2. FASTEST GROWING
HOSPITALITY DIGITAL
AGENCY
16+
YEARS IN BUSINESS ACTIVE CUSTOMERS
65+
EMPLOYEES
2,000+
Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
LEADING HOSPITALITY FULL SERVICE COMPANY
R&L MARKETPLACE + TRACK SOFTWARE + BUSINESS SOLUTIONS
3. FASTEST GROWING
HOSPITALITY DIGITAL
AGENCY
250+
WEBSITES CLIENTS BOOKINGS DELIVERED
100M+
ANNUAL VISITORS
$500M+
Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
FASTEST GROWING HOSPITALITY DIGITAL AGENCY
4. DIGITAL MARKETING IS COMPLEX
2006
1 Screen - Desktop
Google Search
Google Adwords
Hotel Site
OTA’s
Local Sites
Basic Banners
Email Newsletters
2017
Multi-Screen
- Desktop
- Tablet
- Mobile
Voice
- Alexa
- Google Home
- Siri
Google PPC
Bing PPC
Social Media
Portals / Local Sites
Email Automation
CRM
Advanced SEO
Meta Search
Flash Sales
Remarketing
Data Driven Display
Reputation Management
Google Hotel Finder
OTA’s
Peer to Peer (AirBnB)
Cross Channel Analytics
Responsive Hotel Site
Blog / Content Creation
Call Tracking / Analytics
Marketing Automation
Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
5. Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
HUMAN RESOURCES ARE EXPENSIVE
6. Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
EXPERT
MARKETING
TEAM
MARKETING
SOFTWARE
SUITE
PROVEN
MARKETING
SYSTEM
WE MAKE DIRECT DIGITAL MARKETING SIMPLE
7. Pay Per Click Management Search Engine Optimization Responsive Web Development Email Marketing Automation
Social Media Marketing Consulting & BI Reporting & Analytics Revenue Recovery
Display Remarketing Reputation Management CRM Live Chat
WE MANAGE ALL OF YOUR CRITICAL SERVICES
8. Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
SMB
Package
From
$1,800 / Mo
ESSENTIAL
Package
From
$2,300 / Mo
PRO
Package
From
$4,100 / Mo
Equivalent To
$11.25 / Hour
Equivalent To
$17.50 / Hour
Equivalent To
$25.62 / Hour
AT AN AFFORDABLE COST
9. ACQUIRE
ENGAGE
NURTURE
CONVERT
RETAIN
PAY-PER-CLICK, SEARCH ENGINE OPTIMIZATION, EMAIL, SOCIAL, REFERRAL,
LOCAL MARKETING, SOCIAL MEDIA MARKETING
RESPONSIVE WEBSITE, OFFERS, NOTIFICATIONS, LIVE CHAT, OPT-IN,
CONVERSION BAR, RATE MESSAGING, CONSULTING
CRM, DRIP EMAIL NURTURING, SOCIAL MEDIA REMARKETING,
DISPLAY REMARKETING, SEARCH REMARKETING,
BOOKING ENGINE OPTIMIZATION, VOICE CHANNEL OPTIMIZATION,
CRM, REPUTATION MANAGEMENT, RATE CONSULTING
CRM, LOYALTY, EMAIL AUTOMATION, NURTURING,
SURVEYS, REPUTATION MANAGEMENT
10. Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
Results:
$741,958 Increase In Online Conversion
$1.1 Million Increase In Voice Channel
Conversion
95% Increase in PPC Conversion
46% Increase in Organic Conversion
276% Increase in Direct Conversion
Type: Waterpark, Family, Golf, Spa, Group, Conference, Wedding Run: 6 Months
Services: Google PPC, Bing PPC, SEO, Conversion Optimization, Drip Nurturing, CRM, Consulting,
Reporting, Cart Abandonment, Display Remarketing, R&L Listing
11. Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
Results:
$994,184 Increase In Online Conversion
61% Increase in PPC Conversion
50.99% Increase in Organic Conversion
25.66% Increase in Direct Conversion
$116,430 Bing Revenue Conversion
Type: Vacation Rental Manager (Condos and Whole Homes) Run: 6 Months
Services: Google PPC, Bing PPC, Conversion Optimization, Drip Nurturing, CRM, Consulting,
Reporting, Cart Abandonment, Display Remarketing, Reservation Performance Services, LiveChat,
R&L Listing.
12. Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
Results:
$334,329 Increase In Online Conversion
$175,046 Added from PPC (6 Months)
$46,639 Added From Conversion Optimization
16.32% Increase In Online Conversion
6,381 Email Subscribers Added
Type: Vacation Rental Manager (Whole Homes) Run: 6 Months
Services: Google PPC, Bing PPC, Conversion Optimization, Drip Nurturing, CRM, Consulting,
Reporting, Cart Abandonment, Display Remarketing,
13. Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
SEO.
Who is watching your presence in the
search engines? Who is optimizing your
placement on keywords with the highest
search volume?
The SEO Experts at ResortsandLodges
will help you maximize your rankings
and direct traffic.
14. Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
PPC.
Pay Per Click marketing can help you reach
new customers searching higher up the
traveler funnel in the awareness stage.
Our Google Certified PPC Managers specialize
in hospitality and lodging meaning we know
how to drive more visits with less cost,
leading to more direct bookings for you.
15. Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
DISPLAY /
REMARKETING.
99% of your website visitors will abandon without taking
an action. We make sure you stay in front of these
travelers with targeted ads across the most highly traffic
websites including Facebook and the General Web.
Each retargeted visitor will see your ad on average 12
times after leaving your site.
16. Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
SOCIAL.
Reach new audiences across social media
sites. Facebook and Twitter have over 1.5
Billion users of their social networks. We
can help you target, reach and engage
with social media users to grow your
awareness and direct traffic.
17. Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
REPUTATION.
Monitor. Engage. Grow.
Your reputation is everything. 91% of travelers will
consult reviews before converting. But with 100’s of
Review Sites, OTA’s and Search Engines, managing
and maintaining your reputation can be a daunting
task.
We will help you to grow and build positive
review content, respond and engage with happy
travelers and alert you instantly to potentially
damaging reviews.
18. Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
EMAIL.
- Conversion Optimization w/Drip
Automation
- Cart Abandonment
- Email Marketing Management
ResortsandLodges.com uses innovation
to build your database, recover lost sales
and engage travelers through email
marketing automation and targeted
e-blasts. We can manage part or all of
your email marketing needs.
19. Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
REFERRAL.
Referral / Listing sites are a great way to
drive new direct visitors throughout the
funnel. ResortsandLodges.com can place
you within the RAL marketplace as well
as:
TripAdvisor
Local Sites
Regional Sites
State Sites
20. Resorts l Hotels l VRMC l Inns l Ranches l Adventure / Outfitters l RVBusiness Solutions
CONSULTING
& REPORTING
TRANSPARENCY.
ResortsandLodges.com uses best in class
tools to track and measure the results of
your campaigns, display ROI and show value.
Our #1 priority is transparency with the results
of your campaign.