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SOCIAL MEDIA
INTEGRATION
@nicolerosedion
SOCIAL MEDIA INTEGRATION @nicolerosedion
WHAT I DO
o ½ GRAPHIC DESIGN
o ½ SOCIAL MEDIA
SOCIAL MEDIA INTEGRATION @nicolerosedion
MY TEAM
o THE ABBI AGENCY
o DIGITAL
COMMUNICATIONS
SOCIAL MEDIA INTEGRATION @nicolerosedion
THIS PRESENTATION ASSUMES
o YOU HAVE A SITE
o YOU HAVE SOCIAL
MEDIA
SOCIAL MEDIA INTEGRATION @nicolerosedion
WHY INTEGRATE?
o CONNECT YOUR
EFFORTS
o TRACKING
o DRIVE PEOPLE
BACK & FORTH
SOCIAL MEDIA INTEGRATION @nicolerosedion
SEO: MY FAVORITE BULLSHIT WORD
o STANDING OUT IN A
SEA OF STUFF
SOCIAL MEDIA INTEGRATION @nicolerosedion
SEO: GOOGLE AUTHORSHIP
o WHAT IS IT?
o WHY SHOULD YOU
CARE?
o MAKE IT HAPPEN
o PLUGINS
o “Google Plus
Author Information
in Search Result
(GPAISR)”
SOCIAL MEDIA INTEGRATION @nicolerosedion
SOCIAL MEDIA ICONS
Photo	
  by:	
  @marginmediadigital	
  
o WHERE SHOULD
THEY BE?
SOCIAL MEDIA INTEGRATION @nicolerosedion
SOCIAL MEDIA ICONS
Photo	
  by:	
  @marginmediadigital	
  
o WHERE CAN YOU
FIND THEM?
o PLUGINS
o THEMES
o GRAB YOUR
OWN
SOCIAL MEDIA INTEGRATION @nicolerosedion
SOCIAL MEDIA FEEDS
Photo	
  by:	
  @ole_kicks	
  
o WHEN DO YOU
NEED ONE?
o WHERE SHOULD IT
GO?
o MAKE IT HAPPEN
o PLUGINS
o THEMES
o GRAB YOUR
OWN
SOCIAL MEDIA INTEGRATION @nicolerosedion
SOCIAL SHARING
o WHAT IS IT?
SOCIAL MEDIA INTEGRATION @nicolerosedion
SOCIAL SHARING
o MAKE IT HAPPEN
o PLUGINS
o “TWITTER
FACEBOOK
SOCIAL
SHARE”
o HOW TO
TRACK IT
SOCIAL MEDIA INTEGRATION @nicolerosedion
AUTOPUBLISHING
o DON’T OPEN THE
FLOODGATES!
o PLUGINS
SOCIAL MEDIA INTEGRATION @nicolerosedion
USING SOCIAL MEDIA APIS
o WHAT DOES THIS
MEAN
o HOW TO MAKE IT
HAPPEN
o PLUGINS
o SIMPLY
INSTAGRAM
API	
  STANDS	
  FOR	
  APPLICATION	
  
PROGRAMMING	
  INTERFACE,	
  NOT	
  APPLE	
  PIE	
  
ISSUES	
  
SOCIAL MEDIA INTEGRATION @nicolerosedion
USING SOCIAL MEDIA APIS: Facebook
o SIMPLE FACEBOOK
CONNECT
o LOG IN TO THE
SITE USING
FACEBOOK
CREDENTIALS
o OFFICIAL
FACEBOOK PLUGIN
o FACEBOOK
COMMENT BOX
SOCIAL MEDIA INTEGRATION @nicolerosedion
TRACKING WITH GOOGLE ANALYTICS
o INSTALL GOOGLE
ANALYTICS ON YOUR
o BECAUSE IT’S FREE!
o TRACK SOCIAL
SHARING USE
o SOCIAL REFERRALS
SOCIAL MEDIA INTEGRATION @nicolerosedion
THANK YOU!
o SLIDES ARE UP ON
SLIDESHARE.NET/
NICOLEROSEDION

