1. 20 Ways To
Become A
Compelling
Presenter
By
Michelle Villalobos
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2. Objectives Setting
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3. What is your biggest challenge
with public speaking?
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4. Fear
Delivery Forgetting stuff
What is your biggest challenge
with public speaking?
Content Anxiety
Lack of honest
Development
feedback
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5. Is your main issue
EMOTION-based
or SKILLS-based?
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6. 1. Get
Ready For
Anxiety
& Fear in
Advance
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7. Are you focused on a
negative outcome?
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8. 8

9. • nothing = 0% improvement
• practice = 24% improvement
• creative visualization = 23% improvement
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10. Learn the skills, practice them &
visualize yourself being successful
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11. 2. Know Your Audience
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12. 12

13. What’s
In
It
For
Me?
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14. What’s their ?
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15. How can
you help?
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16. 16

17. 17

18. 3. Identify The
Outcome You Seek
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19. You could give the best
presentation in the
world... but if you don’t
identify the outcome you
seek, you could miss a
huge opportunity!
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20. 4. Plan Content
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21. Traditional
Outline
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22. Mindmaps
allow the brain
to work non-
linearly, which
is great for
the first
stages of
planning
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23. 23

24. getting exposure
for corporate
brands using
gifts, gimmicks,
and giveaways
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25. the choosing
printing
products
process
things to getting exposure designing
watch out for corporate products
for brands using
gifts, gimmicks,
and giveaways
the pricing
printing
products
process planning &
timing
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26. the choosing
printing
products
bait & process
switch
internet
scams rush fees
things to getting exposure designing
watch out for corporate products
for brands using
setup shipping
charges charges gifts, gimmicks,
and giveaways
the pricing
printing
products
process planning &
timing
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27. Now, put it in order.
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28. 5. Establish
the WHY
behind your
talk...
make it
IMPORTANT
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29. 1. Objectives Setting (10 minutes)
opening with WHY
A.Why are you here?
B.What do you hope to have by the end of the day?
is the best way
C.Where are you stuck? to go - then get
D.What have you tried?
into WHAT, and
2. Strategy (1 hour)
A.Business Model finally HOW
B.Sales Funnel
i. Chez Badeaux as an example
ii. Come up with each of their sales funnels
3. Identify Profitable Target (& How To Reach Them) (30 minutes)
A.Where to find them?
B.Idenitfy organizations
C.Where do they congregate?
D.How can you get in there?
E.Whatʼs their PAIN? What can you teach them?
...and so on.
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30. Easy Breezy Basic Structure
1.WHY
• Position why itʼs important
• What do they stand to LOSE vs. what they can GAIN
2.WHAT
• What youʼre offering / teaching, the overview -
introduce any “mental shifts” here (i.e., “youʼll have to
change the way you think about talent”)
• Position with respect to VALUE and OUTCOMES not
process
3.HOW
• Teach what youʼre going to teach
4.RECAP
• Highlights (VERY QUICKLY)
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31. 6. Understand How The
Brain Works
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32. Right
vs.
Left
Brain
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33. 33

34. 34

35. “...If you focus on logic,
numbers, reasons and rationale
when you sell, you’re putting half
your client’s brain to sleep... [the
half that makes decisions]”
StorySelling for Financial Advisors: How Top Producers Sell
(Scott West & Mitch Anthony)
35

36. “Communication is the
transfer of emotion.”
– Seth Godin
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37. 7. Add Color: Stories,
Metaphors, Humor
Analogies & Visuals
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38. example:
“Survival Of The Fittest,
blah, blah, blah, [long
explanation....]”
OR
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39. 39

40. “A picture is worth a
thousand words”
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41. Google Image Search
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42. 42

43. YouTube Search
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45. 45

46. 8. Interaction
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47. Confucious say...
“I hear, I forget. I see, I
remember. I do, I understand.”
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48. People love to interact...
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49. ...and through
interaction, we are
BORN to learn –
and love learning.
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50. Interaction
use popular references
people connect with (Star
Trek is a personal fave)
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51. Interview your audience
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52. Use Questions
1. "Without
Socrates, we
wouldn't have the
Socratic Method, the
greatest way of
teaching things known
to man (apart from
juggling chain
saws.)"
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53. 9. Use PowerPoint
Wisely
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57. 57

58. 58

59. 59

60. 60

61. Oh no Bill,
they got you too?!
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62. One concept per slide!
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63. 63

64. 10. Make more eye contact
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65. 65

66. 66

67. Eye contact is the 1
most basic form of
human interaction...
even newborns do it
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68. 11. Command Attention!
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69. 69

70. Stand firm
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71. 12. Passion
trumps Perfection
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72. 72

73. “Mirror Neurons”
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74. People will
feel what
you feel...
so watch
your
attitude!
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75. http://www.youtube.com/watch?v=qR3rK0kZFkg
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76. 13. Microphones are Good,
Use Them When Offered!
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77. 14. Use Your Whole Body
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78. Practice Gesturing
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79. 15. Eliminate Verbal Filler
instead of: try:
“um” ...pausing
“you know” ...rhetorical question
“ahhh” ...dramatic pause
“like” ...drop altogether
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80. only
just
you know
really
in my opinion
sort of
kind of
apparently
I’m not an expert, but
I may not be qualified, but
but
maybe
I guess
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81. ec
16. Var y Your Infl tion
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82. 17. Look Like A Million Bucks
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83. Your brand is
most readily
conveyed by
what you wear
(& how you
wear it). Make
sure it’s aligned
with your brand
when you are in
public, especially
when you’re
speaking!
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84. By the way...
that doesn’t
mean BORING.
In fact, having
some “flair”
will make you
memorable AND
approachable.
Just make sure
it’s aligned with
who you are
and what your
target needs.
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85. 18. Watch How The
Experts Do It
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87. 87

88. 19. Practice. Practice. Practice.
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89. Mirror, mirror
on the wall,
who’s the
best
presenter of
them all?
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90. Practice
over the
phone
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91. Become familiar with your stage!
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92. Timing.
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93. 20. Record Yourself!
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94. There’s
an app
for that!
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95. Or do even
better &
record
yourself on
video
(tripods are
cheap and
universal to
all cameras)
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96. www.MichelleVillalobos.com
Copyright Michelle Villalobos, Mivista Consulting, Inc. 2009. All Rights Reserved.
To Reprint, Distribute or Repurpose, visit www.MivistaConsulting.com and click “Contact Us”.
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