Every project is based on a number of assumptions. Assumptions about our users and assumptions that our team has a shared vision of what we are building and why we are building it. The longer we hold onto these assumptions, the greater we increase the risk of not meeting our users needs and ultimately, our project fails.
This talk will be about how we ensure we are meeting our users needs. In addition to learning project workflow, we will cover specific techniques that you can use to ensure that the user is at the center of our design and that you create a shared understanding among your team.
43. Design Idea Inventory
• high number of unvalidated design ideas leads to large deliverables
• leads to lag in production as team awaits deliverables
• maximizes the risk as there more time between creation and
validation
45. Pattern Library
• Library of UI Patterns that developers can use (i.e. buttons, fields,
etc.
• Library of UI Components composed of multiple patterns (i.e. forms,
video player, etc.)
53. Supplies
• Butcher paper, painters tape, sharpies and stop watch, grid
template sheets
• Build small 3-4 person teams composed of designer, developers
and business team.
• Give each team a persona to focus on
68. Unicorn?
Mythical user experience designer with an advanced and
adaptive skill range. Outstanding skills in graphic design, rapid
prototyping, front end development, user testing, technical
specifications, marketing and branding. It does not have an
opinion, it has a process, and will harmonize with any
environment.
http://uxunicorn.com/
72. The days of designers simply pushing pixels are long gone.
Leading design means building a design culture, designing for
the future, and adapting constantly.
73. Designers need to help build a company culture that values
design by not only producing a well designed product but by
helping other team members understand and respect design.
74. “The designers that actively seek out opportunities to contribute
and influence other areas of the company become the leaders
regardless of title. They are the people that others look to when
problems arise or if an expert opinion is required”
–Stewart Scott-Curran, Creative Mornings
76. Designers need to get better at articulating their ideas through
direct business communication. We need to show that our
thinking is grounded in logic and produces results.
77. Learn to quickly absorb and synthesize feedback should push us
to take action. We need to learn to fail fast and make adjustments
82. Validation
• send multi-disciplined team to meet with customer
• take a copy of the MVP to visit customers
• have one members lead the interview while the others observe and
record
88. Invest clients into the work and focus on smaller deliverables to
create momentum. Dedicate a small group across the entire
product development cycle, thus providing value beyond just
wireframe flows.