People under 30 years old are becoming a large part of the audience at events and have different needs. On the other hand, designing an engaging event is one of the main challenges that event planners face today. Furthermore, the ways to engage Millennials are probably different than those to engage older generations. How similar or different is actually Generation Y? What are they looking for when they attend events? What’s the best way to engage them? At myQaa we’ve conducted research to find the answers to these intriguing questions

1. How to Design Engaging
Meetings for the Younger
Generations
Richad Mitha - myQaa Co-Founder

2. 01 06 2015
Average age at myQaa is 27 y.o.

3. 01 06 2015
What makes Millennials different from
previous generations?

4. 01 06 2015
There is no “before the Internet” for
Millennials

5. 01 06 2015
But they still have a preference for
Face-to-Face contact

6. 78% value experiences over possessions

7. Explosive growth of the
Experience Economy

8. 93% say they will attend exhibitions
in the near future

9. Learning is of higher
importance to Millennials than
to other generations

10. The use of entertainment media
has shorten their attention spans

11. www.myqaa.com
+33 9 72 41 66 13 – contact@myqaa.com
They like formats that are interactive
51% prefer workshops

12. www.myqaa.com
+33 9 72 41 66 13 – contact@myqaa.com
They also like having FUN

13. Millennials like
variety

14. They’re looking for “shareable”
moments

15. 80% want to work for companies
that care about environmental
impacts

16. 01 06 2015
How to engage them at events?

17. www.myqaa.com
+33 9 72 41 66 13 – contact@myqaa.com
The focus should be on both
Engagement and Education

18. Choose an unusual meeting lay out

19. Or take your meeting outside

20. Capture the audience’s attention
every 10 minutes

21. Add movement

22. Incorporate CSR principles

23. Add connectivity

24. Facilitate and encourage Social
Media sharing

25. Make your event “tech friendly”

26. If your event is hybrid, engage
your remote audience too

27. Incorporate games

28. www.myqaa.com
+33 9 72 41 66 13 – contact@myqaa.com
The Most User
Friendly Event App
Contact: @rmitha, richad@myQaa.Com