1. COMPARATIVE ANALYSIS OF
DIFFERENT BROKING FIRMS
At
India Infoline Pvt. Ltd.
Submitted by:
Masum V. Patel.

2. COMPANY PROFILE
• India Infoline Limited has a network of 596 branches spread across
345 cities and towns. It has more than 500,000 customers.
• India Infoline Limited is listed on both the leading stock exchanges
in India, viz. the Bombay Stock Exchange (BSE) and the National
Stock Exchange (NSE) and is also a member of both the
exchanges.
• It is engaged in the businesses of Equities broking, Wealth Advisory
Services and Portfolio Management Services. It offers broking
services in the Cash and Derivatives segments of the NSE as well
as the Cash segment of the BSE.

3. Objective of Research
• To understand the practical aspects of the broking firms.
• To understand the factors that influences the preferences of the
customers.
• To know the factors or parameters preferred by investors in
choosing the broking firm.
• To know the policy of the company for the customers.
• To know the services of the different Broking firms.

4. Broking firms
30.00% 26.66%
25.00%
18.00%
20.00% 15.33% 14%
15.00%
10.00% 5.33% 7.33% 6.00%
4% 3.33%
5.00%
0.00%
other
Motilal
Oswal
Religare
securities
Indiabulls
securities
India infoline
R. Wadiwala
Investsmart
SKP
JK
IL&FS
broking firm

5. Most profitable investment instrument
35.00% 32.91%
30.00% 25.32%
25.00%
20.00%
15.00% 10.76% 9.49%
10.00%
8.23% 7.59%
5.70%
5.00%
0.00%
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6. Factor look before opning account
35.00% 31.91%
30.00% 24.82%
25.00%
20.00% 16.31%
14.18%
15.00%
9.22%
10.00%
3.55%
5.00%
0.00%
Brokerage Service Online Margin Opening other
software charge
factor

7. Extra services
35.00% 31.34%
30.00%
25.00%
18.66% 16.42%
20.00%
15.00% 12.69% 11% 9.70%
10.00%
5.00%
0.00%
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Services

8. RATIO ANALYSIS
• Ratio analysis is a powerful tool of financial analysis. A ratio is defined as
"the indicated quotient of two mathematical expressions" and as "the
relationship between two or more things”.
• Some of the most important and most frequently types of ratios are
discussed below and are hence also utilized in the project further.
• Current ratio:
• Debt-Equity ratio:
• Gross Profit ratio:
• Net Profit ratio:
• Return on Equity ratio:
• Return on Assets:
• Earnings per Share:
• Dividends per Share:
• Price Earnings Ratio (P/E Ratio):

9. CURRENT RATIO
36
32
28
24
RATIO
20
16
12
8
4
0
2007-08 2006-07 2005-06
YEAR
INDIA- INFOLINE INDIABULLS MOTILAL OSWAL IL&FS

10. RETURN ON EQUITY RATIO(%)
70
60
50
PERCENTAGE
40
30
20
10
0
2007-08 2006-07 2005-06
YEAR
INDIA- INFOLINE INDIABULLS MOTILAL OSWAL IL&FS

11. RETURN ON ASSETS RATIO (%)
60
50
40
PERCENTAGE
30
20
10
0
2007-08 2006-07 2005-06
YEAR
INDIA- INFOLINE INDIABULLS MOTILAL OSWAL IL&FS

12. PRICE EARNING RATIO (24-06-2008)
120
100
80
60
Rs
40
20
0
2008
YEAR
INDIA- INFOLINE INDIABULLS MOTILAL OSWAL IL&FS