45. Q 8: WHAT SHOULD WE SAY?
1. Thank you for voting before (if they
did)
2. Will you vote?
3. Make a plan
4. We expect high turnout
5. Local organization
48. EXTRA CREDIT!
GET AHEAD OF THE GAME
Make sure
your people
can vote
easily
49.
50. WHAT’S NEXT: THIS WEEK
GOTV Planning 1- Tue, Aug 7, 2012 at 1:00 PM EDT Choosing
which voters to target for Get Out the Vote programs, planning
backward to have enough volunteers for Election Day, and
building a project timeline to lead up to Election Day.
GOTV Planning 2 - Wed, Aug 8, 2012 at 1:00 PM EDT Training
volunteers to help with Get Out the Vote efforts, setting up GOTV
staging locations, and planning an Election Day timeline.
Rapid Response - Thu, Aug 9, 2012 at 1:00 PM EDT Strategies for
responding to an attack using media.
Media and Blogger Outreach - Fri, Aug 10, 2012 at 1:00 PM
EDT Strategies for assembling a press and blogger list, and tactics
to pitch specific reporters and bloggers with your message.
51. WHAT’S NEXT: NEXT WEEK
Managing Staff and Volunteers - Mon, Aug 13, 2012 at 1:00 PM EDT Best practices for
setting expectations and goals, communicating with staff, hiring, delegating
responsibility, and providing feedback.
Leading a Data-Driven Action Program - Tue, Aug 14, 2012 at 1:00 PM EDT Strategic
ways to think about data, including best uses of limited resources, setting strategic
goals and maintaining accountability, and demonstrating success.
Volunteer Recruitment and Capacity Planning - Wed, Aug 15, 2012 at 1:00 PM EDT
Strategies for identifying and recruiting volunteers, planning for long-term capacity
to start a volunteer program, and ramping up to Election Day.
Using New Media to Tell the Story - Thu, Aug 16, 2012 at 1:00 PM EDT How to use New
Media to construct a narrative and history for your campaign.
Email Campaigning - Fri, Aug 17, 2012 at 1:00 PM EDT The use of email in campaigns,
review strategies and best practices for writing effective emails, and tips and a
checklist for making your email program a success.
NOINOI on DemandIntroduce Hope who will do the polls and manage the chat boxParticipants (c3, c4, candidate/party), intros in chat boxNorms for Webinar: chat, raise hands, there are no stupid questions
Hire legal adviceAlliance for Justice (c3)OGEA
Hire legal adviceAlliance for Justice (c3)OGEA
Thomas Jefferson, 1787“We in America do not have government by the majority. We have government by the majority who participate.”
Need power to govern after EdayPAZ, AZ example
Hahrie Han, people are more likely to participate in civic engagement if the action they are taking is clearly connected to their values and the issues they care about.
Our constituents (supporters & members)GOTV grid
Our constituents (supporters & members)GOTV grid
By what method?
FL example
Instead of visibility do a march to the polls
Based on Gerber & Green, Analyst Institute and other researchGerber and Green, 2008
Add other pics.Based on Gerber & Green, Analyst Institute and other research
Based on Gerber & Green, Analyst Institute and other researchSlow, conversational, politics, not telemarketing
Add other pics.Based on Gerber & Green, Analyst Institute and other research
Based on Gerber & Green, Analyst Institute and other research**If they’re well monitored and well coachedQuick conversations do nothing to increase turnout
Based on Gerber & Green, Analyst Institute and other research
Add other pics.Based on Gerber & Green, Analyst Institute and other research
Based on Gerber & Green, Analyst Institute and other researchDoor to door is “old school”—what???!!!
Add other pics.Based on Gerber & Green, Analyst Institute and other researchDoor to door is “old school”—what???!!!
Based on Gerber & Green, Analyst Institute and other researchWaste of money for GOTV. But can work for persuasionBased on Gerber & Green, Analyst Institute and other researchNon partisan mail increases turnout 1 out of 200 voters (1/2%)Partisan mail does not increase turnout except possibly in the baseWhat does increase turnout is self addressed pledge reminder cards, or handwritten mail.
Add other pics.Based on Gerber & Green, Analyst Institute and other researchAdd where to vote, or a # or site to find out where to voteVIP
Based on Gerber & Green, Analyst Institute and other researchAdd where to vote, or a # or site to find out where to voteVIP10% effect of door knocking
Add other pics.Based on Gerber & Green, Analyst Institute and other researchAdd where to vote, or a # or site to find out where to voteVIP
Add other pics.Based on Gerber & Green, Analyst Institute and other researchAdd where to vote, or a # or site to find out where to voteVIP
Use them for volunteer recruitment
Use them for volunteer recruitment
Use them for volunteer recruitment
Holly TeresiSome impact on turnout through posts (not testing ads)
Don’t pay for it! If you’re going to do it, do it for volunteer motivation then head out to knock doors
Use them for volunteer recruitment
But helpful in your precinct. Can raise precinct-wide turnout 1-2 percent
Register voters everywhere (Obama Florida)
Phases of your campaign—using all stages helps clean your list.
We don’t want long lines. Build a relationship with your election administration staff now to help set up more early vote locations and to ensure that polling places in your precincts have adequate and functional voting machines. Don’t wait til Election Day to report problems—at that point it’s too late!
Tally up your quiz
Add a review of the weekFill out the evaluationQ&A
Add a review of the weekFill out the evaluationQ&A
Add a review of the weekFill out the evaluationQ&A