Margaret Sheets Implementationplan For A Health Promotion Campaign

Creation of an Implementation Plan for a Mindful Mondays Campaign at Emerson College Created by Margaret Sheets as an “Applied Learning Experience” Final Master’s Thesis Project

What is an Applied Learning Experience Project? ,[object Object],[object Object],[object Object],[object Object]

Healthy Monday Campaign ,[object Object],[object Object],[object Object],[object Object],[object Object]

Mindful Mondays ,[object Object],[object Object]

Primary Research ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Focus Group/Survey Results ,[object Object],[object Object],[object Object],[object Object]

Emerson Demographics ,[object Object],[object Object],[object Object],[object Object],Demographic Category Percentage Total Number of Undergraduate Students 3,453 Gender Male 40% Female 60% Ethnicity International (non-resident aliens) 3.6% Black, Non-Hispanic 4.4% Asian/Pacific Islander 5.5% Hispanic 10.0% White, Non-Hispanic 49.4.2% Multiracial 3.6% Race Unknown, not reported 25.2%

What Other Schools have Done ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Deliverable ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Logo This logo was disliked when tested by Emerson students, consequently the logo above was chosen for the campaign

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Budget ,[object Object],[object Object],[object Object],[object Object]

Margaret Sheets Implementationplan For A Health Promotion Campaign

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