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Design Guy podclub
An Introduction to the Principles of Graphic Design



                   James Cook
                   ThoughtWorks
http://designguyshow.blogspot.com
          Available via iTunes
What is Design?

  The Creative Process




The Elements of Design




              Balance

                 Unity




           Typography
de·sign

Increasing order,
  Decreasing entropy.
   http://wikipedia.org/wiki/design
Episodes 01-03

                                                       What is Design?
                                                             01. Introduction
                                                             02. What is Design?
                                                             03. On Graphic Design
                                                                   18min




http://designguyshow.blogspot.co.uk/2007/08/design-guy-episode-1-intro-episode.html
http://designguyshow.blogspot.co.uk/2007/08/design-guy-episode-2-what-is-design.html
http://designguyshow.blogspot.co.uk/2007/08/design-guy-episode-3-on-graphic-design.html
Episodes 04-17

                                               The Creative Process
                         → How Design Begins... 04. How Design Begins, Pt. I
                                                05. How Design Begins, Pt. II
                                                06. Harry Houdini & the Attributes of a Designer
                                                                  22min




http://designguyshow.blogspot.co.uk/2007/08/design-guy-episode-4-how-design-begins.html
http://designguyshow.blogspot.co.uk/2007/09/design-guy-episode-5-how-design-begins.html
http://designguyshow.blogspot.co.uk/2007/09/design-guy-episode-6-harry-houdini-and.html
Episodes 04-17

                                                The Creative Process
                            → The Creative Mind... 10. Getting Creative
                                                   11. Getting a Handle on Creativity
                                                   12. The Creative Mind
                                                   13. The Mind at Play
                                                                   28min




http://designguyshow.blogspot.co.uk/2007/10/design-guy-episode-10-getting-creative.html
http://designguyshow.blogspot.co.uk/2007/10/design-guy-episode-11-getting-handle-on.html
http://designguyshow.blogspot.co.uk/2007/11/design-guy-episode-12-creative-mind.html
http://designguyshow.blogspot.co.uk/2007/11/design-guy-episode-13-mind-at-play.html
Episodes 04-17

                                                 The Creative Process
                       → The Creative Process... 14. The Mind at Odds
                                                 15. Flow vs. Edit
                                                 16. The Eleventh Draft
                                                 17. Embracing Constraints
                                                                    30min




http://designguyshow.blogspot.co.uk/2007/11/design-guy-episode-14-mind-at-odds.html
http://designguyshow.blogspot.co.uk/2007/12/design-guy-episode-15-flow-vs-edit.html
http://designguyshow.blogspot.co.uk/2007/12/design-guy-episode-16-eleventh-draft.html
http://designguyshow.blogspot.co.uk/2007/12/design-guy-episode-17-embracing.html
Episodes 18-24

                                             The Elements of Design
             → The Elements of Design, Pt. I... 18. The Formal Elements of Design: A Foreword
                                                19. Elements: What’s the Point of Line?
                                                20. Elements: Things Are Shaping Up Nicely
                                                                   20min




http://designguyshow.blogspot.co.uk/2008/01/design-guy-episode-18-formal-elements.html
http://designguyshow.blogspot.co.uk/2008/02/design-guy-episode-19-elements-whats.html
http://designguyshow.blogspot.co.uk/2008/03/design-guy-episode-20-elements-things.html
Episodes 18-24

                                             The Elements of Design
            → The Elements of Design, Pt. II... 21. Elements: The Colour of Design
                                                22. Elements: Value-Added Design
                                                23. Elements: Smooth Moves with Texture
                                                24. Elements: Format, the Forgotten Element
                                                                   24min




http://designguyshow.blogspot.co.uk/2008/03/design-guy-episode-21-elements-color-of.html
http://designguyshow.blogspot.co.uk/2008/03/design-guy-episode-22-elements-value.html
http://designguyshow.blogspot.co.uk/2008/04/design-guy-episode-23-elements-smooth.html
http://designguyshow.blogspot.co.uk/2008/04/design-guy-episode-24-elements-format.html
Episodes 25-28

