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TOP  CEOs
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
Building  trust,  encouraging  open  communication,  promoting  
teamwork  motivating  employees  isn’t  a  simple  checklist  of  
organizational  best  practices,  nor  a  short-­term  business  initiative.  
Rather  than  shy  away  from  candid  advice  from  the  ranks,
the  best  CEOs  openly  embrace  feedback,  foster  employee  
engagement  and  never  settle  for  the  status  quo.  
We  asked  CEOs  on  Glassdoor’s Highest  Rated  CEOs list  to
divulge  the  winning  strategies  they  live  by  to  engage  their
employees  and  inspire  their  workforces.  
Trust
Open
Communication
Motivate
EmployeesTeamwork
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
TRUST
Without  your  employees’  trust,  you  can’t  build  a  thriving,  
engaging  culture.  The  best  CEOs  know  that  encouraging,  
listening  to  and  acting  on  honest  feedback is  a  critical  
ingredient  in  building  trust  and  an  organization’s  success.
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
1
TRUST
“Have  faith in  people’s  ability  to  
hear  the  truth,  whatever  it  may  be.”
Corey Schiller, CEO
Power Home Remodeling Group
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
2
TRUST
“When  a  leader  is  trusted,  
you  will  find  that  they  are  supported  
even  amidst  disagreement.”
David Ossip, CEO
Ceridian Human Capital Management
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
3
TRUST
“Feedback  is  the  breakfast  of  champions,
and  the  sooner  CEOs  and  companies  
embrace  candid  feedback from  employees    
and  candidates,  the  faster  you’ll  earn  
their  trust  and  support.”
Brian Halligan, CEO
HubSpot
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
4
TRUST
“In  order  to  create  trust,  the  company  
must  live  up  to  their  values  and  not  
compromise  their  values at  any  expense.  
This  is  the  only  way  I  know  to  create  
trust  and  support  in  the  workplace.”
Darius Mirshahzadeh, CEO
The Money Source, Inc. dba
Endeavor America Loan Services
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
5
TRUST
“The  trust  and  support  of  the  workforce  is  
built  on  a  foundation  of  transparency  
and  integrity.  Leaders  who  communicate  
openly  and  honestly create  an  
opportunity  to  develop  trust.”
David Ossip, CEO
Ceridian Human Capital Management
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
6
TRUST
“Build  a  culture  of  mutual  support  and  
trust where  people  understand  the  
value  of  their  contribution  to  the  goals,  and  
are  encouraged  to  recognize  a  job  
well  done.”
Martin Bennett, CEO
HomeServe Membership
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
OPEN
COMMUNICATION
Rather  than  block  dialogue,  the  best  CEOs  find  ways  to  embrace  
honesty,  open  communication  and  transparency  with  their  
employees. That  may  mean  hosting  company-­wide  huddles  to  address  
serious  organizational  issues  or  something  as  modest  as  letting  your  
team  know  that  your  door  is  always  open.
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
7
OPEN  COMMUNICATION
“I  tell  my  employees;;  
my  door  is  always  open to  help.”
Stuart Wall, CEO
Signpost
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
8
OPEN  COMMUNICATION
“Regularly,  honestly  and  openly  share  
with  all  colleagues how  the  business  
is  doing,  what  is  on  your  mind  – good  and  
bad  – and  what  needs  to  be  done  next.”
Alistair Cox, CEO
Hays PLC
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
9
OPEN  COMMUNICATION
“Tell  your  employees  news  in  plain,  
authentic  language  and  do  it  yourself,  
not  via  a  communications  department  or  
via  middle  management.”
Alistair Cox, CEO
Hays PLC
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
10
OPEN  COMMUNICATION
“I  virtually  visit  every  one  of  our  
employee  training  sessions for  
the  opportunity  to  talk  with  employees  
in  person.”
Joseph Tarantino, President and CEO
Protiviti
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
11
OPEN  COMMUNICATION
“I  know  that  our  people  value  our  culture  of  
transparent  communication  and  
access  to  our  leadership  team – it’s  one  of  
the  things  that’s  regularly  praised  in  our  
employee  feedback  surveys.”
Joseph Tarantino, President and CEO
Protiviti
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
12
OPEN  COMMUNICATION
“By listening,  understanding  and  
then  acting on  what  is  heard  from  
the  workforce,  the  leader  builds  
trust  and  support.”  
