MLOVE ConFestival 2011 Sponsor Kit

MLOVE CONFESTIVAL
2011, June 29 - July 2

Sponsor Kit
supported by:

Photo: Thomas Neidhardt & Light-Art: Helge Neidhardt, www.tnc-nm.de/mlove MLOVE ConFestival 2011 - How will mobile change your future? www.mlove.com

About MLOVE
“Life changing”
Simone Loesch, YOC

“wow”
Allison Mooney, Google

“best event”
Alan Moore, SMLXL

“inspiring” “future of mobile” “passionate”

Amish Patel Annabel Cooke Nick Heller
MICROSOFT SYMBIAN / NOKIA GOOGLE

“a Meetup for the IT Avantgarde”
Süddeutsche Zeitung

MLOVE ConFestival 2011 - How will mobile change your future? www.mlove.com

Inspiration.

All I can say is WOW. Future Cubes - Ideation Workshop

This was the singularly most inspired and
inspiring event I have ever attended. It's
rare that industry conference are filled
with fun, interesting people that just want
to learn from one another. The venue
made it that much more special.

Allison Mooney, Google, Head of Trends & Insights
formerly VP, Emerging Trends
MobileBehavior, Omnicom / Tribal Allison Mooney, Google Antonia Neidhardt, Student (15)

Passion.
How inspired were you by MLOVE ConFestival?

65%

26%
9%
Very inspired Quite inspired A little inspired

How likely is it that attending MLOVE will change your life
positively in the next 12 months?

47% 44%

6% 3%
Very likely Likely Not likelyDeﬁnetly Not

Positive Change.

Kazi Islam, Grammenphone IT, Bangladesh Nick Heller, Google

MLOVE was an inspiring and open gathering,
comprised of a group of like-minded, yet diverse
individuals, all of whom are passionate about using the
mobile device as creative tool and source of positive
change in the world. The event truly left
a lasting and profound impression on all in
attendance. Thank you!

Nick Heller, VP New Business, EMEA, Google

Speakers 2011

Thorsten Dirks Thomas Goetz Corvida Raven Adele Waugaman Daniel Graf
CEO, E-PLUS / BASE Exec. Editor, WIRED, USA Blogger, SheGeeks.net, Senior Director, Director, GOOGLE,
TED staff, USA UNITED NATIONS Foundation Mobile App Lab (USA)

Peter Vesterbacka Kei Shimada Jonathan MacDonald Russell Buckley Will Samson
Mighty Eagle, Angry Birds CEO, Inﬁnta, Japan, co-founder, this ﬂuid world, UK Blogger, MobHappy, UK Editor / Analyst,
w/ guest from DENTSU (founding team BLYK) Ex-Evangelist, Google/AdMob Contagious Magazine

More speakers from: NOKIA, VW, Alcatel Lucent (Head of Innovation, USA), GBH (Agency for Virgin Galactic)
Invited: Smart, Audi, Pepsi, Ogilvy (NYC), Vodafone (CMO)


Speakers 2011

Yuri v. Geest Beverly W. Jackson T. Mizukawa K. Kitamura Jean Schmitt
Singularity University Director Marketing, Director Mobile Arts Lab, CEO, Butterﬂy Inc., Japan Managing Partner, JolTech/
(Alumn & Future Med) GRAMMY’s (L.A., USA) DENTSU, Japan Soﬁnnova Partners,France

Toni Neidhardt Bernd Kolb Justin Ellington Jérôme Nadel Amish Patel
Co-Curator, Teen Camp CEO, Club of Marrakesh Grammy Winning musician, CMO, EVP User Experience User Experience XBOX,
(Former CEO Telekom Innovation) composer, L.A. MobiWire (Sagem), France Kinect - Microsoft, Seattle

Themes: How will Mobile change the Future of these industries / Aspects of life?
Mobile &: Automotive/Mobility, Sustainability, Health/FutureMed, Emerging Markets, Advertising / Media,
Singularity, Music, Games, Augmented Reality, Education & Youth - plus a Start-Up competititon

Agenda 2011
Wednesday, 6/29 Thursday, 6/30 Friday, 7/1 Saturday, 7/2

Opening Speakers
Conference
Speakers
Open Space

Innovators & Ideas
Conference De-com-
Speakers pression
Future Cube Workshops

Welcome Theme Dinner, Vernissage &
Dinner Art Show BonFire

The MLOVE ConFestival is designed to maximize networking opportunities,
get inspired, exchange new ideas & share learnings with a practical ideation outcome.

