PrintDaily.ru Products and Services

How can PrintDaily.ru
help you to reach
the target audience

Read. Think. Take action

Contents

In this presentation

• About the project
• Adding news and articles to the PrintDaily.ru
• Creating and publishing corporate press
• Creating and publishing exhibition newspapers
• White papers
• Case-studies
• Opinion polls and market research
• Contacts

Read. Think. Take action www.PrintDaily.ru Our partner:

About the project

www.PrintDaily.ru
An international russian-language media for printing
executives, providing relevant, high-quality information,
helping to make effective managing decisions.

• Project launched: February 2012
• Content update: daily

• Chief Editor: Maksym Merezhko

PrintDaily’s major partner:

Kursiv Publishing House (Moscow, Russia)
• Kursiv magazine,
• Flexo Plus magazine,
• Format magazine.

Read. Think. Take action www.PrintDaily.ru

PrintDaily.ru


PrintDaily.ru

News
Information is adding to the News section free of
charge, provided it meets the editorial criteria.

Every publication is to be approved by the editorial
team, which reserves the right to edit and comment the
original text, to ensure compliance with the editorial
policy.

You can sent to editorial team either the full text of a
news with a picture, or a brief message communicated
over the telephone or via e-mail. In the latter case, if the
occurrence is of interest, the staff will prepare the text
themselves.

Press releases, which don’t contain news in essence,
should not be published.


PrintDaily.ru

Reports
Journalistic reports from press conferences, seminars and
other industry events, conducted by suppliers or print shops,
are due for publication only if prepared by a PrintDaily staff,
after attending the event at the invitation of the organisers.
Press-releases, issued by the organisers after the event,
should not be published.

The editorial team can decline an invitation, if they judge the
event might not be interesting to the portal’s audience.

The reports should be published free of charge.


PrintDaily.ru

Articles
Article topics are set by the editorial team. The artiicles
are usually written by PrintDaily.ru staff and freelance
writers.

The editorial team takes topics, suggested by readers and
partners of the project, into consideration.

We are interested in examples of innovative, effective,
and successful printing businesses. Such articles can be
published free of charge.

Product reviews and some other materials are prepared
and published on a paid basis only.


PrintDaily.ru

Preparation and publishing of paid article
(through example of product review)
Notice on the main page of the portal : yes.
Description: The article is dedicated to reviewing the
Inclusion in a PrintDaily.ru newsletter: yes.
performance of a machine, consumable, or software, Repost on the website of the ordering party : possible
chosen by the ordering party. Reviewing a series of same- under certain conditions.
type products is also possible. Writing fees :
The text is prepared by a PrintDaily.ru editor, based on a • $25 per 1000 characters with spaces
face-to-face or telephone/skype conversation with a Publication fees :
product-selling company staff expert. The article contains • $300 per article
commentary by the seller, as well as by several product
users. The fees do not include VAT.
Authorship: The article can be prepared by the ordering
party, or by the PrintDaily.ru editor on a paid-basys.
Special marks : The articles, written by the ordering
party, are marked as ‘sponsored features’.
Text approval: yes.


PrintDaily.ru

Banner advertising
Size-based fees for static banners placement on all pages (except
Special Projects and Topics of the Month) for one calendar month:

300х250 px - $700

728х60 px - $500

300х70 px - $250

145х100 px - $150

The fees do not include VAT .


PrintDaily.ru

Banner advertising
in email newsletters
PrintDaily.ru daily newsletters could contain advertising
banners (300х250 px) placed above the right column (first
screen).

Please, contact us for the prices.


PrintDaily.ru

Special Projects
A PrintDaily Special Project is a section of the portal, featuring several
theme-specific articles. Depending on the topic, Special Project may
include:

• market analysis;
• customer preferences research;
• related products and services reviews;
• user feedback on products;
• guest experts’ commentary etc.

Special Project is advertised on the main page for a year (distinctive, eye-
catching design), and stored in the archive part of the portal after the
expiry date.

Special Project preparation fee:
• from $3000.


Corporate press publishing


Corporate press

Corporate newspapers and magazines
PrintDaily.ru and Kursiv editorial teams offer full-
service creation and publication of your corporate
newspaper or magazine.

• Developing design and layout templates.
• Preparing bespoke content.
• Handling provided content.
• Selecting pictures.
• Making-up layout and colour correction.
• Production.
• Distribution.


Exhibition newspapers



PrintDaily.ru team has the experience of preparing and publishing
several exhibition newspapers:

• ‘Polygraphy 2007’ exhibition, Kiev (daily, А3)
• T-REX 2007, 2008, 2011, 2012 exhibitions ,
Kiev (single issues, А4)

Download pdf


White papers


White papers

Creating white papers
White paper (WP) is a document containing sound arguments in favour
of choosing a particular technology, product or service, aimed at
solving a specific problem.

It contains plenty of useful information about the product or service,
while at the same time guiding the prospect towards an informed
decision on buying the product or service in question.

WPs are widely used in B2B marketing for promoting innovative
products and technologies. As a rule, WPs are not individually
targeted, but technology-oriented.

An example of WP in English can be downloaded from here.

The prices for WP preparation are set on agreement.


Case studies


Сase studies

Creating case studies
Case study, in plain English, story of success, providing detailed
accounts of the measures taken for reaching certain set aims.

In contrast to white papers, which deal with typical problems, case
studies are linked to particular companies. They are mostly used for
promoting products and services, which have already reached their
first users in the market.

A case study is a bodily proof of successful execution of a project,
based upon any given product or service.

An example of case study in English can be downloaded from here.

The price for a case study preparation is set on agreement.


Opinion polls,
researches


Opinion polls, research

Conducting opinion polls,
market research etc.

PrintDaily.ru offers implementation of projects,
related to searching, storing, handling and
analysing data, needed for making effective
managing decisions.

These can include opinion polls, customer
preferences research, chosen market segments’
analysis etc.


Contacts
Printing of tomorrow

Contacts
Maksym Merezhko,
Chief Editor

Mob. phone (Russia): +7 965 130 53 63
Mob. phone (Ukraine): +38 067 238 15 08
E-mail: maksym.merezhko@gmail.com
ICQ: 222402607
Skype: maksymmerezhko
Facebook profile
LinkedIn profile

Our page at Facebook:
PrintDaily Russia

Our English-language group at LinkedIn:
Printing Business in Russia

Read. Think. Take action www.PrintDaily.ru Our partners:

PrintDaily.ru Products and Services

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