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The Millennial Ready Car
Nick Black – Chief Product Officer
May 2015
nick@cloudmade.com | @nick_b | @cloudmade 	
  
2
CloudMade Personalizes The Car
Predictive
Navigation
Content
Services
Predictive
IVI
Map
Enrichment
Predictive
Cabin
Predictive
Chassis
Predictive
Powertrain
Companion
Apps
Car Sharing
Passenger
Companion
Auto Portal
Safe Apps
eHorizon
Smartbox
WiFi Offload
Analytics
Sentinel
Sentinel Fleet
Sentinel UBI
Safety IVI
Business Intelligence
Mobility
Electronics
Insurance
Maps
Cabin, Chassis, Powertrain Fleets
Get Millennial Ready
3
The Only Car App
Zero-Click Navigation
Vanishing UI
Your Drive Hits The Small Screen
Delights Millennials
Strengthens OEM’s brands
Encourages Repeat Purchases
OEMs Own The User Relationship
Ready To Start Today
Zero-Click Navigation
5
Zero-Click Navigation
6
Zero-Click Navigation
7
Zero-Click Navigation
Vanishing UI
9
Vanishing UIVanishing UI
The Only Companion App
You’ll Ever Need
Company Confidential . CloudMade
11	
  
Info You Need, When You Need It
Company Confidential . CloudMade
12	
  
Like Your Very Own Butler
Company Confidential . CloudMade
13	
  
Drives Daily Engagement With OEM’s Brand
Company Confidential . CloudMade
14	
  
Drives Daily Engagement With OEM’s Brand
Company Confidential . CloudMade
15	
  
Drives Daily Engagement With OEM’s Brand
Company Confidential . CloudMade 16	
  
Late leaving for a predicted appointment Need to plan additional time because of low fuel
Adverse weather conditions on routeItem of interest on the route
Fits Perfectly Into Drivers’ Lifestyles
Your Drive,
On The Small Screen
18
http://www.dayogram.com
Ready To Start Today
Ready To Get Started?
20
Design Phase:
•  Follows a classic 7 step process
Development Phase:
•  Following agile development principles
Elaboration Development Hardening Release
Design :
•  Work with your teams to innovate use cases to enhance your brand
Development :
•  Rapidly build out prototypes, proof of concepts, demonstrators
Elaboration Development Hardening Release
Production:
•  Work with you and Tier 1 integrators to take the product into production
Taras Bublyk
Product Management
Juha Christensen
Chairman & CEO
Nick Black
CPO
James Brown
CTO
Management Team Past Successes:
Alexandra Kunitskaya
Program Management
Kristian Kroyer
Creative Director
Paul Crease
Head Scientist
Ready To Get Started?
Engineering & Design Team:
Stuttgart & Kyiv R&D: Munich Design Studio: Silicon Valley Auto Lab:
nick@cloudmade.com | @nick_b | @cloudmade

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CloudMade - The Millennial Rady Car

  • 1. The Millennial Ready Car Nick Black – Chief Product Officer May 2015 nick@cloudmade.com | @nick_b | @cloudmade  
  • 2. 2 CloudMade Personalizes The Car Predictive Navigation Content Services Predictive IVI Map Enrichment Predictive Cabin Predictive Chassis Predictive Powertrain Companion Apps Car Sharing Passenger Companion Auto Portal Safe Apps eHorizon Smartbox WiFi Offload Analytics Sentinel Sentinel Fleet Sentinel UBI Safety IVI Business Intelligence Mobility Electronics Insurance Maps Cabin, Chassis, Powertrain Fleets
  • 3. Get Millennial Ready 3 The Only Car App Zero-Click Navigation Vanishing UI Your Drive Hits The Small Screen Delights Millennials Strengthens OEM’s brands Encourages Repeat Purchases OEMs Own The User Relationship Ready To Start Today
  • 10. The Only Companion App You’ll Ever Need
  • 11. Company Confidential . CloudMade 11   Info You Need, When You Need It
  • 12. Company Confidential . CloudMade 12   Like Your Very Own Butler
  • 13. Company Confidential . CloudMade 13   Drives Daily Engagement With OEM’s Brand
  • 14. Company Confidential . CloudMade 14   Drives Daily Engagement With OEM’s Brand
  • 15. Company Confidential . CloudMade 15   Drives Daily Engagement With OEM’s Brand
  • 16. Company Confidential . CloudMade 16   Late leaving for a predicted appointment Need to plan additional time because of low fuel Adverse weather conditions on routeItem of interest on the route Fits Perfectly Into Drivers’ Lifestyles
  • 17. Your Drive, On The Small Screen
  • 19. Ready To Start Today
  • 20. Ready To Get Started? 20 Design Phase: •  Follows a classic 7 step process Development Phase: •  Following agile development principles Elaboration Development Hardening Release Design : •  Work with your teams to innovate use cases to enhance your brand Development : •  Rapidly build out prototypes, proof of concepts, demonstrators Elaboration Development Hardening Release Production: •  Work with you and Tier 1 integrators to take the product into production
  • 21. Taras Bublyk Product Management Juha Christensen Chairman & CEO Nick Black CPO James Brown CTO Management Team Past Successes: Alexandra Kunitskaya Program Management Kristian Kroyer Creative Director Paul Crease Head Scientist Ready To Get Started? Engineering & Design Team: Stuttgart & Kyiv R&D: Munich Design Studio: Silicon Valley Auto Lab: nick@cloudmade.com | @nick_b | @cloudmade