1. Idea Generation

3. Coca Cola - Share A Can
Coca cola share a can is a very clever idea because people will buy it just
because it looks different. It is also a good idea for when you are out and
about because you and a friend could share it. People tend to buy drinks cans
that are unusual as they look different and are not just the plain, normal cans.

4. Coca Cola - Square Bottle
Coca cola square bottle is a good idea because it can be condensed down to
66% smaller which also reduces your carbon footprint. People will buy this
because it will not take up much room when they have finished with the empty
bottle.

5. Coca Cola – Girly Bottles
Coca cola girly bottles would be extremely popular with girls because they
look really fancy and are completely different to the normal coca cola bottles.
Doing limited edition coca cola bottles like these are a good idea to persuade
people to buy coca cola because they are only out for a certain amount of
time so people would want to get them before they finished.

6. Idea 1
My first idea is to use the same colour scheme (blue and orange) although it will not be the exact
colours as the irn bru that is already made because I cannot get the exact colours and I want my
design to look slightly different. I would like my can to be split into the two colours orange and blue and
to have the writing ‘irn bru’ to be written on the different coloured sections but in the opposite colours.
For example, the blue section would have orange writing and the orange section would have blue
writing. I would then have the ‘32’ written across the two sections in a silver colour. The font I will use
for my writing will be one from dafont.com because I think they look better than the original fonts that
are on Photoshop.

7. Idea 2
My second idea is to have the can all one colour, for example, blue and have the writing orange. I also
would like to use the symbol that is normally on irn bru cans as the main focus because I think that it
would make the can look better as it would have more on the front of it. This idea looks pretty basic but
I could add some shadows to the fonts and images to make them stand out more.

8. Idea 3
For my third idea I will use a tall can instead of an ordinary one. The colour of the can will be orange
and it will be very similar to the second idea. The font on the can would be one which had a sporty feel
to it. To find a font like this I would go to dafont.com as they have different categories of fonts. The
colour of the font would be dark blue and I would probably put a glow or shadow around it to make it
stand out more on the can. I would write ‘32’ in italic font and do it in a different colour to the rest of the
writing, for example, grey which would also have a shadow or glow around it. In the middle of the can I
will put the irnbru logo in two different colours to make it look shadowed.