                                                                  Balance
                                                             25. Balancing Act
                                                             26. Symmetrical or Formal Balance
                                                             27. Asymmetrical or Informal Balance
                                                             28. Balance on Balance
                                                                   22min




http://designguyshow.blogspot.co.uk/2008/05/design-guy-episode-25-balancing-act.html
http://designguyshow.blogspot.co.uk/2008/05/design-guy-episode-26-symmetrical-or.html
http://designguyshow.blogspot.co.uk/2008/05/design-guy-episode-27-asymmetrical-or.html
http://designguyshow.blogspot.co.uk/2008/06/design-guy-episode-28-balance-on.html
Episodes 29-38

                                                                      Unity
                        → Gestalt & Perception... 29. Unity: Out of Many, One
                                                  30. Seeing Unity (Gestalt)
                                                  31. Figure-Ground
                                                  32. We’re All Seeking Closure
                                                  33. All in the Family (Similarity)
                                                  34. Visual Momentum (Continuance)
                                                  35. Proximity & Alignment
                                                                   35min

http://designguyshow.blogspot.co.uk/2008/07/design-guy-episode-29-unity-out-of-many.html
http://designguyshow.blogspot.co.uk/2008/08/design-guy-episode-30-seeing-unity.html
http://designguyshow.blogspot.co.uk/2008/08/design-guy-episode-31-figure-ground.html
http://designguyshow.blogspot.co.uk/2008/09/design-guy-episode-32-were-all-seeking.html
http://designguyshow.blogspot.co.uk/2008/10/design-guy-episode-33-all-in-family.html
http://designguyshow.blogspot.co.uk/2008/10/design-guy-episode-34-visual-momentum.html
http://designguyshow.blogspot.co.uk/2008/12/design-guy-episode-35-proximity-and.html
Episodes 29-38

                                                                      Unity
                                    → Composition... 36. Unity Revisited / Emphasis
                                                     37. All the World’s a Stage for Designers
                                                     38. Adopt a Negative Attitude
                                                                    20min




http://designguyshow.blogspot.co.uk/2009/01/design-guy-episode-36-unity-revisited.html
http://designguyshow.blogspot.co.uk/2009/03/design-guy-episode-37-all-worlds-stage.html
http://designguyshow.blogspot.co.uk/2009/05/design-guy-episode-38-adopt-negative.html
Episodes 39-40

                                                             Typography
                                                              39. Talking About Type: An Introductory Word
                                                              40. Talking About Type: Let Your Voice Be Heard!
                                                                    14min




http://designguyshow.blogspot.co.uk/2010/05/design-guy-episode-39-talking-about.html
http://designguyshow.blogspot.co.uk/2010/06/design-guy-episode-40-talking-about.html
Bookshelf
Slides at
http://slideshare.net/ohellojames


