This document summarizes Matt Sullivan's 40-minute presentation on tech comm video production. The presentation covered four main sections: an introduction where the audience was polled on their views of video; various types of video like recordings, presentations, and simulations; camera and audio tips for indoor and outdoor recordings; and screen recording for webinars, events, and software documentation. Sullivan provided many tips for equipment, lighting, audio, dress up finished products, reuse of content, engagement, and tools for technical communication, eLearning, and content marketing.

1. So you wanna
make a video…?
Tech comm
video production
a 40 minute presentation by @mattrsullivan at #writersua, march 5, 2014

2. THE PLAN:
Four equal sections,
with questions encouraged!
We only have 40 minutes, so
shout “Hey Matt!” if I don’t

3. INTRO
Question to the
audience:
What is video to you?

4. Video for #techcomm
Traditional camera recordings
PowerPoint recorded presentations
Screencasting/webinars
Interactive simulations/elearning

5. CAMERA
GoPro, webcam, iPhone, MiniDV
Video footage requiring lighting and audio setup

6. Camera/lighting tips
1
Indoor
 3-point lighting
 Daylight temperature lights (LED)
 Lights to keep around
 LED wand or panel
 Links to lighting on youtube
 Wistia
 Blunty
2
Outdoor
 Use bounce light screens
 Keep at top of frame
 Avoid bounce

7. Audio tips
Indoor
 Mic (XLR or USB) or $$ Headset
 Mount
 Suspension
 Pop Filter
 Decent acoustic environment
Outdoor
 Separate mic from camera
 Phone
 Digital recorder
 Windscreen or protected area

8. Dress up the finished
product
Splasheo.com
 Intro
 Outro
 Call to action
 Titles

9. PPTX
Favorite blog ar ticle ever:
11 reasons PowerPoint doesn’t
suck

10. Don’t reinvent
the wheel
Free PPTX templates
available from
Hubspot
Articulate
Google

11. Go beyond static presos
Adobe Presenter
Articulate Presenter

12. Reuse your content
Slideshare
YouTube
WordPress

13. SCREEN
RECORDING
Webinars, live events

14. Webinars and live events
(Connect, GoToMeeting)
Work in teams
 Designate a moderator
 Separate presentation and chat monitor duties
 Try to create interaction among presenters
 Involve attendees
Test audio equipment in hours before event
 Use a physical (not wireless) connection
 Use quality microphone or headset (Don‘t be cheap!)

15. SCREEN
RECORDING
Simulations, sof tware
documentation

16. Recording screen activity
and eLearning
Create storyboards and scripts
Meticulously record screen activity
Save audio recordings for the end of production
 Mic
 Mount
 Suspension
 Pop Filter
Captivate or other eLearning tools
 Separate mic from camera
 Phone
 Digital recorder

17. ENGAGE!

18. TECHCOMM TOOLS
Development and training
in
 Technical
communication
 eLearning
 Content marketing

19. BY MATT SULLIVAN.
@mattrsullivan
youtube.com/user/tc2ls
youtube.com/user/mattrsullivan
twitter.com/mattrsullivan
facebook.com/mattrsullivan
linkedin.com/in/mattrsullivan
forums.adobe.com/people/mattrsullivan