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Semelhante a Klout deck dec '11
Semelhante a Klout deck dec '11 (20)
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Klout deck dec '11
- 4. HORIZONTAL LAYER ACROSS SOCIAL
- 5. KLOUT’S ENORMOUS SCALE 8 Proprietary Data Enhancement Algorithms (PageRank for People) 13 Social Networks Processed Every Day 120 Terabytes of User Data Stored 200,000 Indexed Users Added Every Day 140,000,000 Users Indexed Every Day 310,000,000 Users in the Klout Social Graph 650,000,000 Social Signals Processed Every Day 5,000,000,000 Rows of Data In Klout Data Warehouse 12,000,000,000 API Calls Delivered Every Month (Oct)
- 6. KLOUT PERKS
- 7. KLOUT PERKS • Average impressions/influencer: 164,170 • Average pieces of UGC/influencer: 30 • Twitter impressions per invite sent: 30,565 • Landing page views per invite: 4.5
- 8. PERKS CASE STUDY - AUDI
- 9. PERKS CASE STUDY - SECRET
- 11. KLOUT KLUB AND QUEST PACKAGES
- 12. KLOUT KLUB EXAMPLE: FACEBOOK INTEGRATION
- 13. KLOUT KLUB EXAMPLE: LEADERBOARD
- 15. API
- 16. WE’RE THE ONLY COMPANY NOT WORTH A BILLION BUCKS
- 18. API CASE STUDY – THE PALMS Type Hotel Loyalty What They Do The Palms uses Klout scores in addition to their normal customer rewards program to determine whether or not to upgrade their customers to a better room during their stay
- 19. MARKETING
- 20. THE STANDARD FOR INFLUENCE Klout is mentioned 118x it’s nearest competitor on a daily basis and is reinforced by 8 billion Klout impressions monthly via the API.
- 21. APPENDIX
- 22. Tim Mahlman, CRO @tmahlman tim@klout.com