How to spread your brand through the internet and social media? A detailed presentation given to market about Spread's Social Media Marketing packages, where we help clients build a strong social media presence to generate leads and increase traffic to their website. Mouneet Mehta, CEO at Spread has created this Presentation. Mouneet has more than 16 years of experience in the field of design and internet related marketing.
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Social media sites are wildly
popular, but there are still no
marketing rules carved in stone,
and many companies grapple
with measuring its value.
A majority of
companiesdo not have
standard frameworks in
place to measure the value of
social media.
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68% (i.e. 7 in 10) global CMOs (Chief
Marketing Officers) feel unprepared
for the demands of social media
marketing.
71% of them are challenged by the
so-called marketing "data explosion".
A large portion of CMOs also feel
unprepared for growth of channel and
device choices (65%), shifting consumer
demographics (63%) and financial
constraints (59%).
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66%
of the best performing
organizations feel
unprepared for social
media marketing, and70%
of the underperforming
companies reported being
unprepared.
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Almost 30%of senior marketing
executives engaging in social
media
monitoringincorporate the
information into their
communications strategy. 18%for
Customer Service
enhancements.
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41% of both video and search ad
viewers have taken some type
ofactionresulting from the ad in the
past six months, while on 28% of
social mediaad viewers were
inspired toact.
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2 in 3
social marketers
will increase their Email Marketing
activities and budget.
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(63%)Facebook users who “like”
a brand or product on Facebook expect
something in return. Results from
“The Meaning of Like”
indicate that a leading 58% of
Facebooklikers expect both access to
exclusive content, events or sales, and
discounts or promotions through Facebook.
Only 37% do not expect anything to