Minimum Viable Product it isn't about the Minimum Product it is about the experiment

1. Why should I care about the
Minimum Viable Product
(MVP)

2. Minimum Viable
Crappy Products
nobody wants to use
Products built by
companies better
financed than you
Minimum & Viable
A good product for
startups

3. Product
MVP
Product
A. feature
B. feature
C. feature
D. feature
E. feature
500k
50k
5k
x. features
1m
6m
18m

4. features/time/cost
Viability
MVP
*Pareto principle
80% of your customer use only 20% of your features
80-20*

5. Idea
Build
Code
Measure
Data
Learn

6. features/time/cost
Viable
#1 #3#2 #4 #5 #6 #7 #8

7. So is MVP about building a Product ?

8. Idea
Build
Code
Measure
Data
Learn

9. MVP of The Wristbands

10. So is MVP about
building a Product ?

11. MVP is not MP

12. It is about creating
an experiment

13. Find what you want to measure &
then think what could be the MVP

14. #1
Be able to test a product hypothesis
with minimal resources

15. #2
Accelerate learning

16. 3#
Reduce wasted
engineering hours

17. 4#
Get the product to early
adopters as soon as
possible

18. The Minimum Viable Product is a
strategy used for fast and
quantitative market testing of a
product or product feature
*Wikipedia

19. #examples

20. zoottle.com

21. twttr

22. Kickstarter

23. Thank You
Nektarios Sylligardakis
Co-Founder & Head of Product