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Michele Martin, The Bamboo Project
Michele Martin
• President, The Bamboo
Project, Inc.
• Strategies for improving
individual and
organizational resilience
– Design thinking in social
programs
– Creative gatherings that
create community/connect
to possibility
What Interests/Engages You About This Topic?
How might we. . .
Problem-Solving Approach
Issues
• We may be solving the “wrong” problem
• Our solution may not be the “best” one
• We often try to perfect one solution before
testing multiple options
• We often “blame the customer” if our
solutions aren’t successful
The Design Approach
Improve the
Morning Experience
Exercise 1
• Complete Page 2 of the Design Handout
• Brainstorm possible solutions to making
your experience better—identify at least 5
ways to improve it.
Improve your
Partner’s Experience
Interviews
DO
• Ask open-ended
questions
– “Tell me about. . .”
– “Can you say more?”
– “And then what
happened?”
• Probe for emotions and
insights
• LISTEN!
Don’t
• Ask “leading questions”
– “Tell me about what’s
wrong with your morning
commute”
• Make judgments
– “That sounds terrible!”
Point-of-view
Denise needs a way to wake up gently in
the morning because she feels more
invigorated and ready to greet the day
when she isn’t jarred awake from sleep.
What happened?
Discuss
• What surprised you?
• What confused you?
• What inspired/excited you?
• What would you want to take with you?
Design Thinking Mindsets
“How might we. . .”
• Divide into groups by mindset.
• Pick a HMW question
• Brainstorm ideas.
• Post 3-5 ideas you you could try
Gallery Walk
I like. . .
I wonder. . .
I’d like to try. . .
Take it Home!
Find more at . . .
http://www.michelemmartin.com/mdfn_design/
Contact Me
michelemmartin@gmail.com
610-248-6230
@michelemmartin

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