1. Iron man 3 was produced by kevin feige and directed by shane black it is a classic comic
book by marvel and is very cleverly linked in with the avengers tony stark played by Robert
Downey begins to all most fall apart most films do tend to play on showing the heroes
having weakness and at some point doubting themselves after the immense battle tony
took part in the avengers he begins to have panic attacks and goes a little crazy he has to
learn to overcome this as the world needs him yet again I really like the aspect of him being
a very intelligent person who turned himself into a hero it is very different and stands out
the movie has the same sort of story line to the other two were a villain emerges and tony
has to eventually save the day
The films target audience is aimed at males aged 16 – 25 there are many reasons for this, as
it’s a hard hitting action film crammed with weapons and technology males will love it also I
think many will idolise tony has he is very intelligent rich and all ways gets the girl. Also the
aspect of the comic books many people will of grown up reading them so in a way it has
been being advertised for years the public have already began to create a bond with the
character via paper and pictures now the get to see it full on action and explosions. The film
is a 12A and would maybe be seen as inappropriate for children there is some quite dark
seen in the film which could be quite disturbing for a you child also they may find it hard to
understand the humour used.
At box office they got 1,073,273,000 with a budget of 200 million the advertisement of iron
man 3 was very effective and started by creating a hype with the use of word of mouth
between fans by realising pictures of the set, this is good as it allows the public to use here
imagination and sell the filmto other people without even realising they then took the
country by storm with massive eye catching bill boards and posters. There was quite a lot of
synergy used with the film as when younger people see the film then want the iron man
products its very clever how it all links together and results in them make a insane amount
of money
Robert Downey is a very famous actor the use of he his star theory and iron forms to create
a intensely large hype around the film

2. The iron man posters are very iconic and eye catching there are many aspects where
anchorage applies anchorage is where if a person sees a logo or brand they instantly now
what it is iron man is a perfect example of this as it has many factors which it applies to
The iron man suitisvery
recognisable andeveryone instantly
know whentheysee it
The iconicred and goldiron
man logoisalsoveryiconic
The marvel logoisalso verywell
none and fitsperfectlyonthe poster