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The Leadership and Management Styles of Steve Jobs

  1. The Leadership and Management Styles of Steve Jobs by: Mher Anthony A. Ampo
  2. I. Introduction Steve Jobs has been lauded as innovator, technologist, designer, thinker and a person who synergizes humanities and science. He co-founded Apple Computer with Steve Wozniak in 1976.
  3. Steve Jobs resigned in Apple in 1985 following unsuccessful product launches and power struggle. After such experienced Jobs founded NEXT, a computer manufacturer and bought PIXAR, a visual effects company. In 1997 Apple acquired Next and appointed Jobs as its interim CEO and permanent CEO in the year 2000. With Jobs return Apple diversified, branched out and innovated with its products.
  4. •Personal Background An unwanted child has been what the post modern world wanted so much as he changed the course of the world in terms of technology and communication. Steve Jobs was set to adoption by his biological
  5. •Leadership and Change Management A. Focus The first management lesson that we can learn from Jobs is Focus. It is not doing a lot of products then flooding the market with but create only few but make sure it is the best and the greatest in the market b. Simple Simplicity is the ultimate sophistication. Jobs espoused simplicity which is evident in the software of Apple compared to Microsoft
  6. C Visionary but Detail Oriented He envisions the iPod and the iPad while at the same time so involve with the details on developing the product design including the color and other minute details. Steve Jobs obsession to the product even goes to its packaging D. Push for perfection Steve Jobs has been known of even delaying the products in the market as long as he felt that it didn’t attain first the perfection he wanted from it.
  7. •The Reality Distortion Field It has been considered as a legend that Steve Jobs has this what we called Reality Distortion Field. RDF means that Jobs can extract the seemingly impossible assignment or demands from his people. •Hires Disciples It has been said that Steve Jobs only hired the best in his company. He is a man only expect the best from these people.
  8. •Steve Jobs is a team player Steve Jobs is not a lone genius working himself to the top. He surrounded himself with great people as he had his second reign in Apple in 1997. •Control Steve Jobs controlled the hardware, software and other peripheral devices in Apple and they were seamlessly integrated. This is to make sure that Apple products simpler, elegant and even perfect.
  9. • Leadership Challenges One of the greatest challenges that Steve Jobs has to overcome was his being ostracized or ousted from the company he has founded. It was one of the hardest obstacles that he has to hurdle in life. As he connected the dots it paved the way for him to be more creative as he founded the company NEXT and bought Pixar that made a big scene in the animation industry. This period was critical to Steve Jobs learning in management as it prepared him for his second reign in Apple as CEO.
  10. Apple was in the trading loss when Steve was appointed CEO. Apparently his appointment is a rescue mission before the boat sinks as the company was incurring losses in the year 1996 and 1997. In the succeeding years the net profit of Apple noticeably rise and drastically propelled high when the iPod, iPhone and iPad were introduced to the market.
  11. •Corporate Governance and Values •Products before profits He believes in creating great product first and profits will follow. Jobs wanted to put up a company that endures in making great innovative products. In the order of motivation products comes first before the profits.
  12. • Apple Embraces Secrecy Apple knows to keep secrets internally and externally. Revealing Apple secrets will be punished with swift termination. stories to themselves. It has been said that Apple employees and their projects are pieces of puzzles. in which only the top and chosen people knows the whole picture of the puzzles.
  13. •Innovation •Man of Humanities and Sciences Jobs considered himself as a humanities person who loved electronics. •Approach to business and product development Even in developing his products Jobs shun away the traditional market research to see what the customers need. He believes that the customers don’t know what they need until they have shown them.
  14. •Product Innovations during the time of Jobs •Steve is Changing Steve Jobs is not simply born or frozen with his leadership skills but a dynamic leader who changes through time. •The best product It is not only the matter of to be the first but what matter most is to be perfect. To offer the best product that would make the users satisfied and happy has always been the goal of Steve.
  15. •Corporate entrepreneurship In keeping its brand of excellence Apple believes in owning and controlling its technology from end to end. Apple has the best solution for the digital music piracy as it created iTunes an online music store in which 80 percent of the profit goes to music labels. Through these actions Apple dominate in the market at the same time allow other companies in the industry to earn.
  16. • Conclusion Walter Isaacson asked Steve Jobs on what is his important creation. He thought that Jobs would answer Macintosh or iPad but Jobs answered it is the company Apple (Isaacson, 2012). PC magazine’s Lance Ulanoff even gone as far as to say that “Jobs was Apple”. Indeed Jobs DNA has been ingrained in the company and the people who work on it. He has left a legacy not only to the people of his company but to the world that would be benefitting the innovative and disruptive technology of Apple.
  17. I. References Desmond, J.F. (2011). Steve Jobs: An “unwanted” child. USA Human life review .Fall 2011 pp.126-128 Isaacson, W. (2012). The real leadership lessons of Steve Jobs. USA: Harvard Business Review April 2012 issue pp. 93-102 Yu, H. (2013). Decoding Leadership: How Steve Jobs Transformed Apple to Spearhead a technological Informal Economy. Journal of Business management Vol 19, no. 1, 2013. (2012). Apple Inc. The Steve Jobs Effect Marketline Case Study February 2012 (2015) The real legacy of steve jobs. Fast Company