The document provides an overview of the features and capabilities of the iPhone 4S, including Siri voice assistant, A5 chip, 8-megapixel camera, 1080p HD video recording, iOS 5 operating system, iCloud services, and dual-antenna design. It also discusses the camera capabilities for photos and video, and recommends several apps like MailShot, Videolicious, and Square that take advantage of iPhone features. Sources used include Apple websites, blogs, photos, social media, videos, and news articles.
3. iPods
Over 300 million sold around the world
Notebooks
Number 1 notebook in the world
iTunes
Started with 200,000 songs in 2003
Currently have around 20 million songs
iPad
Number 1 tablet in world
3 out of 4 tablets sold are iPads
iPhone
Number 1 smart phone in the world
Number 1 in customer satisfaction
4.
5. Siri
A5 chip
8-megapixel camera
1080p HD video
iOS
iCloud
Wire system
6.
7. Beta testing Siri understands what you
Use your voice to command say to do tasks for you.
Phone calls Figures out meaning not
Music exact words
Messages Works with other apps to
Calendar
perform tasks and find the
correct answers that are
Reminders asked.
Maps & Directions Answers back and pulls up
Email search results for questions
Weather Voice assistant
Stocks
Clocks
Address Book
Notes
Web search
8.
9.
10. Up to 2x more power
Up to 7x times faster graphics
Allowing for downloads to run faster and
pages to open quicker
Efficient battery life
8 hrs talk time
6 hrs browsing time
10 hrs video streaming
40 hrs music playing
11.
12. Ability to open camera Backside illumination
from lock screen for sensor
those quick shots Adjust to allow the right
amount of light in so no
Complex photography picture is too dark or too
concepts made simple light.
8 megapixel resolution Edit photos from phone
Lens with f/2.4 No editing software
aperture needed
Crop
Auto Rotate
White balance
Remove red-eye
Advanced color accuracy
Enhance photo
Face detection
Reduced motion blur
13. All photos in this shoot are taken with the iPhone4s.
McGowan Images, www.mcgowanimages.com, is using iPhone4s
for some photo shoots.
14.
15. 1080p HD video at 30 frames per second
Advanced backside illumination sensor
Larger aperture
Auto white balance
Video stabilization
Edit video from the phone
16.
17. 200 new user features to Twitter integration
make things easier Sign in once for the
ability to tweet from
Reminders can be
Safari
created based on Camera
location YouTube
Set a reminder saying, Photos
“Remind me to email Maps
press release when I get
to work.” By setting a Safari reader
location where work is Click “reader” next to
the new iOS 5 will know URL for access to article
when you arrive to work in a clear format without
and will remind you to ads and clutter or save
email the press release. the article for later
viewing.
18.
19. Easy to manage your data because iCloud
manages it for you.
Stores
Music
Photos
Apps
Mail
Contacts
Calendars
Documents
iCloud wirelessly pushes everything to your
device automatically allowing you to keep all your
different devices synced with the same
information.
20.
21. Switches between 2 antennas to transmit and
receive calls for better quality.
Which doubles the data speeds
World phone
GSM and CDMA customers can roam on networks in
200 countries around the world.
22.
23. Over 500,000 apps in the App Store
Every app allows your phone to do even more
Free and paid apps
Alerts you when apps need updated
24. MailShot
Free
Mailing list app
Lets you create email distribution groups that are saved
to your address book and can be accessed through
other apps
Siri can’t create the email group, but Siri can send
emails to an entire group that you have created in
MailShot.
25. Videolicious
Free
Video creation app
First you choose from a list of 25 what type of project
you are working on
Example, trip documentary or video resume
Then videolicious will step you through the creation for
that type of video
Choose your images, still or clips or both, then you
record a voiceover and select music
26. iMovie
$4.99
Video editing app
Trim footage, move frames around, add themes, effects,
still images and musical soundtracks
Share via YouTube, Facebook, CNN iReport and other
capable sites
Use an Apple TV or AirPlay to stream your movie to a
TV
27. Photosynth
Free
Panorama app
Brings a 3D feel to your photos by letting you capture
up to 360 degrees around you.
Pick a starting point and sweep the camera right, left,
up or down. When you hear a beep your image has
been captured. Photosynth then stitches your images
together.
Share with Facebook, Bing Maps and other capable
sites
28. Camera+
99 cents
Advanced camera options app
Timer and burst modes, touch focus, touch exposure
adjustment and 6x digital zoom
16 scene effects, rotate, crop, add borders, captions and
add other effects
Share photos on Facebook, Twitter or Flickr with a
push of a button
29. Square
Free
Payment app
Allows small businesses to accept major credit cards as
a method of payment
Receive a free reader to swipe cards, next-day payout
and a flat rate of 2.75% per swipe
Built in analytics
Track sales
Send electronic receipts via email or text
30. Bump
Free
Sharing app
Easily transfer information from one device to another
Share contact information
Virtual business card, photos, apps, music, messages,
calendar events and much more
31. AwesomeNote
$3.99
Organizational app
Display to-dos and notes in calendar
Sync and transfer to Google Docs and Evernote
Create separate lists for different aspects of life
Email and print notes or lists
Add photos or draw on maps
32. Hootsuite
Free
Social media app
Manage Twitter and Facebook accounts on the go
Check in with Foursquare locations
Save a draft to finish later
Schedule updates for future posting
Forward messages via email
Shorten URLs and track these links
Examine message click statisitics
33. MobileRSS Pro
$2.99
Social media app
Access your Google Reader account anytime through
your phone.
Share your favorite articles via email, Facebook, Twitter
and more supported sites
Feed and folder management
Full screen article viewing, rotation lock, landscape
view, image saving and more
34.
35. Negative Response
Poor battery life According to Natalie
Design stayed the same as Harrison, Apple
iPhone4 Spokeswoman, “a small
An iPhone5 was not
number of customers have
released as expected reported lower than
expected battery life on
iOS5 devices. We have
found a few bugs that are
affecting battery life, and
we will release a software
update to address those in a
few weeks.”
Updated software was
released November 10, 2011
Many new features were
added to make the iPhone4s
worth getting over the
iPhone4.
36.
37. Blog
Ayers, C. (2011, November 1). Top Three iPhone Apps for PR Professionals . In
Appolicios . Retrieved November 9, 2011, from http://www.appolicious.com/tech/articles/10076-
top-three-iphone-apps-for-pr-professionals
Photos
All photos taken from www.apple.com, www.pinterest.com or clip art
Social Bookmarking
www.pinterest.com
Twitter
Following USATODAYtech, The_AppleUpdate and iPhoneTeam
Video
Keynote presentation from www.apple.com
Websites
Baig, E. (2011, November 2). Apple Concedes Problem with iPhone 4S Battery. In USA
Today Tech. Retrieved November 9, 2011, from
http://www.usatoday.com/tech/news/story/2011-11-02/apple-acknowledges-iphone-battery-
problems/51049458/1?csp=34tech&utm_source=dlvr.it&utm_medium=twitter&dlvrit=279559
Features (n.d.). In iPhone. Retrieved November 9,
2011, from http://www.apple.com/iphone/features/