This is my "kids don't try this at home" deck presented at this year's NAB show (2012). Oh, and it's more of an outline to back my talk rather than a stand alone deck.

1. Urban Cloudfitters
Building Attend’s MediaCloud
Copyright 2012 M L Bittle, Attend LLC

2. Agenda
• Point of Reference
• Network Provisioning
• Threat Assessment
• Storage Provisioning
• Developing in the Cloud
Copyright 2012 M L Bittle, Attend LLC

3. © Can Stock Photo Inc.

4. © Can Stock Photo Inc.

5. © Can Stock Photo Inc.

6. © Can Stock Photo Inc.

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9. Network Provisioning
• IP Transit
• Hybrid Mix, Public/Private
• How much is enough?
Copyright 2012 M L Bittle, Attend LLC

10. How Much Is Enough
• Payload size
• End to End transit time
• User Threshold
Copyright 2012 M L Bittle, Attend LLC

11. Crude Last Mile
Calculator
Capacity = Work Unit / User Threshold
Where
Work Unit = resolution X duration
And
User Threshold = how long they’ll wait
(patiently)
Copyright 2012 M L Bittle, Attend LLC

12. Crude Backbone
Calculator
Capacity = ∑ Last Mile Bandwidth
Copyright 2012 M L Bittle, Attend LLC

13. Threat Assessment
• More Than Viruses
• Economic Threats
• Ideological Threats
• Threats of Opportunity
Copyright 2012 M L Bittle, Attend LLC

14. Storage Provisioning
• In-House vs Outsource
• Don’t Forget The File System
• Cost/GB fallacy
Copyright 2012 M L Bittle, Attend LLC

15. vs
.
© Can Stock Photo Inc.

16. Cost /GB Fallacy part 1
• Sheet Metal and Power Supplies
• Consumer vs Enterprise Disks
• Usage Impact On Reliability
Copyright 2012 M L Bittle, Attend LLC

17. Cost /GB Fallacy part 2
• Total Cost of Operation
• Utilization
• cost/GB used vs. cost/GB of capacity
• Opportunity Cost
Copyright 2012 M L Bittle, Attend LLC

18. Developing In The Cloud
• Benefits of HTML5
• Update Cycles
Copyright 2012 M L Bittle, Attend LLC

19. Copyright 2012 M L Bittle, Attend LLC

20. Copyright 2012 M L Bittle, Attend LLC

21. Copyright 2012 M L Bittle, Attend LLC

22. Copyright 2012 M L Bittle, Attend LLC

23. Additional Reading
Copyright 2012 M L Bittle, Attend LLC

24. Contact
Mike Bittle - mikeb@attendllc.com, mlbnyc@verizon.net
COO Attend LLC; Principal M L Bittle – New York
Chuck Stormon – chucks@attendllc.com
CEO Attend LLC
Free trial at http://get.mediacloud.cc
Copyright 2012 M L Bittle, Attend LLC