@ohellojames #designguypodclub

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Design Guy podclub

  • 1. Design Guy podclub An Introduction to the Principles of Graphic Design James Cook ThoughtWorks
  • 2. http://designguyshow.blogspot.com Available via iTunes
  • 3. What is Design? The Creative Process The Elements of Design Balance Unity Typography
  • 4. de·sign Increasing order, Decreasing entropy. http://wikipedia.org/wiki/design
  • 5. Episodes 01-03 What is Design? 01. Introduction 02. What is Design? 03. On Graphic Design 18min http://designguyshow.blogspot.co.uk/2007/08/design-guy-episode-1-intro-episode.html http://designguyshow.blogspot.co.uk/2007/08/design-guy-episode-2-what-is-design.html http://designguyshow.blogspot.co.uk/2007/08/design-guy-episode-3-on-graphic-design.html
  • 6. Episodes 04-17 The Creative Process → How Design Begins... 04. How Design Begins, Pt. I 05. How Design Begins, Pt. II 06. Harry Houdini & the Attributes of a Designer 22min http://designguyshow.blogspot.co.uk/2007/08/design-guy-episode-4-how-design-begins.html http://designguyshow.blogspot.co.uk/2007/09/design-guy-episode-5-how-design-begins.html http://designguyshow.blogspot.co.uk/2007/09/design-guy-episode-6-harry-houdini-and.html
  • 7. Episodes 04-17 The Creative Process → The Creative Mind... 10. Getting Creative 11. Getting a Handle on Creativity 12. The Creative Mind 13. The Mind at Play 28min http://designguyshow.blogspot.co.uk/2007/10/design-guy-episode-10-getting-creative.html http://designguyshow.blogspot.co.uk/2007/10/design-guy-episode-11-getting-handle-on.html http://designguyshow.blogspot.co.uk/2007/11/design-guy-episode-12-creative-mind.html http://designguyshow.blogspot.co.uk/2007/11/design-guy-episode-13-mind-at-play.html
  • 8. Episodes 04-17 The Creative Process → The Creative Process... 14. The Mind at Odds 15. Flow vs. Edit 16. The Eleventh Draft 17. Embracing Constraints 30min http://designguyshow.blogspot.co.uk/2007/11/design-guy-episode-14-mind-at-odds.html http://designguyshow.blogspot.co.uk/2007/12/design-guy-episode-15-flow-vs-edit.html http://designguyshow.blogspot.co.uk/2007/12/design-guy-episode-16-eleventh-draft.html http://designguyshow.blogspot.co.uk/2007/12/design-guy-episode-17-embracing.html
  • 9. Episodes 18-24 The Elements of Design → The Elements of Design, Pt. I... 18. The Formal Elements of Design: A Foreword 19. Elements: What’s the Point of Line? 20. Elements: Things Are Shaping Up Nicely 20min http://designguyshow.blogspot.co.uk/2008/01/design-guy-episode-18-formal-elements.html http://designguyshow.blogspot.co.uk/2008/02/design-guy-episode-19-elements-whats.html http://designguyshow.blogspot.co.uk/2008/03/design-guy-episode-20-elements-things.html
  • 10. Episodes 18-24 The Elements of Design → The Elements of Design, Pt. II... 21. Elements: The Colour of Design 22. Elements: Value-Added Design 23. Elements: Smooth Moves with Texture 24. Elements: Format, the Forgotten Element 24min http://designguyshow.blogspot.co.uk/2008/03/design-guy-episode-21-elements-color-of.html http://designguyshow.blogspot.co.uk/2008/03/design-guy-episode-22-elements-value.html http://designguyshow.blogspot.co.uk/2008/04/design-guy-episode-23-elements-smooth.html http://designguyshow.blogspot.co.uk/2008/04/design-guy-episode-24-elements-format.html
  • 11. Episodes 25-28 Balance 25. Balancing Act 26. Symmetrical or Formal Balance 27. Asymmetrical or Informal Balance 28. Balance on Balance 22min http://designguyshow.blogspot.co.uk/2008/05/design-guy-episode-25-balancing-act.html http://designguyshow.blogspot.co.uk/2008/05/design-guy-episode-26-symmetrical-or.html http://designguyshow.blogspot.co.uk/2008/05/design-guy-episode-27-asymmetrical-or.html http://designguyshow.blogspot.co.uk/2008/06/design-guy-episode-28-balance-on.html
  • 12. Episodes 29-38 Unity → Gestalt & Perception... 29. Unity: Out of Many, One 30. Seeing Unity (Gestalt) 31. Figure-Ground 32. We’re All Seeking Closure 33. All in the Family (Similarity) 34. Visual Momentum (Continuance) 35. Proximity & Alignment 35min http://designguyshow.blogspot.co.uk/2008/07/design-guy-episode-29-unity-out-of-many.html http://designguyshow.blogspot.co.uk/2008/08/design-guy-episode-30-seeing-unity.html http://designguyshow.blogspot.co.uk/2008/08/design-guy-episode-31-figure-ground.html http://designguyshow.blogspot.co.uk/2008/09/design-guy-episode-32-were-all-seeking.html http://designguyshow.blogspot.co.uk/2008/10/design-guy-episode-33-all-in-family.html http://designguyshow.blogspot.co.uk/2008/10/design-guy-episode-34-visual-momentum.html http://designguyshow.blogspot.co.uk/2008/12/design-guy-episode-35-proximity-and.html
  • 13. Episodes 29-38 Unity → Composition... 36. Unity Revisited / Emphasis 37. All the World’s a Stage for Designers 38. Adopt a Negative Attitude 20min http://designguyshow.blogspot.co.uk/2009/01/design-guy-episode-36-unity-revisited.html http://designguyshow.blogspot.co.uk/2009/03/design-guy-episode-37-all-worlds-stage.html http://designguyshow.blogspot.co.uk/2009/05/design-guy-episode-38-adopt-negative.html
  • 14. Episodes 39-40 Typography 39. Talking About Type: An Introductory Word 40. Talking About Type: Let Your Voice Be Heard! 14min http://designguyshow.blogspot.co.uk/2010/05/design-guy-episode-39-talking-about.html http://designguyshow.blogspot.co.uk/2010/06/design-guy-episode-40-talking-about.html