A brief portfolio of my graphic design work.

1. Megan Braley, M.I.D.
Designer and Communications Strategist
832.661.9837
megandesign@meganbraley.com
www.meganbraley.com

2. LET’S TALK about putting an end to illegal logging.
Let’s talk about what it will take, realistically, to eliminate
tropical deforestation. Let’s talk about strong collaboration
between business, government, and local interests.
Let’s talk.
THE FORESTS THE FORESTS DIALOGUE (TFD) helps a diversity of
stakeholders build consensus and effect solutions around
the most pressing local and global forest issues of today.
DIALOGUE
TFD seeks common ground when that ground is thickly
wooded, and when people want those woods for all variety
of uses. The tool of intervention is focused dialogue, and
the premise is simple and powerful: When like minds sit
in dialogue, accomplishments can be impressive. When
a diversity of minds sit in dialogue, accomplishments are
bound to be extraordinary. We welcome the extraordinary.
LET’S HAVE
A CONVERSATION
FOREST CONFLICTS ARE UNIQUE in their
complexity and persistence, ranging widely across scales,
timeframes, players, and goods and services at issue. This
challenge spurred our first dialogue in 2000 and it keeps
us even busier today.
Unequal powers of those with a stake in the forests–
Indigenous Peoples’ groups and the World Bank, for example
–create fundamental stumbling blocks to finding solutions.
And lack of solutions threatens a host of dire consequences:
irreversible change to global climate systems, a biodiversity
extinction crisis, and continued impoverishment of many
whose livelihoods depend on forests. In this context, TFD
hosts bottom-up dialogue initiatives to ensure a balanced
representation of stakeholders’ voices and concerns in the
dialogue process. In many cases, this process includes
direct engagement at key field sites on the ground.
KEY DRIVERS AND
TRENDS AFFECTING FORESTS
Project
Promotional Collateral
FOR THE PAST TEN YEARS TFD has observed a
largely unchanging purpose and mission. For the next five
years we plan to do the same. That’s our commitment, and
we think it’s a good thing.
Client
OUR PURPOSE is to motivate sustainable land and resource The Forests Dialogue (TFD)
use, conservation of forests, and improved livelihoods by
urging invested groups to engage with, explore, and solve
difficult forest issues.
OUR MISSION is to fulfill our purpose through constructive Description
dialogue processes that build trust and spur collaborative
action among all key stakeholders. TFD is an independent program of
Through 2015 we hope to engage 2000 diverse forest sector
leaders in at least four distinct initiatives. Our extensive
Yale University that helps a diversity of
network of dialogue and Steering Committee ‘alumni’ will
be integral in achieving this goal. stakeholders build consensus and effect
TFD PURPOSE, MISSION solutions around the most pressing
AND GOAL THROUGH 2015 local and global forest issues of today.
This brochure promotes TFD’s mission
and current initiatives.
WE’RE MOVING DOUBLE-TIME: in the next five
years we aim to accomplish as much as we have in the
past ten, hosting 40 dialogues and up to four concurrent
initiatives at once. We have three initiatives underway and
are currently scoping a fourth.
Responsibilities
1. REDD READINESS: target recommendations for overcoming Art Direction and Layout Design
central challenges of REDD readiness at related local, national,
and international levels.
2. INVESTING IN LOCALLY CONTROLLED FORESTRY: bridge
the gap in understanding and foster productive partnerships
between investors and rights-holders. Software
3. FREE, PRIOR AND INFORMED CONSENT: improve guidance
and increase preparedness for effective FPIC approaches to Photoshop CS5, InDesign CS5
benefit affected parties.
4. THE 4FS: Changing Outlooks on Food, Fuel, Fibre and Forests:
catalyze debate and rally stakeholders around the future role
of the 4Fs in a “one planet economy.”
Year
These four dialogue initiatives will constitute the core of
TFD’s work through 2015. 2011
STRATEGIC ACTIONS TO 2015

3. The Forests Dialogue
Strategic Plan 2011-2015 2 AN INTRODUCTION
TO THE FORESTS DIALOGUE
The Forests Dialogue (TFD) helps forest stakeholders engage in vital but
The Forests Dialogue
contentious forest issues, to explore them together, and to seek effective
TFD STEERING COMMITTEE 2011 changes.
