2. Company Overview
Define your company / business / product or
service idea in one or two sentences
Include your company logo, tagline if you can
2
Xserve Consulting (www.xserve.in)
3. Problem Statement
Xserve Consulting (www.xserve.in)
3
What problem or customer pain have you
identified?
How is the pain being addressed by the
customer?
4. Solution
Xserve Consulting (www.xserve.in)
4
How do you intend to address / solve the
customer’s problem
What is your value proposition / differentiator?
Do you have any proof of concept / customer
feedback or reviews?
5. Why do we need the solution?
Xserve Consulting (www.xserve.in)
5
Recent industry trends
Data to back-up your assumptions / forecast
6. Market Size
Xserve Consulting (www.xserve.in)
6
Current and expected number of customers for
your solution
Average customer spend on similar products
or solutions
Opportunities and Threats
Market Trends and Key Success Factors
7. Competition Summary
Xserve Consulting (www.xserve.in)
7
List your competitors
How is your product or service different?
What is the competitive advantage?
Competitor positioning
Key findings
8. Product or Service Features
Xserve Consulting (www.xserve.in)
8
Describe the features of your product or
service
Functionality, features, intellectual property,
development process
Workflow
Product or Service snapshot or link to videos
9. Business Model
Xserve Consulting (www.xserve.in)
9
What is the revenue model? How do you
intend to make money?
Product or Service pricing
Sales and distribution model
How do you plan to reach out to your
customers?
12. What do you need?
Xserve Consulting (www.xserve.in)
12
When presenting your plan to an investor
Funds? Advise? Support?
How much and what are the exit options?
13. Appendix
Xserve Consulting (www.xserve.in)
13
You may want to include the following at the
end of the business plan for reference:
Resumes and experience summary of the team
Product images or link to product / service demo
or videos
Customer feedback (comments, reviews,
analysis)
Any letters of reference
Details of market research and competitive
analysis
Any licenses or patents
Any other information you may want to share
14. Contact for help with your Business Plan
Email: contact@xserve.in
+91 981 925 2988
Thank You14
Xserve Consulting (www.xserve.in)