David Ossip, CEO
Ceridian Human Capital Management
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
13
OPEN  COMMUNICATION
“Trust  and  support  starts  with  open  communication  
and  listening to  what  matters  most  to  your  
employees.  Be  transparent  and  unified  on  company  
goals,  solicit  feedback  regularly and  make  
decisions  that  evolve  your  company.  culture  based  
on  input  from  your  employees.”
Renaud Laplanche, Founder and CEO
Lending Club
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
14
OPEN  COMMUNICATION
“Invest  time in  regularly  talking  with  
your  people  about  your  strategy,  
making  it  a  two-­way  conversation
and  creating  joint  ownership.”
Martin Bennett, CEO
HomeServe Membership
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
TEAMWORK
The  best  leaders  build  strong,  collaborative  teams.
Doubling  as  head  cheerleader,  the  CEO  is  champion  of  the
company  mission,  culture  and  brand.  The  CEO  is  also  responsible
for  ensuring  everyone  in  the  organization  understands  his  or
her  role  in  building  a  successful  business.  
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
15
TEAMWORK
“I  believe  that  it’s  the  job  of  the  CEO  to  
build  an  infrastructure  that  supports
the  company’s  core  values,  core  purpose  
and  to  create  an  environment  that  
creates  engagement  in  the  team.”
Darius Mirshahzadeh, CEO
The Money Source, Inc. dba
Endeavor America Loan Services
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
16
TEAMWORK
“Everyone  needs  to  believe  
we’re  truly  in  this  together.”
Tobias Dengel, CEO
WillowTree, Inc.
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
17
TEAMWORK
“Everything  we  do  here,  from  the  exec  team  
having  the  same  desks  and  no  offices  like  
everyone  else,  to  talking  to  everyone  we  can  on  
a  daily  basis,  reinforces  that  we  are  all  
one  team. Each  with  distinct  roles,  but  a  
team  working  together.”
Tobias Dengel, CEO
WillowTree, Inc.
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
MOTIVATE
EMPLOYEES
Business  goals  are  crucial  to  a  company’s  bottom  line,
but  the  best  CEOs  know  employee  satisfaction  and
happiness  are  too.  And  never  settling  for  things  as
they  are,  but  what  they  can  be.  
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
18
MOTIVATE  EMPLOYEES
“Help  others  find  and  
live  their  purpose.”
Brad Jackson, CEO
Slalom
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
19
MOTIVATE  EMPLOYEES
“Work  to  serve  everyone  the  business  
touches  in  a  positive  way.  That  
begins  with  honesty  and  good  
intentions.”
Corey Schiller, CEO
Power Home Remodeling Group
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
20
MOTIVATE  EMPLOYEES
“Have  a  clear  strategy,  goals  and  
values that  inspire  your  people  and  
are  relevant  to  their  work  and  their  
aspirations.”
Martin Bennett, CEO
HomeServe Membership
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
21
MOTIVATE  EMPLOYEES
“If  an  environment  is  created,  at  work,  
for  people  to  become  the  best  
versions  of  themselves,  they  will  
often  choose  it…and  be  grateful.”
Dave Durand, CEO
Best Version Media
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
22
MOTIVATE  EMPLOYEES
“Improve  the  work,  not  the  worker. Seek  
improvement  over  feedback. Nobody  likes  
to  be  criticized,  and  most  of  us  feel  uncomfortable  
criticizing  co-­workers.  A  few  simple  process  
and  vocabulary  changes  can  make  this  a  
comfortable  growth  experience  
instead  
of  a  painful  critique.”
Bob Pritchett, CEO
Faithlife Corporation
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
23
MOTIVATE  EMPLOYEES
“Ask  for  help improving  your  work.  
Ask  your  co-­workers,  your  supervisor,  
or  anyone  who  might  be  able  to  help.  
Don’t  ask,  ‘Is  this  good  enough?’  
Ask,  ‘How  can  this  be  better?’  ”
Bob Pritchett, CEO
Faithlife Corporation
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
24
MOTIVATE  EMPLOYEES
“What  employees  and  candidates  say  and  
post  on  Glassdoor mirrors  what  they  
tell  their  friends  about  their  experience  with  
your  company.  It’s  a  great  opportunity  to  
hear  directly  what’s  working,  
what  isn’t,  and  where  you  can  
continue  to  improve.”
Brian Halligan, CEO
HubSpot
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor
25
MOTIVATE  EMPLOYEES
“Continue  to  invest  the  time to  
keep  the  conversation  going;;  
be  engaged,  be  real  and  be  there  for  
them.  It’s  an  investment  that  
pays  dividends.”