GeorGe Asher
Lake Taupo Forest Trust —
New Zealand Formed in 2000, TFD provides international forest leaders engaged
estebAncio cAstro DiAz with forests, forestry and the forest industries with a platform for multi-
International Alliance of Indigenous
and Tribal Peoples of the Tropical
stakeholder dialogues focused on developing trust, sharing understanding
Forests (IAITPTF) and building collaborative solutions that work for forests and people.
MArcus colchester Over the last 10 years, TFD has brought together over 2500 diverse
ENGAGE! EXPLORE! CHANGE!
Forest Peoples Programme
Minnie DeGAwAn
stakeholders, many of them leaders of organizations that are highly
KADIOAN - Phillipines influential for forests and livelihoods, in dialogues that have addressed
GerhArD Dieterle eight urgent forest issues.
1EXECUTIVE SUMMARY
The World Bank
GAry DunninG
The Forests Dialogue Once considered an inefficient and costly distraction, dialogue is now
Peter GArDiner accepted as an essential process for achieving improvement within the
Mondi
JAMes Griffiths
The Forests Dialogue stimulates multi-stakeholder platforms for discussion, reflection and forest sector. In addition, TFD has been recognized as a useful model
World Business Council for the promotion of collaborative solutions to difficult issues facing forests and people. Since for many other sectors. Its work has raised the visibility of and promoted
Sustainable Development
its establishment in 2000, TFD has engaged more than 2500 key stakeholders from civil collaborative solutions to the issues it has tackled. Over the last 10 years,
JeAnnette GurunG
Women Organizing for Change
society organisations, the private sector, and governments from all over the world in some TFD has moved from a single dialogue structure to an initiative-based,
in Agriculture & NRM (WOCAN)
action-oriented approach. It has progressed from focusing on trust-
Peter KAnowsKi 40 international dialogues.
Australian National University building and shared understanding to achieving tangible and collaborative
chris KniGht TFD is a small but ambitious organisation, with a reach via our governing Steering Committee outcomes. TFD’s Steering Committee and initiative participants have
PricewaterhouseCoopers
and Dialogue participants into institutions and organisations that are central to the future of effectively promoted consensus-based outcomes, working through both
sKiP KrAsny
their own organizations and within networks formed through dialogue
Kimberly-Clark forests and trees in landscapes. We seek to engage stakeholders from diverse backgrounds,
lArs lAestADius processes. Outcomes have been communicated through a variety of
World Resources Institute to explore vital but contentious issues – ‘fracture lines’ in forest uses, demands and decision-
means including press conferences, presentations, publications, web-
Joe lAwson making, and to change thinking and outcomes for the better. We have, for example, provided
MWV based communications and follow-up meetings – with an objective of
a vehicle for concerted stakeholder inputs to Forest Law Enforcement and Governance creating and realizing opportunities for positive change.
stewArt MAGinnis
International Union for the processes in Europe and North Asia, and have spread recognition of the scale of changes
Conservation of Nature (IUCN)
required to make REDD work in the tropics. TFD work has also spawned local organisations
ruth MArtinez
La Asociación Coordinadora in a range of countries determined to extend and deepen regional dialogue initiatives. TFD HIGHLIGHTS 2000 - 2010
Indígena y Campesina de
Agroforestería Comunitaria TFD’s dialogues have covered eight urgent issues: forest and biodiversity
Centroamericana (ACICAFOC) Over the next five years, from 2011 to 2015, TFD seeks to run up to four concurrent dialogue conservation; forest certification; illegal logging; intensively managed planted
JAMes MAyers, tfD co-leADer initiatives involving up to 40 dialogues. In 2011 these initiatives are: REDD readiness; Free, forests; poverty reduction and commercial forestry; forests and climate change
International Institute for
Environment and Development Prior and Informed Consent; Investing in locally controlled forestry; and the ‘4F dialogues – focused on REDD financing and readiness; investing in locally controlled
forestry; and free, prior and informed consent.
JAn McAlPine – changing outlooks on food, fuel, fibre and forests. A fifth dialogue on the potential role of
United Nations Forum on Forests
herbert Pircher
GM trees within intensively managed planted forests will also be scoped. To maximise the Since 2004, TFD has produced key publications, recognized as internationally
Stora Enso effectiveness of these dialogue streams, we will sharpen our communication and knowledge influential on forests issues, e.g. the ‘Beyond REDD’ consensus statement by a
MiriAM Prochnow group of 250+ forest sector leaders stimulated by TFD.
