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Baixar para ler offline
Turning a technical brief
into a delightful product
@hamngr
The Technical Brief
“Use ibeacons”
- the client
Build it + Reskin it
= A new product!
Trump Cards
Beacon Triggered Content
Maps
Beacon Indicates
your location
Content
Static Content
1. Budget
2. Staff
3. Bluetooth doesn’t go through metal
We had 6 weeks
Stakeholders
Jonathan Cheek
Client Stakeholder
Christophe Castagnera
Internal Stakeholders
Russell Hall
Lean Team
Helen Nic Giolla Rua
UX
Corinne Hitchen
UI
Owen Van Dijk
Tech Lead
Fan
Current
Jaguar and
Land Rover
Owners
Prospective
customer
Jaguar Stand Tour was born
City
Venue
Stand
Nick Burdett is
ready for tour
Host Smartwatch
The Research
Thank you!
@hamngr

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Mobile UX London Conference Talk - HELEN NIC GIOLLA RUA, Turning a technical brief into a delightful product