SlideShare uma empresa Scribd logo
1 de 20
Presented by:  Rachel Romano Kathleen Barbosa Lydia Cooper Jasmine Shavers Monika Kerby
The Organization Jon Nordmark  President and CEO, eBags Mike Frazzini VP of Technology and Operations, eBags Peter Cobb VP of Global Merchandising, Customer Acquisition and Awareness, eBags
eBags.com Mission Statement  To be the world's most recommended retailer of bags and related accessories by delivering a trustworthy and innovative customer experience while being a cool place to work, and earning a superior profit.  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Statistics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
History ,[object Object],[object Object],[object Object],[object Object],[object Object]
History ,[object Object],[object Object],[object Object]
Fragmentation Fashion Designers   Coach, Vera Bradley Luggage companies  Samsonite,  American Tourister Prices   $20 to $1500 Styles Suitcases Handbags Briefcases Messenger bags Carry-on’s Wallets Clutches Backpacks eBags brings all of these options together to give their customers one stop shopping for all of their luggage and bag needs.
Product Choices Two major types of products offered: 1. Brand name merchandise from leading retailers 2. The companies own line of eBags products Vera Bradley Rolling Trolley eBags rolling trolley   ,[object Object],[object Object],[object Object]
Drop-Ship Model Customer places order on eBags.com -> eBags electronically transmits the order to the vendor -> Vendor ships order to the customer directly, using the eBags shipping account -> eBags pulls tracking information and sends to customer in confirmation email -> Vendor invoices eBags for the product -> Ebags issues a payment to the vendor ■
Speculative Inventory Product comes from Asian manufacturers who sends the bags to be stored in Texas warehouse -> Order placed gets forwarded to the warehouse -> Warehouse picks and ships the order to the customer ■
Two Supply Chains Drop-Ship Model  (85% of orders) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Speculative Inventory Model (15% of orders) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Footwear “ 6pm.com quadrupled in size during the three years we owned the website. We feel confident in our decision to sell 6pm.com to an outstanding company like Zappos.com as this move will allow eBags to concentrate our energy towards continuing to be the Internet's premier luggage and handbag e-tailer. ” Jon Nordmark, CEO and co-founder
Competitive Advantage ,[object Object],[object Object],[object Object],[object Object],[object Object]
Record Sales Fiscal year ending  June 30, 2010 Estimated Annual Sales  $500,000 to $1 million Sales up 13% Leading sales of messenger bag and luggage categories 26% and 23% Brands showing strong growth: B. Makowsky,    Timbuk2   Samsonite   Baggallini.   Fiscal year ending  June 30, 2010 Estimated Annual Sales  $500,000 to $1 million Sales up 13% Leading sales of messenger bag and luggage categories 26% and 23% Brands showing strong growth: B. Makowsky,    Timbuk2   Samsonite   Baggallini.
Challenges ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Challenges of 6PM.com:
Supply Chain Management Business Model Challenges   Language barriers Shipping requirements Brand awareness  Web page administration Relationship between vendors and online retailers Must satisfy drop-ship method Challenges Managing at Distribution Level Functionality versus Style/Value Communication
European Expansion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Footwear Expansion ,[object Object],[object Object],[object Object],Expansion, Europe, eBags: Will be good profit
e-commerce ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],With a variety of products and strategic planning eBags can dominate online shopping.
Presented by:  Rachel Romano Kathleen Barbosa Lydia Cooper Jasmine Shavers Monika Kerby

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Ebags

  • 1. Presented by: Rachel Romano Kathleen Barbosa Lydia Cooper Jasmine Shavers Monika Kerby
  • 2. The Organization Jon Nordmark President and CEO, eBags Mike Frazzini VP of Technology and Operations, eBags Peter Cobb VP of Global Merchandising, Customer Acquisition and Awareness, eBags
  • 3.
  • 4.
  • 5.
  • 6.
  • 7. Fragmentation Fashion Designers Coach, Vera Bradley Luggage companies Samsonite, American Tourister Prices $20 to $1500 Styles Suitcases Handbags Briefcases Messenger bags Carry-on’s Wallets Clutches Backpacks eBags brings all of these options together to give their customers one stop shopping for all of their luggage and bag needs.
  • 8.
  • 9. Drop-Ship Model Customer places order on eBags.com -> eBags electronically transmits the order to the vendor -> Vendor ships order to the customer directly, using the eBags shipping account -> eBags pulls tracking information and sends to customer in confirmation email -> Vendor invoices eBags for the product -> Ebags issues a payment to the vendor ■
  • 10. Speculative Inventory Product comes from Asian manufacturers who sends the bags to be stored in Texas warehouse -> Order placed gets forwarded to the warehouse -> Warehouse picks and ships the order to the customer ■
  • 11.
  • 12. Footwear “ 6pm.com quadrupled in size during the three years we owned the website. We feel confident in our decision to sell 6pm.com to an outstanding company like Zappos.com as this move will allow eBags to concentrate our energy towards continuing to be the Internet's premier luggage and handbag e-tailer. ” Jon Nordmark, CEO and co-founder
  • 13.
  • 14. Record Sales Fiscal year ending June 30, 2010 Estimated Annual Sales $500,000 to $1 million Sales up 13% Leading sales of messenger bag and luggage categories 26% and 23% Brands showing strong growth: B. Makowsky, Timbuk2 Samsonite Baggallini. Fiscal year ending June 30, 2010 Estimated Annual Sales $500,000 to $1 million Sales up 13% Leading sales of messenger bag and luggage categories 26% and 23% Brands showing strong growth: B. Makowsky, Timbuk2 Samsonite Baggallini.
  • 15.
  • 16. Supply Chain Management Business Model Challenges Language barriers Shipping requirements Brand awareness Web page administration Relationship between vendors and online retailers Must satisfy drop-ship method Challenges Managing at Distribution Level Functionality versus Style/Value Communication
  • 17.
  • 18.
  • 19.
  • 20. Presented by: Rachel Romano Kathleen Barbosa Lydia Cooper Jasmine Shavers Monika Kerby