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Python Notes for mca i year students osmania university.docxPython Notes for mca i year students osmania university.docx
Python Notes for mca i year students osmania university.docx
 

Reno-Tahoe Wordcamp 2013: Social Media Integrating into WordPress

  • 2. SOCIAL MEDIA INTEGRATION @nicolerosedion WHAT I DO o ½ GRAPHIC DESIGN o ½ SOCIAL MEDIA
  • 3. SOCIAL MEDIA INTEGRATION @nicolerosedion MY TEAM o THE ABBI AGENCY o DIGITAL COMMUNICATIONS
  • 4. SOCIAL MEDIA INTEGRATION @nicolerosedion THIS PRESENTATION ASSUMES o YOU HAVE A SITE o YOU HAVE SOCIAL MEDIA
  • 5. SOCIAL MEDIA INTEGRATION @nicolerosedion WHY INTEGRATE? o CONNECT YOUR EFFORTS o TRACKING o DRIVE PEOPLE BACK & FORTH
  • 6. SOCIAL MEDIA INTEGRATION @nicolerosedion SEO: MY FAVORITE BULLSHIT WORD o STANDING OUT IN A SEA OF STUFF
  • 7. SOCIAL MEDIA INTEGRATION @nicolerosedion SEO: GOOGLE AUTHORSHIP o WHAT IS IT? o WHY SHOULD YOU CARE? o MAKE IT HAPPEN o PLUGINS o “Google Plus Author Information in Search Result (GPAISR)”
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  • 9. SOCIAL MEDIA INTEGRATION @nicolerosedion SOCIAL MEDIA ICONS Photo  by:  @marginmediadigital   o WHERE SHOULD THEY BE?
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  • 12. SOCIAL MEDIA INTEGRATION @nicolerosedion SOCIAL MEDIA ICONS Photo  by:  @marginmediadigital   o WHERE CAN YOU FIND THEM? o PLUGINS o THEMES o GRAB YOUR OWN
  • 13. SOCIAL MEDIA INTEGRATION @nicolerosedion SOCIAL MEDIA FEEDS Photo  by:  @ole_kicks   o WHEN DO YOU NEED ONE? o WHERE SHOULD IT GO? o MAKE IT HAPPEN o PLUGINS o THEMES o GRAB YOUR OWN
  • 14. SOCIAL MEDIA INTEGRATION @nicolerosedion SOCIAL SHARING o WHAT IS IT?
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  • 16. SOCIAL MEDIA INTEGRATION @nicolerosedion SOCIAL SHARING o MAKE IT HAPPEN o PLUGINS o “TWITTER FACEBOOK SOCIAL SHARE” o HOW TO TRACK IT
  • 17. SOCIAL MEDIA INTEGRATION @nicolerosedion AUTOPUBLISHING o DON’T OPEN THE FLOODGATES! o PLUGINS
  • 18. SOCIAL MEDIA INTEGRATION @nicolerosedion USING SOCIAL MEDIA APIS o WHAT DOES THIS MEAN o HOW TO MAKE IT HAPPEN o PLUGINS o SIMPLY INSTAGRAM API  STANDS  FOR  APPLICATION   PROGRAMMING  INTERFACE,  NOT  APPLE  PIE   ISSUES  
  • 19. SOCIAL MEDIA INTEGRATION @nicolerosedion USING SOCIAL MEDIA APIS: Facebook o SIMPLE FACEBOOK CONNECT o LOG IN TO THE SITE USING FACEBOOK CREDENTIALS o OFFICIAL FACEBOOK PLUGIN o FACEBOOK COMMENT BOX
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  • 21. SOCIAL MEDIA INTEGRATION @nicolerosedion TRACKING WITH GOOGLE ANALYTICS o INSTALL GOOGLE ANALYTICS ON YOUR o BECAUSE IT’S FREE! o TRACK SOCIAL SHARING USE o SOCIAL REFERRALS
  • 22. SOCIAL MEDIA INTEGRATION @nicolerosedion THANK YOU! o SLIDES ARE UP ON SLIDESHARE.NET/ NICOLEROSEDION