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Nova Granite
JP Music Management
4032 Losh Lane
Pittsburgh, PA 15219
October 23, 2021
Sir Lucian Grainge
1755 Broadway, 3rd Floor
New York NY 10019
USA
Dear Mr. Grainge,
Subject: Artist Mack Loren
I happen to be reaching out regarding an independent R&B artist (Mack Loren) I’ve been
working with over the last seven months. She’s a great songwriter, performer, producer, and she's a
terrific photographer outside of showing her singing skills. Her performing style is more than just your
average R&B music but comes with a musical style derived from her Cuban roots and motivational
messages for listeners to connect with.
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Mackenzie Loren other known as Mack Loren was born and raised in New Jersey. Over the
years, she has grown in various ways during her musical works of pursuing her music career.
Many R&B female artists represent her simple take on the R&B genre throughout the US and
Latino region.
Much of her creativity comes from producing, writing, and visuals, which she is part of
directing. Her goal is to show the music industry and her fans that she is more than just another
R&B singer and to empower women in the entertainment industry.
I discovered Mack Loren’s talent back in 2020 when she just started releasing her music to
Spotify. I gained a friendship over the year as I have seen her evolve into an artist and show her
dedication to her originality and craft of R&B. I took an interest in representing this artist while
attending Full Sail University after learning more about the music business. I decided to work
with her because she had grown so much in such a short time; I’ve met her, plus her motivation
to prosper further in her career, which made me want to work with her. You can check out her
latest single, “Rosa Con Espina” on Spotify, YouTube, Apple Music, Sound Cloud, TikTok,
Spotify, and many more music streaming services. Feel free to check out her Spotify artist page,
where you can listen to her previous projects and her latest single, “Island with no Towns,” on
this music streaming service.
I genuinely think this artist (Mack Loren) would be a perfect fit for your publishing
company. She believes Universal Music Publishing Group will be an ideal publishing company
to handle her royalties and take her music career to the next level. We are aware of the great
artists you contain on your roster, from Adele, Ne-Yo, Alicia Keys, Post Malone, Quavo, and
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many more successful artists. We’ve seen many of those artists' careers rise to stardom, and we
would like to know if you were interested in bringing in something new for your company. Mack
Loren has a talent for making diverse music, which we are very confident you’ll enjoy listening
to. I believe the services you could do for her would be turning her music to the industry level
and networking her with better music sources such as A&Rs, producers, and artists that can land
her a major distribution deal.
Sir Lucian Grainge is currently the Chairman and Chief Executive Officer of Universal
Music Group. He has spent all his career working in the music industry but bringing new talent
to the UMG publishing company. He has signed many great artists from Jay-Z, Elton John, Katy
Perry, Queen, Rihanna, Amy Winehouse, and more. Mr. Grainge also played a big part in their
business models and partnership on growing their company in many successful ways. I happen to
find all this information from the Universal Music Group website.
We would be delighted to have a sit down with you or another representative of the
Universal Music Group Publishing Company. Our artist Mack Loren loves traveling and would
like to fly out to your headquarters in Broadway, New York, to learn more about this company if
you are interested. We genuinely think your company is an excellent selection for her music and
pathway to success as a significant artist coming up for the new era of R&B. For any additional
information, please contact us by email at JPMusicmanagement@gmail.com or phone at
(814)553-7266 to further discuss anything about this artist joining your fantastic publishing
company.
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Reference Page:
Umusicpub.com. (n.d.). Retrieved October 24, 2021, from
https://www.umusicpub.com/us/About-Us.aspx.
Island with no towns. Spotify. (2021, August 27). Retrieved October 24, 2021, from
https://open.spotify.com/album/7DBSRje9fuDfLEkZGEX9zT.
Mack Lorén. Spotify. (n.d.). Retrieved October 24, 2021, from
https://open.spotify.com/artist/3VzEhJI2mlHQJOL40Jv81r.
Rosa Con Espina. Spotify. (2020, August 2). Retrieved October 25, 2021, from
https://open.spotify.com/track/4sZk20f6PaUKYHX33jme4G?si=bfb1ed3d27f44f79.
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Mack Lorén (@mackloren) • instagram photos and videos. (n.d.). Retrieved October 25, 2021,
from https://www.instagram.com/mackloren/.