Matthew Niederberger

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As a pragmatic online optimization specialist I enjoy assisting companies track, analyze and improve their online activities and thereby making the most from their online investments. From tool selection to tracking strategy and from analyzing data to optimizing functionalities, sharing my knowledge is what drives me in this continuously evolving environment. Deriving insights from online activities isn't hard, you just need to know where to look and how to act. If you would like any assistance or if you need some inspiration, do not hesitate to contact me.

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Matthew Niederberger

Apresentações

Voice of the Customer - eTravel 2011

Voice of the Customer in Travel

Guerilla Optimization Tactics

Gostaram

Customer Analytics and Segmentation

Actionable Metrics @ Lean Startup Meetup Berlin

Startup Metrics

#Measurecamp : 18 Simple Ways to F*** up Your AB Testing

Startup Metrics for Pirates

Ultimate Guide to Funnel Optimization

Redesign Must Die (updated Feb 2014)

Lean Analytics for Intrapreneurs (Lean Startup Conf 2013)

Affordances in Modern Web Design

Think Outside The Landing Page Box

Let's make a deal

Same devices, different experiences

Menzis, over persuasion

AgileUX LeanUX grosjean2011

Beyond Staggered Sprints: Integrating User Experience and Agile

Designing Agile Interactions

Agile Plus UX? Madness!

Our hearts beat for people: UX research in agile contexts.

Agile ux practical design without wireframes

Keynote Kung-Fu: Black Belt

Metrics Driven Design by Joshua Porter

How to Manage a UX Team

Site Search Analytics in a Nutshell

MeasureWorks - 5 best practices for every Mobile Strategy

De impact van internet op de golfbranche door Eduard de Wilde van Jungle Minds

Keynote Kung-Fu: How to wireframe like a ninja

How to Be a Presentation God

20100616 Lectric persuasion

Social CRM: The New Rules of Relationship Management

Velocity 2010: Performance Impact, Part Two: More Findings from the Front Lines of Web Acceleration