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WHAT IS A CONTENT MANAGEMENT SYSTEM (CMS)?
A Content Management System (CMS) is a web-based program or application that
    allows you to create, edit and manage your website content.
WHAT IS IT REALLY?
It allows web people to get out of the way and for content creators to contribute to
      their sites


It free up content people up to create and disseminate great content and web people
     to focus on developing their sites not positing updates while ensuring the
     standards


A web designer can create a custom design for you and then integrate it as a “theme”
   or “template” for the CMS being used
HOW CAN A CMS HELP?
With a Content Management System, you as a client can make updates to your own
    website without the need to call a “web guy”


Usually we get clients who ask for a CMS because they have finally become tired of
   their web guy taking way too long to make simple text changes to their website


With the right CMS and the proper instruction from your web developer, your CMS
    should be very simple to use and make updates to content yourself
Are you planning on making updates
    more than once a month?


Do you ever have time sensitive
    updates that require immediate
    publishing?


Are you comfortable paying more
    upfront but saving money on
    hourly updates over time?
WHY YOU NEED A CMS - IDENTIFY THE NEED
Time since last update


Lack of support


Out of date / in accurate information


Webmaster bottleneck


Site wide changes are tedious
WHY YOU NEED A CMS
Separation of presentation and content
    Design can be changed without touching the content

Content is structured and managed
    Content is stored as structured data

Users are managed
    Limited access and roles

Content is dynamic
    Allows you to have the site display content based on content data
    or user data (think: news or events listings)
WHY YOU NEED A CMS
CMS MYTHS
CMSs are not free
CMSs are not turn key
CMSs are not a replacement for web
  people
CMSs are not a silver bullet
CMSs don’t fix personnel / personal
  problems
CMSs don’t create content or magically
  update it
CMSs will not fix your flawed process
SOME STATS - HIGHER ED CMS USAGE SURVEY, 2011
HIGHER ED CMS USAGE SURVEY, 2011 – CMS
CHOICE
HIGHER ED CMS USAGE SURVEY, 2011 – CMS
SATISFACTION
Why you need a CMS

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Why you need a CMS

  • 1.
  • 2. WHAT IS A CONTENT MANAGEMENT SYSTEM (CMS)? A Content Management System (CMS) is a web-based program or application that allows you to create, edit and manage your website content.
  • 3. WHAT IS IT REALLY? It allows web people to get out of the way and for content creators to contribute to their sites It free up content people up to create and disseminate great content and web people to focus on developing their sites not positing updates while ensuring the standards A web designer can create a custom design for you and then integrate it as a “theme” or “template” for the CMS being used
  • 4. HOW CAN A CMS HELP? With a Content Management System, you as a client can make updates to your own website without the need to call a “web guy” Usually we get clients who ask for a CMS because they have finally become tired of their web guy taking way too long to make simple text changes to their website With the right CMS and the proper instruction from your web developer, your CMS should be very simple to use and make updates to content yourself
  • 5.
  • 6. Are you planning on making updates more than once a month? Do you ever have time sensitive updates that require immediate publishing? Are you comfortable paying more upfront but saving money on hourly updates over time?
  • 7. WHY YOU NEED A CMS - IDENTIFY THE NEED Time since last update Lack of support Out of date / in accurate information Webmaster bottleneck Site wide changes are tedious
  • 8. WHY YOU NEED A CMS Separation of presentation and content Design can be changed without touching the content Content is structured and managed Content is stored as structured data Users are managed Limited access and roles Content is dynamic Allows you to have the site display content based on content data or user data (think: news or events listings)
  • 9. WHY YOU NEED A CMS
  • 10. CMS MYTHS CMSs are not free CMSs are not turn key CMSs are not a replacement for web people CMSs are not a silver bullet CMSs don’t fix personnel / personal problems CMSs don’t create content or magically update it CMSs will not fix your flawed process
  • 11. SOME STATS - HIGHER ED CMS USAGE SURVEY, 2011
  • 12. HIGHER ED CMS USAGE SURVEY, 2011 – CMS CHOICE
  • 13. HIGHER ED CMS USAGE SURVEY, 2011 – CMS SATISFACTION