The document discusses trends in ecommerce in Southeast Asia and Malaysia. It covers trends in platforms, marketing and acquisition, and payments. Platform trends include the rise of ecommerce enablers that allow for purchasing systems, logistics, brick and mortar integration, payment systems, and social commerce. Marketing and acquisition trends include audience targeting and dynamic creative retargeting. Payment trends include the growth of mobile wallets connected to bank accounts.

1. Ecommerce
Trend

2. http://www.ecommercemilo.com/2013/08/ecommercestatistic-southeast-asia-malaysia.html

3. Platform
Trend
Marketing
&
Acquisition
Payment

4. Marketing & Acquisition
Promoting
Audience
Targeting

7. Dynamic Creative Retargeting
Source of picture: http://www.wearedoneright.com/re-what-its-called-remarketing/

8. Source of picture: http://adsupnow.com/facebook-exchange.php

9. Platform

10. Vertical Ecommerce

14. The Rising of Ecommerce Enablers
Purchasing System
Logistic System
Brick and Mortal
Payment System
Omni-Channel
(eg. Mobile)
Pure Online Brand
Social Commerce
Ecommerce Enabler

16. Payment

17. Source: http://www.slideshare.net/Gwendolyn1/
rise-of-ecommerce-in-asia-15675831

19. Source: http://www.mobilepaymentstoday.com/infographic.php?id=2

20. Mobile Wallet ó Bank Account

23. CONTACT INFO
Oranuch Lerdsuwankij
(Mimee)
Co-founder Thumbsup Media Co.Ltd
Marketing Director Computerlogy Co.Ltd
mimee@thumbsup.in.th
@mimee
Facebook.com/mimee
thumbsup.in.th