Personal Information
Organização/Local de trabalho
Greater New York City Area, New York United States
Cargo
EVP, Chief Digital Officer
Sobre
Executive digital leader for WPP’s consolidated Janssen business unit, responsible for innovation, creativity, and technological excellence, managing $35,000,000 worth of marketing spend for a portfolio of multi-billion dollar brands.
In conjunction with the franchise Presidents, launched Janssen’s Digital Center of Excellence, an internal team responsible for driving digital fluency and strategic best practices across IT, Legal, Regulatory, PR, and Marketing.
Built and led cross-functional team of elite strategy and creative agency personnel responsible for the alignment of digital, social, mobile, and traditional marketing campaigns and product initiatives.
Established digital s...
Marcadores
innovation
pharma
social media
technology
availability bias
culture
health care
healthcare
digital marketing
Ver mais
Apresentações
(4)Personal Information
Organização/Local de trabalho
Greater New York City Area, New York United States
Cargo
EVP, Chief Digital Officer
Sobre
Executive digital leader for WPP’s consolidated Janssen business unit, responsible for innovation, creativity, and technological excellence, managing $35,000,000 worth of marketing spend for a portfolio of multi-billion dollar brands.
In conjunction with the franchise Presidents, launched Janssen’s Digital Center of Excellence, an internal team responsible for driving digital fluency and strategic best practices across IT, Legal, Regulatory, PR, and Marketing.
Built and led cross-functional team of elite strategy and creative agency personnel responsible for the alignment of digital, social, mobile, and traditional marketing campaigns and product initiatives.
Established digital s...
Marcadores
innovation
pharma
social media
technology
availability bias
culture
health care
healthcare
digital marketing
Ver mais