Apremavi - Brazil
management processes over the same period, coordinating the use of information before,
bob rAMsAy during and post-dialogue and targeting materials to key stakeholders. TFD has served as a catalyst and model for partnerships, and has helped defrost
Building and Woodworkers frozen relationships, e.g. between Indigenous Peoples’ groups and the World
International (BWI)
Drawing on our Steering Committee’s expertise, we will implement a realistic, but Bank, and between the World Business Council for Sustainable Development
cArlos roxo, tfD co-leADer and WWF.
Fibria aspirational fundraising strategy to expand our business operations and to ensure that TFD’s
Antti sAhi capacity can meet the growing demand for our approach and activities. In implementing In Brazil, an autonomous dialogue organization focused on national issues was
Confederation of European
Forest Owners (CEPF) this strategic plan we will aim for best practice in managing risk and in monitoring and formed – inspired by TFD and supported by it for the first 2 years. Follow-up local
roD tAylor evaluating the work of TFD. dialoguing has been evident in numerous other countries (e.g. Bolivia, Malaysia,
WWF International Russia, Nepal, Indonesia, Ghana, Guatemala, Uganda and Kenya) as a direct
eMMAnuel ze MeKA result of TFD initiatives.
International Tropical Timber
Organization THE FORESTS DIALOGUE, YALE UNIVERSITY, 360 PROSPECT STREET, NEW HAVEN, CONNECTICUT, 06511, USA
O: +1 (203) 432-5966 F: +1 (203) 432-3809 W: www.theforestsdialogue.org E: info@theforestsdialogue.org
The Forests Dialogue Strategic Plan 2011-2015 2
Project
ILLUSTRATING THE TFD WAY
TFD ORGANIZATIONAL DIAGRAM AND INITIATIVE FLOW 7 MONITORING AND EVALUATION,
AND RISK MANAGEMENT Promotional Collateral
TFD Steering Advisory SUSTAINABILITY ASSESSMENT
K Committee Group
Client
TFD will assess its operations for their environmental and social impacts,
R
WO
(organisational
leadership)
(initiative
leadership)
taking water, waste, procurement, travel and energy use into consideration
NET
in view of their costs and benefits. We will audit our consumption in these
areas and set targets for reductions and increased efficiencies over the
The Forests Dialogue (TFD)
TFD
period of the Strategic Plan, whilst acknowledging the need for face to face
interactions that are at the core of TFDs process and the planned growth
TFD Secretariat of TFD over the same period.
E
N
RISK MANAGEMENT
Description
CO
E
AT
G
LL
OR
AB
A
AB
OR
Each TFD initiative will be subject to a risk assessment which aims to
LL
G
I designed TFD’s 2011-2015 Strategic
AT
CO
E
E identify: the main risks and their implicit assumptions during and after
implementation of each main action, the likelihood of their occurrence
Initiative Local
Plan to be colorful, bright and
(low, medium, high), the impact they would have should they occur
Partner Partner (low, medium, high) and the risk mitigation and strategies to deal
Dialogue with them. Such an assessment will also be undertaken for the TFD
Participants organization as a whole each year in work planning.
positive. The plan outlines TFD’s
accomplishments and proposes future
CONCLUSION
IMPL
EMENT INITIATIVES initiatives.
As noted above, TFD has already produced substantial impact.
Determine
Key Partners
Create This impact bodes well and breeds confidence that a ‘critical mass’
Advisory
From Over 2500 Groups of concerned opinion formers and policy makers will continue to
Stakeholders
Identify
Local or
Global
bu i
ld t r
u s t amo n g l e a d e
rs
Share
Information
and
see through the outcomes long after the dialoguing initiatives are
completed. Achieving better forestry and better livelihoods from it Responsibilities
Perspectives is a complex process that is bound to take time. But effective, policy-
Art Direction and Layout Design
Challenge
focused outputs of dialoguing can have a long shelf-life due to their
Network
With Local
and International
ENGAGE Scope the
Issue
relevant subject matter, concise and accessible format, and solid
findings. Ultimately, for change to occur, there needs to be pressure
Partners to Promote Through from below – from informed citizens who are able to use the capacity
Collaborative Dialogue
The and ideas generated through dialogue. All TFD activity will be focused
Software
Solutions
facilitate c o
Forests
CHAN
O RE
on achieving this.
