What's Behind The Corner For User Experience? // UX-congress 2015
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This document discusses future trends in user experience design. It notes that the user interface will be everywhere and integrated into many different touchpoints, including screens of varying sizes, connected products, gestures, voice, virtual and augmented reality. Designers need to think beyond screens and design experiences that leverage new technologies like artificial intelligence and sensors to provide contextually relevant experiences across different environments. The future of design involves seamless interactions across the physical and digital world through natural interfaces that are enhanced by but not dependent on screens.
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What's Behind The Corner For User Experience? // UX-congress 2015
- 1. What’s behind the corner for user experience? UX Congress October 2015
- 2. Hello! I am Miika Puputti, Creative Director at Razorfish @miikap
- 3. 3 What does the digital canvas of tomorrow look like?
- 4. 4 The future UX is going to be even more fragmented.
- 10. 10 Gestures
- 11. 11 Voice
- 12. 12 Fabric
- 14. 14 Virtual reality blend in with reality
- 15. 15 These all have an impact how we design experiences for these touch points.
- 16. 16 “The user interface is everywhere and no-where."
- 17. 17 So what does this mean for Designers and Brands?
- 19. 19 Digital experiences connect more and more to the physical world.
- 20. 20 These interactions should be clear and obvious with proper feedback.
- 21. 21 And technology is the enabler fading to the background.
- 22. 22
- 23. 23
- 24. 24
- 25. 25
- 26. 26 +
- 27. 27
- 28. 28
- 29. 29 Design with screens in mind, not for them.
- 30. 30 Great brand experiences liberate us from screens.
- 32. 32
- 33. 33 A few things to improve…
- 35. 35 2. Leverage The Power Of Computers
- 36. 36 Let’s take look to the future…
- 37. 37 A.I.
- 38. 38 Mega-displays
- 39. 39
- 40. 40 A.I.s are already learning to be creative.
- 41. 41
- 42. 42
- 43. 43
- 44. 44
- 45. 45
- 47. 47 Designers + Developers + A.I.= Brand ”singularity”
- 48. 48 Designers + Developers + A.I.= Brand ”singularity”
- 49. 49 Designers + Developers + A.I.= Brand ”singularity”
- 50. 50 Designers + Developers + A.I.= Brand ”singularity”
- 51. 51 Designers + Developers + A.I.= Brand ”singularity”
- 52. 52 A.I. is already being used to create new experiences.
- 53. 53 How could your next project be augmented with A.I.?
- 55. 55 The devices we carry will have more sensors in the future
- 56. 56
- 57. 57
- 58. 58 Optimizing the experience according to context will be the norm.
- 59. 59 Sensor dataUser data Contextual personal experiences
- 60. 60 Progressively enhance the digital experience with context
- 61. 61 Context doesn’t always indicate intent.
- 62. 62 And don’t be creepy
- 64. 64 The Cool vs. Creepy Summary 76% Cool Mobile product scan with recommendations 44% Cool In-Store Location Details 55% Creepy Digital recommendations in dressing rooms 74% Creepy Sales person greets you by name based on mobile trigger 75% Creepy Face recognition identifies your spending habits to salesperson Source: http://www.richrelevance.com/blog/2015/05/creepy-cool/
- 65. 65 1. Think Beyond The Screen 2. Leverage The Power Of Computers 3. Create Relevance With Context
Notas do Editor
- More scenarios, not just wireframes and layouts. We will
- Screens
- Interactive retail experiences
- Connected products (Razorshop)
- Siri, Cortana (MS) Google Now
- Project Jacquard tests out the invisible
- Mixing the real world with virtual reality, “Google Project Tango”
- Cognitoys https://cognitoys.com/
- Levis is teaming up with google to create connected clothing, still the concept is in it’s infancy but a great idea
- Polo Sport Tech Shirt
- RL Polotech
- There’s many other interfaces than screens.
- All of the examples here try to augment the screen experience or replace it where it makes sense. Connecting with the internet without user input.
- All of the examples here try to augment the screen experience or replace it where it makes sense. Connecting with the internet without user input.
- @internetofshit
- Let’s throw artificial intelligence to the mix
- Not that A.I.
- The cognitive computing platform from IBM: Watson is built to mirror the same learning process that we have—through the power of cognition. What drives this process is a common cognitive framework that humans use to inform their decisions: Observe, Interpret, Evaluate, and Decide.
- as designers in the future we can teach artificial intelligence to apply and interpret this language to different situations. Just a new level of programming and expression.
- IBM’s Watson’s Cook Book
- Google’s Neural Networks create new images
- Researchers from the University of Tubingen created an algorithm that can mimic the style of different artist’s styles 'Thus far the algorithmic basis of this process is unknown and there exists no artificial system with similar capabilities.
- The power of quantum computing could dramatically change the ways we can use the cognitive processing, it will be the norm one day. Quantum computing is based on quantum bits or qubits. Unlike traditional computers, in which bits must have a value of either zero or one, a qubit can represent a zero, a one, or both values simultaneously. Representing information in qubits allows the information to be processed in ways that have no equivalent in classical computing, taking advantage of phenomena such as quantum tunneling and quantum entanglement. As such, quantum computers may theoretically be able to solve certain problems in a few days that would take millions of years on a classical computer.
- Brands need to become liquid, and we need to create design languages that adapt to almost any situation
- Combine responsive design with AI, what could happen?
- as designers in the future we can teach artificial intelligence to apply and interpret this language to different situations. Just a new level of programming and expression.
- The rule makers, Human behavior consultants, as designers in the future we can teach artificial intelligence to apply and interpret this language to different situations. Just a new level of programming and expression.
- The humans that teach the A.I.
- A.I. takes all the rules & guides and applies and adapts it to different scenarios, screen size, context.
- Next level of “Responsive design” Brands and the messages they convey can become living brands with the support of A.I.
- Devices will have more and more sensor technology
- Combine different data and sensor info to create meaningful contextual experiences…
- Combine different data and sensor info to create meaningful contextual experiences…
- Data sources: Analytics, personal preferences and user history… Sensor data: Location, movement, orientation, date, time, ambient…
- Data sources: Analytics, personal preferences and user history… Sensor data: Location, movement, orientation, date, time, ambient…