacting on customers’ suggestions
DESIGN THINKINGESSENTIALS
Donnerstag, 31. Oktober 13
4
ADAPTORDIEVENTURES2013

5. ADAPT OR DIE
Ventures Ltd
Transparency
Customers’ reaction increases
by 6% if companies communicate
their knowledge and ideas
DESIGN THINKINGESSENTIALS
Donnerstag, 31. Oktober 13
5
ADAPTORDIEVENTURES2013

6. ADAPT OR DIE
Ventures Ltd
Appreciation
The chance that a company will give a well-known
customer feedback on his feedback / idea is 7%
higher than if the customer is not yet known.
However, the unknown one won’t come twice!
DESIGN THINKINGESSENTIALS
Donnerstag, 31. Oktober 13
6
ADAPTORDIEVENTURES2013

7. DT is changing your habits...
ADAPT OR DIE
VENTURES LTD
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34 Arcadia Avenue
London N2 2JU
Office Essen
Tommesweg 68
45149 Essen
www.adaptordie.me
Donnerstag, 31. Oktober 13
Office Heidelberg
Waldhofer Straße 100
69123 Heidelberg