Martin Bennett, CEO
HomeServe Membership
Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor

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  • 1. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor from 25 TIPS from TOP  CEOs
  • 2. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor Building  trust,  encouraging  open  communication,  promoting   teamwork  motivating  employees  isn’t  a  simple  checklist  of   organizational  best  practices,  nor  a  short-­term  business  initiative.   Rather  than  shy  away  from  candid  advice  from  the  ranks, the  best  CEOs  openly  embrace  feedback,  foster  employee   engagement  and  never  settle  for  the  status  quo.   We  asked  CEOs  on  Glassdoor’s Highest  Rated  CEOs list  to divulge  the  winning  strategies  they  live  by  to  engage  their employees  and  inspire  their  workforces.   Trust Open Communication Motivate EmployeesTeamwork
  • 3. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor TRUST Without  your  employees’  trust,  you  can’t  build  a  thriving,   engaging  culture.  The  best  CEOs  know  that  encouraging,   listening  to  and  acting  on  honest  feedback is  a  critical   ingredient  in  building  trust  and  an  organization’s  success.
  • 4. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 1 TRUST “Have  faith in  people’s  ability  to   hear  the  truth,  whatever  it  may  be.” Corey Schiller, CEO Power Home Remodeling Group
  • 5. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 2 TRUST “When  a  leader  is  trusted,   you  will  find  that  they  are  supported   even  amidst  disagreement.” David Ossip, CEO Ceridian Human Capital Management
  • 6. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 3 TRUST “Feedback  is  the  breakfast  of  champions, and  the  sooner  CEOs  and  companies   embrace  candid  feedback from  employees     and  candidates,  the  faster  you’ll  earn   their  trust  and  support.” Brian Halligan, CEO HubSpot
  • 7. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 4 TRUST “In  order  to  create  trust,  the  company   must  live  up  to  their  values  and  not   compromise  their  values at  any  expense.   This  is  the  only  way  I  know  to  create   trust  and  support  in  the  workplace.” Darius Mirshahzadeh, CEO The Money Source, Inc. dba Endeavor America Loan Services
  • 8. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 5 TRUST “The  trust  and  support  of  the  workforce  is   built  on  a  foundation  of  transparency   and  integrity.  Leaders  who  communicate   openly  and  honestly create  an   opportunity  to  develop  trust.” David Ossip, CEO Ceridian Human Capital Management
  • 9. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 6 TRUST “Build  a  culture  of  mutual  support  and   trust where  people  understand  the   value  of  their  contribution  to  the  goals,  and   are  encouraged  to  recognize  a  job   well  done.” Martin Bennett, CEO HomeServe Membership
  • 10. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor OPEN COMMUNICATION Rather  than  block  dialogue,  the  best  CEOs  find  ways  to  embrace   honesty,  open  communication  and  transparency  with  their   employees. That  may  mean  hosting  company-­wide  huddles  to  address   serious  organizational  issues  or  something  as  modest  as  letting  your   team  know  that  your  door  is  always  open.
  • 11. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 7 OPEN  COMMUNICATION “I  tell  my  employees;;   my  door  is  always  open to  help.” Stuart Wall, CEO Signpost
  • 12. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 8 OPEN  COMMUNICATION “Regularly,  honestly  and  openly  share   with  all  colleagues how  the  business   is  doing,  what  is  on  your  mind  – good  and   bad  – and  what  needs  to  be  done  next.” Alistair Cox, CEO Hays PLC
  • 13. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 9 OPEN  COMMUNICATION “Tell  your  employees  news  in  plain,   authentic  language  and  do  it  yourself,   not  via  a  communications  department  or   via  middle  management.” Alistair Cox, CEO Hays PLC
  • 14. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 10 OPEN  COMMUNICATION “I  virtually  visit  every  one  of  our   employee  training  sessions for   the  opportunity  to  talk  with  employees   in  person.” Joseph Tarantino, President and CEO Protiviti
  • 15. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 11 OPEN  COMMUNICATION “I  know  that  our  people  value  our  culture  of   transparent  communication  and   access  to  our  leadership  team – it’s  one  of   the  things  that’s  regularly  praised  in  our   employee  feedback  surveys.” Joseph Tarantino, President and CEO Protiviti
  • 16. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 12 OPEN  COMMUNICATION “By listening,  understanding  and   then  acting on  what  is  heard  from   the  workforce,  the  leader  builds   trust  and  support.”   David Ossip, CEO Ceridian Human Capital Management
  • 17. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 13 OPEN  COMMUNICATION “Trust  and  support  starts  with  open  communication   and  listening to  what  matters  most  to  your   employees.  Be  transparent  and  unified  on  company   goals,  solicit  feedback  regularly and  make   decisions  that  evolve  your  company.  culture  based   on  input  from  your  employees.” Renaud Laplanche, Founder and CEO Lending Club
  • 18. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 14 OPEN  COMMUNICATION “Invest  time in  regularly  talking  with   your  people  about  your  strategy,   making  it  a  two-­way  conversation and  creating  joint  ownership.” Martin Bennett, CEO HomeServe Membership
  • 19. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor TEAMWORK The  best  leaders  build  strong,  collaborative  teams. Doubling  as  head  cheerleader,  the  CEO  is  champion  of  the company  mission,  culture  and  brand.  The  CEO  is  also  responsible for  ensuring  everyone  in  the  organization  understands  his  or her  role  in  building  a  successful  business.  
