So 1 in 30 cows in that field is destined for a Big Mac
So if you think we have a lot of franchises, it’s actually less than normal McDonald’s owns the land on which its restaurants are built, so in addition to a proportion of sales, it also collects rent from franchisees.
The original McDonald’s opened in 1940 in San Bernadino, a suburb of L.A. The McDonald’s brothers realised most of their profits came from one menu item: hamburgers. In 1948 they invented the ‘Speedee Service System’ and began serving hamburgers only.
1954 Entrepreneur Ray Kroc buys the rights to franchise McDonald’s 1955 First “McDonald’s Inc” site opens in Des Plaines Illinois 1958 34 locations 1959 102 locations
http://www.youtube.com/watch?v=GxXDD_7lgYw
(1971 advertisement) The company arrives in Australia in 1971, opening at Yagoona
Most Australian stores now have a McCafe and 600 worldwide