Advocate for Dialogue
Consensus- Identify
GE Photoshop CS5, InDesign CS5
Based Policy Key Issues
nsus
PL
EX
at the Local, and
llab
National and Fracture
nse
International Lines
ora
co
Level ve e
ti
se
k
ac
tio Dialogue With
Identify n Participants About
Stakeholder Conditions
Year
Actions and Underlying Key
Next Steps Challenges
Clarify Identify Opportunities
and for Resolving
2011
Distill “Fracture-Line”
Findings Issues
The Forests Dialogue Strategic Plan 2011-2015 7 The Forests Dialogue Strategic Plan 2011-2015 19

4. 35 36
Saucer Magnolia American Sycamore
Magnolia x soulangiana Platanus occidentalis
Magnolia Family Alternate, simple Sycamore Family Alternate, simple
CHARACTERISTICS CHARACTERISTICS
native wide tree pit needed p native wide tree pit needed
narrow canopy good fall color narrow canopy good fall color
p wide canopy p showy flowers p wide canopy showy flowers
Guide to New Haven’s Trees drought tolerant acceptable under wires drought tolerant acceptable under wires
salt tolerant good for wildlife salt tolerant good for wildlife
weak wood invasive weak wood invasive
URI Urban Resources Initiative
New Haven, Connecticut
HEIGHT HEIGHT
20-30 ft 75-90 ft Full Tree
Full Tree
BARK BARK
Gray, smooth Molted, whitish, cream grey brown color
TWIGS TWIGS
Stout, with large hairy buds in winter Zigzag, terminal bud lacking, lateral buds divergent
LEAVES LEAVES
Alternate Alternate
Simple Simple
Unlobed Lobed
Entire Leaf
Maple-like
Leaf
NOTES NOTES
Saucer Magnolia is the most commonly cultivated
magnolia, growing well in urban settings and on a
Sycamore is among of the most massive hardwood
trees of eastern North America, forming a
Project
wide variety of soils. A hybrid of two Asian magnolia
species, Magnolia denudata and M. liliiflora, Saucer
canopy-emergent layer in mixed stands as well
as developing an impressive bole diameter. It is
Tree Guide Book Design
Magnolia originated in China. The large pink flowers a riparian species, typically found on the banks
resemble a porcelain teacup and saucer, hence the of flowing streams. The leaves resemble those
name. Flower
of Maples, but are alternate rather than opposite. Client
The fruit is a fuzzy tannish-brown ball about 1”
in diameter, borne singly, which breaks apart to Urban Resources Initiative (URI)
Bark
release the individual seeds, which are dispersed
by water. The mottled bark is cream-colored,
lighter than that of London Plane. Common names:
American Planetree or Buttonwood.
Description
URI is a not-for-profit partnership with
EXCELLENT SPECIMEN EXCELLENT SPECIMEN Yale University. This book will serve as
30” DBH. 201 Townsend Ave., East Shore Bark 58” DBH. 250 West Rock, Westville Fruit
an educational tool for new students
entering the Yale School of Forestry.
The colorful guide book lists detailed
SUitabLe for StreetS
information about New Haven’s 96
HeigHt/Spread (ft)
droUgHt toLerant
UnderneatH WireS
street tree species, and includes a Tree
Leaf Identification Key and a Planting
Common name
SaLt toLerant
Recommendation Chart.
faLL CoLorS
Latin name
SUn/SHade
fLoWering
Responsibilities
native
Art Direction, Illustration, Layout Design
Software
Amur maackia Maackia amurensis (pg. ) 30/30 Yes Full Sun Yes No No No No Yes
Photoshop CS5, Illustrator CS5, and
Ash, Cimmaron Fraxinus pennsylvanica (pg. ) 80/70 No Full Sun No No Yes Yes Yes
InDesign CS5
Ash, Newport Fraxinus pennsylvanica (pg. ) 80/70 No Full Sun No No Yes Yes Yes
Bald Cypress Taxodium distichum (pg. ) 80/45 No Full Sun/Full Shade No No No No Yes Yes Year
Black Gum Nyssa sylvatica (pg. ) 70/45 No Full Sun/Part Shade No No Yes Yes Yes
2011
Catalpa Catalpa speciosa (pg. ) 60/30 No Full Sun/Part Shade Yes No No No Yes Yes
Cherry Prunus spp. (pg. ) 35/35 Yes Full Sun Yes No No No Yes
Cherry, ‘Columnar Sargent’ Prunus sargentii ‘Columnaris’ (pg. ) 40/18 No Full Sun Yes No No No Yes

5. When it rains, water whooshes
through our city, drains into our
rivers through storm drains, and
Urban Resources Initiative
Questions? Call URI at (203) 432-6189,
Email uri@yale.edu, or visit yale.edu/uri
First Class
winds up in Long Island Sound
Postage
New Haven, CT 06511
Place
Here
—but it doesn’t go alone!