MLOVE Participants
• Entrepreneurs
• Mobile Developers: CEOs, CMOs, CTOs
• Designers & Mobile Experience Agencies

• Mobile Advertising & Media Specialists

• Innovators
• Brand CMOs & Innovation Managers
• Innovation Labs at Mobile Operators

• Mobile Business Consultants & Evangelists

• Mobile Product Managers & Practice Leaders

2010 participating companies: • Visionaries
Nokia, Google, Microsoft, WPP, BMW,
Omnicom, GRAMMYs®, Alcatel-Lucent, •Musicians, Artists, Futurists, Editors, Scientists
Fishlabs, Telekom, T-Mobile, Vodafone, • Art Directors & Creatives in interactive design
Smaato, Yoc, Huawei, Otto, Asics,
BASE, Daily Mail, Sapient, Burda,
TrendOne, Sagem, ...


Ideation Formats
OPEN SPACE FUTURE CUBES

200 people discuss 1 big question, 10 Intense Ideation Workshops:
split up in small groups & 20 participants each discuss 1 theme;
vote with their feet ... highly interactive take aways

Though the backdrop is Mobile, the goal is to stimulate new ideas and thinking
which you can apply to your life, your business and to inspire others.

Sponsor Benefits
How will Mobile change your Future?
One question and an infinite number of answers

Achieve professional feedback from thought
leaders in challenging conversations &
workshops
Advance with a highly motivated target group in
a very creative and open environment
Gain customer loyalty through top level
presentations

• Engage the mobile innovation elite • Launch Apps, Products & Services
• Intense sponsored workshops • Seed the IT Avantgarde
• Ideation, learning & networking • Find Talent, Partners & Co-Founders
• Inspiration for your mobile strategy • Improve your business


Premium Sponsoring
Emperor of Mobile Presenter of Illuminator of
CASTLE ART SHOW 10 FUTURE CUBES CASTLE LIGHTS

€ 65,000 € 50,000 € 35,000
•Castle Art Show Night Sponsor •Future Cube Workshop Presenter •Color of Castle Front Illumination
•Logo presenter of Online Video •Logo present in 10 Future Cubes •Logo in Online Video
•1 Outdoor Tent Presentation •Logo in Online Video •1 Expo Space
•1 Expo Space •1 Expo Space (next to Future Cubes) •3 Conference Tickets
•5 Conference Tickets •10 Conference Tickets •2 Exhibitor Tickets
•5 Exhibitor Tickets •3 Exhibitor Tickets •Panel Seat in Conference
•Panel Seat in Conference •Panel Seat in Conference •Press Release Listing
•Co-Press Release •Co-Press Release •Premium Logo Placement
•Premium Logo Placement •Premium Logo Placement


Select Sponsoring
OPEN SPACE SHUTTLES 1 FUTURE CUBE

€ 10,000 € 15,000 € 5,000
2 Tickets, 1 Expo Table, 3 Tickets, 1 Expo Table, 1 Ticket, 1 Expo Table,
Sponsor Logo Placement Sponsor Logo Placement, Partner Logo Placement
Logo at Airport & train station
and shuttle busses
1 DINNER
VISUAL
RECORDER
€ 15,000
3 ConFestival Tickets,
1 Expo Table,
Sponsor Logo Placement,
€ 10,000 Logo close to stage / Artist
1 Ticket, 1 Expo Table,
Sponsor Logo Placement

Expo Opportunities
App-Zoo: Showcase your App & Service
€ 10,000
Maestro Panelist & Jury Member for stage
Presentations (App Launch-Pad),
1 Expo Space, 3 tickets,

€ 7,500
Sponsor 1 Expo Space, 2 tickets,

€ 3,000
Partner 1 Expo Table, 1 ticket,
Partner Logo Placement

€ 1,500
Individual Available upon Presenter 1 Expo Table, excl. ticket price
Packages request Partner Logo Placement

Product Placement, Shoes, WiFi, Research Report,
T-Shirts, Bags, Gifts, Simulcast Room ...


MLOVE Teen Camp

€ 3,000
Sponsor 1 ConFestival ticket,
1 hour Research Panel with
Teen Camp (Video),

€ 1,000
Supporter Attend 30 min. Q&A session,
Partner Logo Placement,
excludes Ticket
15-20 Teenagers from ages 15 to 18 are invited to attend the ﬁrst
MLOVE Teen Camp 2011

Activities include: Future Cube ideation sessions, simulcast of
ConFestival speeches, media camp, panel presentation on stage,
Gifts
Friend
baking, ...

The MLOVE Teen Camp is collaborating with the Hasso Plattner (20 Gifts & Products),
Institute School of Design Thinking
Partner Logo Placement

Individual Available upon
Packages request


MLOVE Hotel Partner

Temporary Hotel Cabins (20 Rooms)
€ 15,000
3 ConFestival Tickets, 1 Hotel Cabin,
1 Expo Space
Individual Available upon
Sponsor Logo Placement Signage request


June 29 – July 2, 2011
www.mlove.com
Stefan Hoyer Dr. Robert Daubner
Sales Manager Head of Sales
stefan@mlove.com robert@mlove.com
+49 178 5297 358 +49 160 9372 5230

supported by:

Media Partner:

MLOVE ConFestival 2011 Sponsor Kit

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