SlideShare uma empresa Scribd logo
1 de 22
CATCHING CONSUMERS OFF GUARD! Non-Traditional Advertisements
Anything that is not TV, Radio, Regular Print or Direct advertising Non-Traditional is designed to cut through the clutter of traditional advertising to grab the attention of customers. Non-Traditional Advertisement:
Non-Traditional Advertisements ,[object Object],[object Object]
Examples of non-traditional advertisements
Fedex Kinko’s- Office Supplies
 
 
 
 
 
 
 
 
 
[object Object]
 
 
 
 
 
 
The End!

Mais conteúdo relacionado

Mais procurados

The Branding Power Of Advertising Online: Theory
The Branding Power Of Advertising Online: Theory The Branding Power Of Advertising Online: Theory
The Branding Power Of Advertising Online: Theory Dmytro Lysiuk
 
Advertisement & Consumer Behavior
Advertisement & Consumer Behavior Advertisement & Consumer Behavior
Advertisement & Consumer Behavior nishna sathyan
 
Product brand matrix
Product brand matrixProduct brand matrix
Product brand matrixAkhil Arora
 
Mental Map Brand Mantra.ppt
Mental Map  Brand Mantra.pptMental Map  Brand Mantra.ppt
Mental Map Brand Mantra.pptAshlinJoel
 
Branding & advertisement
Branding & advertisementBranding & advertisement
Branding & advertisementAbdullah Saeed
 
Integrated marketing communication
Integrated marketing communicationIntegrated marketing communication
Integrated marketing communicationPerkha Khan
 
Source message and channel factors
Source message and channel factorsSource message and channel factors
Source message and channel factorsRahul Barwe
 
Integrated Marketing Communications at Nike
Integrated Marketing Communications at NikeIntegrated Marketing Communications at Nike
Integrated Marketing Communications at NikeKaran Mehta
 
How Culture Effect on Advertisement
How Culture  Effect on AdvertisementHow Culture  Effect on Advertisement
How Culture Effect on AdvertisementAta Ul Hassnain Awan
 
Lecture 1 marketing communications theory
Lecture 1  marketing communications theoryLecture 1  marketing communications theory
Lecture 1 marketing communications theoryArvind Pawar
 
Chap09 Creative Strategy Implementation And Evaluation
Chap09 Creative Strategy Implementation And EvaluationChap09 Creative Strategy Implementation And Evaluation
Chap09 Creative Strategy Implementation And EvaluationPhoenix media & event
 
Chapter 6 ((integrating marketing communications to build brand equity)
Chapter 6 ((integrating marketing communications to build brand equity)Chapter 6 ((integrating marketing communications to build brand equity)
Chapter 6 ((integrating marketing communications to build brand equity)Jawad Chaudhry
 

Mais procurados (20)

Nike IMC campaign
Nike IMC campaignNike IMC campaign
Nike IMC campaign
 
The Branding Power Of Advertising Online: Theory
The Branding Power Of Advertising Online: Theory The Branding Power Of Advertising Online: Theory
The Branding Power Of Advertising Online: Theory
 
Chapter 7 message strategy and execution framwork
Chapter 7  message strategy and execution framwork Chapter 7  message strategy and execution framwork
Chapter 7 message strategy and execution framwork
 
The Body Shop
The Body ShopThe Body Shop
The Body Shop
 
Patagonia Brief
Patagonia BriefPatagonia Brief
Patagonia Brief
 
Advertisement & Consumer Behavior
Advertisement & Consumer Behavior Advertisement & Consumer Behavior
Advertisement & Consumer Behavior
 
Product brand matrix
Product brand matrixProduct brand matrix
Product brand matrix
 
Advertising print media
Advertising print mediaAdvertising print media
Advertising print media
 
Mental Map Brand Mantra.ppt
Mental Map  Brand Mantra.pptMental Map  Brand Mantra.ppt
Mental Map Brand Mantra.ppt
 
Branding & advertisement
Branding & advertisementBranding & advertisement
Branding & advertisement
 
Integrated marketing communication
Integrated marketing communicationIntegrated marketing communication
Integrated marketing communication
 
The Role of Integrated Marketing Communications
The Role of Integrated Marketing CommunicationsThe Role of Integrated Marketing Communications
The Role of Integrated Marketing Communications
 
Source message and channel factors
Source message and channel factorsSource message and channel factors
Source message and channel factors
 
Integrated Marketing Communications at Nike
Integrated Marketing Communications at NikeIntegrated Marketing Communications at Nike
Integrated Marketing Communications at Nike
 
How Culture Effect on Advertisement
How Culture  Effect on AdvertisementHow Culture  Effect on Advertisement
How Culture Effect on Advertisement
 
Chapter 5
Chapter 5Chapter 5
Chapter 5
 
Lecture 1 marketing communications theory
Lecture 1  marketing communications theoryLecture 1  marketing communications theory
Lecture 1 marketing communications theory
 