195 Prospect Street
Just as the rain can rinse away
Join TreeHaven 10K sidewalk chalk and the dust
on cars, it can also rinse away
By Requesting A fertilizer, gasoline, and heavy
metals—pollutants that end up
Free Tree in our city’s rivers and streams.
ne als
soli
ga y met r
e
YOU can help protect New
av iliz
he
t
fer
Haven’s waterways while
making your yard beautiful! There, the dirty pollutants threaten
our water quality and endanger our
precious marine life. Excess fertilizer
in water feeds algal blooms that
steal oxygen away from fish and
marine life, ultimately destroying the
careful balance of our ecosystem.
online via www.cityofnewhaven.com/Sustainability/
Sound like something you want to be a part
of? Order a free tree from URI and commit
To request a free tree fill out this form, or order
We employ, educate, and pay youth and adults in
need of job training and experience to plant your tree.
to watering the newly planted tree.
Here’s the good news! es,
trees filter
av out pollutants Project
Take_Action/Request_a_Tree.asp
le
before they enter
Promotional Collateral
nd
our waterways and
You can stop all of those
ms a
destroy marine life.
You can stop happening!
things from all of those
ste
things from happening!
Your new tree will clean sy
rainwater naturally.
Usin g
their r
oot Client
Tree canopies curb downpour and let the Did you know that New Haven’s
Urban Resources Initiative (URI)
rain soak into the soil slowly. This decreases street trees already intercept over
Phone #:
Address:
flooding and nutrient depletion in soil, 53 million gallons of rainfall annually?
Name:
Email:
making your yard greener and healthier. That’s a lot of water! And there’s an Description
added bonus: that intercepted water
saves the city over $400,000 per year! URI’s Community Greenspace program
has planted more than 2,000 trees
throughout New Haven, CT. My
strategy was to use storytelling to
Sound like something you want to be a part
of? Order a free tree from URI and commit
Place
First Class
inform New Haven’s residents about
to watering the newly planted tree.
Postage
Here the impact trees have on New Haven’s
To request a free tree fill out this form, or order
online via www.cityofnewhaven.com/Sustainability/ waterways. The brochure includes
Take_Action/Request_a_Tree.asp
We employ, educate, and pay youth and adults in Urban Resources Initiative a perforated postcard that can be
need of job training and experience to plant your tree. 195 Prospect Street detached and mailed back to URI to
Free Trees Planted on Your Street! Name: New Haven, CT 06511
request a free tree.
Address:
Email: Responsibilities
Phone #:
Questions? Call URI at (203) 432-6189,
Email uri@yale.edu, or visit yale.edu/uri
Art Direction, Illustration, Layout Design
Software
Photoshop CS5, Illustrator CS5, and
InDesign CS5
Year
2010

6. An Evening of Jazz
featuring Saxophonist Will Cleary & Pianist Nick Weiser
Monday March 7th 7:00 PM
St. Paul and St. James Cathedral
57 Olive St., New Haven, CT
William Cleary, M.M.
Saxophonist, Composer, Arranger & Educator
will@williamcleary.com | (713) 854-2059
www.williamcleary.com
An Evening of Jazz
featuring Saxophonist Will Cleary & Pianist Nick Weiser
Monday March 7th
Project
Promotional Collateral
7:00 pm
Client
St. Paul and St. James Cathedral William Cleary Music
57 Olive Street, New Haven, CT Description
William Cleary is a professional Jazz
Saxophonist who performs in New
York and surrounding areas. I designed
his business card and promotional
materials for his performances.
Responsibilities
Art Direction, Layout Design
Software
Photoshop CS5, InDesign CS5
Year
2011