For decades, food delivery has been limited to mostly pizza and Chinese food. But, the increased desire for convenience and ease of online ordering have given rise to a whole new way to dine—on demand.
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Driven by convenience, delivery
services are transforming the
way Americans eat. For decades, food
delivery has been limited mostly to old standbys, like pizza
and Chinese food, but our fast-paced lifestyles along with
the ease of online ordering have given rise to a whole new
way to dine—on demand.
After a long day, the option to have a high-quality meal
delivered to your doorstep is very appealing—and restaurants
of all styles and sizes are responding.
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Demand for Delivery Skyrocketing
The demand for restaurant delivery services is showing no signs
of slowing down. In fact, the recent entry of Uber and Amazon to
the delivery race have only increased interest. Need proof?
of millennials state that
they would order delivery
from a table-service
restaurant if available1
of consumers order
restaurant takeout or delivery
at least once a week2
usage of delivery has nearly
doubled in five years2
WEEKLYof millennials consider
delivery options an
important factor in choosing a
table-service restaurant1
74%
55%
61%
With statistics like these, it’s no surprise that restaurants are racing to add delivery services to their offerings.
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Should You Join the Race?
YOU DECIDE.
Adding delivery services will help your restaurant:
Maintain your
competitive edge
Boost
sales
Increase
brand exposure
Attract
new customers
A staggering 70%
of all restaurant traffic is
predicted to be outside the
restaurant by 20203
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Partner for Success
Starting anything new can be
challenging, but there’s no
need to go at it alone. Partner
with a third-party delivery
service for a faster, easier
way to offer delivery for your
customers.
Third-party delivery services
come to your restaurant, pick
up your prepared food, and
deliver it to your customers.
Here are a few reasons why
partnering with a third-party
delivery service is beneficial:
Note: It is a good idea to put third-party delivery services to the test before entering into a partnership. You’ll want to be certain they
can maintain food quality, customer service, and brand standards.
Gain
exposure to
existing
delivery
clients
Increase
order
frequency
of existing
customers
Eliminate
the hassle
of managing
a delivery
network
6. • GrubHub
• UberEATS
• Amazon Prime Now
• EatStreet
• Postmates
• Takeout Taxi
• Caviar
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Delivery Race Leaders
GrubHub, the leading national food delivery service, serves more than 250,000 restaurants in more
than 500 cities nationwide, and is continuing to grow. But they aren’t the only option. New companies
are joining this already competitive race every day.
Here are just a few of the leading third-party delivery companies:
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Delivery Best Practices
Customers want a variety of food options, timely delivery, and a hassle-free ordering experience at an
affordable price.
Here are a few best practices to ensure your delivery service wins the race:
• Select menu items that travel well avoiding those that are time and/or temperature sensitive
• Use packaging specifically designed for delivery to keep food fresh and delicious
• Minimize in-store service disruption by designating employees to
handle delivery
• Route delivery drivers to a special pickup area to reduce
congestion at the entrance
• Follow up with customers to ensure their order was delivered
on time and as intended
• Continuously monitor speed, quality, and customer service and
adjust accordingly
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Race Wrap-up
While adding delivery services to your restaurant opens up a new revenue stream, it also adds a new
service to manage. It is important to carefully evaluate sales vs profit when considering if adding
delivery services is right for your restaurant.
Delivery can be a big challenge for restaurants. Therefore, many have simply opted out. However,
with increased customer demand, improved technology, and restaurant traffic moving outside the
restaurant—it might be time to reconsider.
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MISSIONRS
About MissionRS.com
Paul Luis Christina Sandy Joel
Visit Our Online Store
1-877-693-0951
Learn more about our
history and why we
value partnerships
Sources:
1
http://www.huffingtonpost.com/jared-shimoff/will-the-rise-of-
delivery_b_8940014.html
2
https://knowledgecenter.americanexpress.com/wp-content/
uploads/2015/07/Marketbriefing_07-2015.pdf
3
http://blog.toasttab.com/5-questions-to-ask-before-offering-restaurant-
delivery-services
Mission Restaurant Supply is committed to helping you stay up-to-date on the
latest industry trends, and providing you with the information that you need to
keep up with them.
MissionRS is known nationwide for our dedication to extraordinary customer
service, a family-like atmosphere, and strong commitment to the industry.
Our team is comprised of restaurant supply and equipment experts that are
focused on our customer success. Long term relationships and customers
have helped us grow, and we’re committed to continuing that personal service.
From our website to our stores to our team, we aim to provide the best.
We look forward to serving your supply needs,
The MissionRS.com Team