Chap09 Creative Strategy Implementation And Evaluation
Chap09 Creative Strategy Implementation And EvaluationChap09 Creative Strategy Implementation And Evaluation
Chap09 Creative Strategy Implementation And Evaluation
 
MEDIA VEHICLES
MEDIA VEHICLES MEDIA VEHICLES
MEDIA VEHICLES
 
Chapter 6 ((integrating marketing communications to build brand equity)
Chapter 6 ((integrating marketing communications to build brand equity)Chapter 6 ((integrating marketing communications to build brand equity)
Chapter 6 ((integrating marketing communications to build brand equity)
 

Mais de Mohamed Nassar

Mais de Mohamed Nassar (7)

Shock advertising
Shock advertising  Shock advertising
Shock advertising
 
Dove Campaign For Real Beauty
Dove Campaign For Real BeautyDove Campaign For Real Beauty
Dove Campaign For Real Beauty
 
Marketing To Subcultures
Marketing To SubculturesMarketing To Subcultures
Marketing To Subcultures
 
Guerrilla
GuerrillaGuerrilla
Guerrilla
 
The Use Of Color In Advertisement
The Use Of Color In AdvertisementThe Use Of Color In Advertisement
The Use Of Color In Advertisement
 
Product Placement
Product PlacementProduct Placement
Product Placement
 
Colors and advertising
Colors and advertisingColors and advertising
Colors and advertising
 

Último

VIP Call Girls Gandi Maisamma ( Hyderabad ) Phone 8250192130 | ₹5k To 25k Wit...
VIP Call Girls Gandi Maisamma ( Hyderabad ) Phone 8250192130 | ₹5k To 25k Wit...VIP Call Girls Gandi Maisamma ( Hyderabad ) Phone 8250192130 | ₹5k To 25k Wit...
VIP Call Girls Gandi Maisamma ( Hyderabad ) Phone 8250192130 | ₹5k To 25k Wit...Suhani Kapoor
 
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature SetCreating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature SetDenis Gagné
 
A305_A2_file_Batkhuu progress report.pdf
A305_A2_file_Batkhuu progress report.pdfA305_A2_file_Batkhuu progress report.pdf
A305_A2_file_Batkhuu progress report.pdftbatkhuu1
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Roland Driesen
 
7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...Paul Menig
 
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876dlhescort
 
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 DelhiCall Girls in Delhi
 
Unlocking the Secrets of Affiliate Marketing.pdf
Unlocking the Secrets of Affiliate Marketing.pdfUnlocking the Secrets of Affiliate Marketing.pdf
Unlocking the Secrets of Affiliate Marketing.pdfOnline Income Engine
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyEthan lee
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayNZSG
 
Event mailer assignment progress report .pdf
Event mailer assignment progress report .pdfEvent mailer assignment progress report .pdf
Event mailer assignment progress report .pdftbatkhuu1
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesDipal Arora
 
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒anilsa9823
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Neil Kimberley
 
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A  SALESMAN / WOMANA DAY IN THE LIFE OF A  SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMANIlamathiKannappan
 
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Delhi Call girls
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLSeo
 
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdfRenandantas16
 

Último (20)

VIP Call Girls Gandi Maisamma ( Hyderabad ) Phone 8250192130 | ₹5k To 25k Wit...
VIP Call Girls Gandi Maisamma ( Hyderabad ) Phone 8250192130 | ₹5k To 25k Wit...VIP Call Girls Gandi Maisamma ( Hyderabad ) Phone 8250192130 | ₹5k To 25k Wit...
VIP Call Girls Gandi Maisamma ( Hyderabad ) Phone 8250192130 | ₹5k To 25k Wit...
 
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature SetCreating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
A305_A2_file_Batkhuu progress report.pdf
A305_A2_file_Batkhuu progress report.pdfA305_A2_file_Batkhuu progress report.pdf
A305_A2_file_Batkhuu progress report.pdf
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...
 
7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...7.pdf This presentation captures many uses and the significance of the number...
7.pdf This presentation captures many uses and the significance of the number...
 
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876
 
Forklift Operations: Safety through Cartoons
Forklift Operations: Safety through CartoonsForklift Operations: Safety through Cartoons
Forklift Operations: Safety through Cartoons
 
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
9599632723 Top Call Girls in Delhi at your Door Step Available 24x7 Delhi
 
Unlocking the Secrets of Affiliate Marketing.pdf
Unlocking the Secrets of Affiliate Marketing.pdfUnlocking the Secrets of Affiliate Marketing.pdf
Unlocking the Secrets of Affiliate Marketing.pdf
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
 
Event mailer assignment progress report .pdf
Event mailer assignment progress report .pdfEvent mailer assignment progress report .pdf
Event mailer assignment progress report .pdf
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
 
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023
 
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A  SALESMAN / WOMANA DAY IN THE LIFE OF A  SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMAN
 
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
 
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
 

Non Traditional Advertising

Notas do Editor

  1. *Warning*