  • 20. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 15 TEAMWORK “I  believe  that  it’s  the  job  of  the  CEO  to   build  an  infrastructure  that  supports the  company’s  core  values,  core  purpose   and  to  create  an  environment  that   creates  engagement  in  the  team.” Darius Mirshahzadeh, CEO The Money Source, Inc. dba Endeavor America Loan Services
  • 21. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 16 TEAMWORK “Everyone  needs  to  believe   we’re  truly  in  this  together.” Tobias Dengel, CEO WillowTree, Inc.
  • 22. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 17 TEAMWORK “Everything  we  do  here,  from  the  exec  team   having  the  same  desks  and  no  offices  like   everyone  else,  to  talking  to  everyone  we  can  on   a  daily  basis,  reinforces  that  we  are  all   one  team. Each  with  distinct  roles,  but  a   team  working  together.” Tobias Dengel, CEO WillowTree, Inc.
  • 23. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor MOTIVATE EMPLOYEES Business  goals  are  crucial  to  a  company’s  bottom  line, but  the  best  CEOs  know  employee  satisfaction  and happiness  are  too.  And  never  settling  for  things  as they  are,  but  what  they  can  be.  
  • 24. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 18 MOTIVATE  EMPLOYEES “Help  others  find  and   live  their  purpose.” Brad Jackson, CEO Slalom
  • 25. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 19 MOTIVATE  EMPLOYEES “Work  to  serve  everyone  the  business   touches  in  a  positive  way.  That   begins  with  honesty  and  good   intentions.” Corey Schiller, CEO Power Home Remodeling Group
  • 26. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 20 MOTIVATE  EMPLOYEES “Have  a  clear  strategy,  goals  and   values that  inspire  your  people  and   are  relevant  to  their  work  and  their   aspirations.” Martin Bennett, CEO HomeServe Membership
  • 27. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 21 MOTIVATE  EMPLOYEES “If  an  environment  is  created,  at  work,   for  people  to  become  the  best   versions  of  themselves,  they  will   often  choose  it…and  be  grateful.” Dave Durand, CEO Best Version Media
  • 28. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 22 MOTIVATE  EMPLOYEES “Improve  the  work,  not  the  worker. Seek   improvement  over  feedback. Nobody  likes   to  be  criticized,  and  most  of  us  feel  uncomfortable   criticizing  co-­workers.  A  few  simple  process   and  vocabulary  changes  can  make  this  a   comfortable  growth  experience   instead   of  a  painful  critique.” Bob Pritchett, CEO Faithlife Corporation
  • 29. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 23 MOTIVATE  EMPLOYEES “Ask  for  help improving  your  work.   Ask  your  co-­workers,  your  supervisor,   or  anyone  who  might  be  able  to  help.   Don’t  ask,  ‘Is  this  good  enough?’   Ask,  ‘How  can  this  be  better?’  ” Bob Pritchett, CEO Faithlife Corporation
  • 30. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 24 MOTIVATE  EMPLOYEES “What  employees  and  candidates  say  and   post  on  Glassdoor mirrors  what  they   tell  their  friends  about  their  experience  with   your  company.  It’s  a  great  opportunity  to   hear  directly  what’s  working,   what  isn’t,  and  where  you  can   continue  to  improve.” Brian Halligan, CEO HubSpot
  • 31. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor 25 MOTIVATE  EMPLOYEES “Continue  to  invest  the  time to   keep  the  conversation  going;;   be  engaged,  be  real  and  be  there  for   them.  It’s  an  investment  that   pays  dividends.” Martin Bennett, CEO HomeServe Membership
  • 32. Confidential   and   Proprietary  ©  Glassdoor,   Inc.   2008-­2015 #Glassdoor