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Marketing and Creativity-1 MarketingPlanNOW
1. Creativity
& Mkng
Welcome to Creativity Test
Presentation 1 out of 7
Danny Abramovich
Marketing Plan Specialist
www.marketingPlanNOW.com
1 www.marketingPlanNOW.com Creativity & Marketing
2. Creativity
& Mkng
What do the letters in black represent?
A strong correlation between (the words):
Creativity & Marketing
2 www.marketingPlanNOW.com Creativity & Marketing
3. Presentation Structure
◄
1. Welcome to Creativity test
2. Creativity - Vocab & theory
3. Human Brain, introduction
4. Proving Mind limitations 2
presentations
5. Overcoming Mind limitations 2
presentations
3 www.marketingPlanNOW.com Creativity & Marketing
4. 1. The welcome to Creativity test
True False Questions
a) Children are more creative!
b) Some adults are more
creative than other adults!
c) Although it’s rare, one can
switch on his/ her creativity!
4 www.marketingPlanNOW.com Creativity & Marketing
5. 1. The welcome to Creativity test
Answers
a) False!
b) False!
c) False!
5 www.marketingPlanNOW.com Creativity & Marketing
24. 1. The welcome to Creativity test
24 www.marketingPlanNOW.com Creativity & Marketing
25. 1. The welcome to Creativity test
are chefs
?
25 www.marketingPlanNOW.com Creativity & Marketing
26. 1. The welcome to Creativity test
26 www.marketingPlanNOW.com Creativity & Marketing
27. 1. The welcome to Creativity test
27 www.marketingPlanNOW.com Creativity & Marketing
28. 1. The welcome to Creativity test
are hairdressers
?
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29. Marketing
communication often
A
starts with attracting
I
Attention, the
attention of the
targeted audiences! D
This can be done
mainly by cre8ing A
unexpected solutions!
Attention
S
Interest
Desire 1925
Action
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Satisfaction
30. 1. The welcome to Creativity test
Is this
“Cre8ivity”?
30 www.marketingPlanNOW.com Creativity & Marketing
31. “Cre8ivity?”
If you really want to touch
someone, send them a letter.
31 www.marketingPlanNOW.com Creativity & Marketing
32. 1. The welcome to Creativity test
Wordless…
32 www.marketingPlanNOW.com Creativity & Marketing
33. 1. The welcome to Creativity test
33 www.marketingPlanNOW.com Creativity & Marketing
34. The welcome to
Creativity test
Which brand is
responsible 4
such a cre8ive
solution?
2 B continued…
34 www.marketingPlanNOW.com Creativity & Marketing
41. The Fitness First
The Ladies Club
Amsterdam
41 www.marketingPlanNOW.com Creativity & Marketing
42. Cre8ivity?
Paris
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43. 1. The welcome to Creativity test
are MarCom people
?
43 www.marketingPlanNOW.com Creativity & Marketing
44. 1. The welcome to Creativity test
Is this
you can see this Cre8i
image in motion
Creativity8-annex
a ppt file vity?
44 www.marketingPlanNOW.com Creativity & Marketing
45. 1. The welcome to Creativity test
you can see this
image in motion
Creativity8-annex
a ppt file
45 www.marketingPlanNOW.com Creativity & Marketing
46. 1. The welcome to Creativity test
Is this
“Cr8v?
46 www.marketingPlanNOW.com Creativity & Marketing
47. 1. The welcome to Creativity test
47 www.marketingPlanNOW.com Creativity & Marketing
63. Presentation Structure
1. Welcome to Creativity test ü
2. Creativity - Vocab & theory
3. Human Brain, introduction
4. Proving Mind limitations 2
presentations
5. Overcoming Mind limitations 2
presentations
63 www.marketingPlanNOW.com Creativity & Marketing
64. End of chapter
Creativity
& Mkng
Welcome to Creativity Test
Presentation 1 out of 7 is over!
Last slide
Danny Abramovich
Marketing Plan Specialist
64 www.marketingPlanNOW.com Creativity & Marketing