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iftless
Week 7 @ AngelCube
    Adam Neumann, Giftless
Week 7 = big week

• Changed to ‘Group Photo Cards’
• Parted ways with Paul
• Adam, faster web dev, [Sam & Fenn]
• Changed back to ‘Gift Discovery’
• + 50% more vision
Kelly Brough


• Lonely Planet, Daily Mail (UK)
• Aus. retail = slow & backwards
• Consider geographic pivot
Scott Julian


• ‘Keep it simple’
• ‘People understand it’
• Talking about advisor/mentor role
Week 7’s Metrics




• 257 registered users, but vanity
• Need a more representative metric
Clearer, simpler

• Great insights from Sam
• People <> Interests <> Gifts
• Humans have interests; give interesting gifts
Week 8 - Milestones

• Finalise legals
• Define product/concept for demo day
• Nail direction (ie. have answers for):
 • Mobile/web?, US/UK/Aus?, product/
    concept?, market segment?
Week 8 - Milestones

• Meet with Kellie (Myer)
• Meet with Stephen Neville
  (CommonCode)
• Meet with Leslie Barry (GetViable,
  outsourcing guru)
Bring on Week 8!
   Adam Neumann, Giftless

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AngelCube - Learnings Week 7

  • 1. iftless Week 7 @ AngelCube Adam Neumann, Giftless
  • 2. Week 7 = big week • Changed to ‘Group Photo Cards’ • Parted ways with Paul • Adam, faster web dev, [Sam & Fenn] • Changed back to ‘Gift Discovery’ • + 50% more vision
  • 3. Kelly Brough • Lonely Planet, Daily Mail (UK) • Aus. retail = slow & backwards • Consider geographic pivot
  • 4. Scott Julian • ‘Keep it simple’ • ‘People understand it’ • Talking about advisor/mentor role
  • 5. Week 7’s Metrics • 257 registered users, but vanity • Need a more representative metric
  • 6. Clearer, simpler • Great insights from Sam • People <> Interests <> Gifts • Humans have interests; give interesting gifts
  • 7. Week 8 - Milestones • Finalise legals • Define product/concept for demo day • Nail direction (ie. have answers for): • Mobile/web?, US/UK/Aus?, product/ concept?, market segment?
  • 8. Week 8 - Milestones • Meet with Kellie (Myer) • Meet with Stephen Neville (CommonCode) • Meet with Leslie Barry (GetViable, outsourcing guru)
  • 9. Bring on Week 8! Adam Neumann, Giftless

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