Project aims to establish the relationship between existing agricultural landscape and abandon factory area of Alfa Romeo in Arese. The new proposal will host various agricultural activities i.e., agricultural market for seeds, organic food, fruits, etc. It will also be a base for zero waste farm running on renewable energy sources (bio mass, biodiesel & solar energy), to create sustainable social environment and encourage people to participate on an urban scale.

1. Workshop 2009/10 _ Master in Urban Vision and Architectural Design 2009-2010 _ Domus Academy

2. From carscape to carescape
Agri-tecture Camouflage
Gianandrea Barreca
Mohammad Ali Behbahani
Project Leader
Assistant
Francesca Benedetto
Giorgio Bologna
Mansi Shah
Caterina Catanzani
Melike Tanya Anamurluoglu
Tejas Kathiriya
Workshop 2009/10 _ Master in Urban Vision and Architectural Design 2009-2010 _ Domus Academy
Workshop 04
Title
Director
Tutor

3. From Carscape to Carescape
AGRI-TECTURE CAMOUFLAGE

4. Aim
To merge the existing agricultural landscape of the Arese area with Alfa Romeo site and provide a new
AGRO- ACTIVITY center for the surrounding territories.
Objectives
To create contemporary landmark
To transform the texture of the site from hardscape to softscape
To camouflage the existing elements with an appropriate design strategy – a green carpet .
To create a sustainable network
To provide a base for public participation
PROJECT MANIFESTO
Main points of consideration

5. Alfa Romeo
Rho Fiera
Expo 2015
Cemetery
MAJOR LANDMARKS
Scale of Alfa Romeo with other landmarks
Porta
Garibaldi
Castello
Centrale
Duomo

6. WATER BODIES

7. FORESTS AND GREEN

8. Fields
produces a
texture and
color on the
territory. We
highlight this
aspect into
creating a
new visual
scape
AGRICULTURAL
LANDSCAPE

9. Agricultural center
Lainate
Garbagnate Milanese
Alfa Romeo
Arese
Rho
Rho Fiera
Expo 2015
Cemetery
SURROUNDING VILLAGES
Porta
Garibaldi
Castello
Centrale
Duomo

10. CONCEPT
To weave a thread in the creation AGRO-center, a thread that ties together everyday lives,
textures, colors, patterns and that make up the relational fabric of the city.

11. VISION OF AGRICULTURE CENTER

12. VISION OF AGRICULTURE CENTER

13. VISION OF ALFA ROMEO- CONCEPTUAL

14. VISION OF ALFA ROMEO- CONCEPTUAL

15. Plain field
Decadent buildings
Functioning buildings
COVER – CONCEPTUAL IDEA

16. CHANGING TEXTURES- envision

17. To make it a contemporary landmark – retain identity of cars!
A potential public space
social
bearable
equitable
sustainable
agriculture
economic
viable
To provide a sustainable
agricultural park
To provide commercial facilities for
revenue generation

18. Agriculture
Agricultural Farms
Public Gardens
Social
parks
Sports activity
Economical
Market / Exhibition
Energy mounds

19. CEREALS
wheat
barley
paddy
corn grain
durum wheat
VEGETABLES
potatoes
tomato
grapes
pear trees
peas
FRUITS
apple trees
BIOMASS
plopars
willows
PLANT FOR
IMPROVING
SOIL +
BIODIESEL
sunflowers
AGRICULTURE TYPOLOGIES
rapeseeds
Agriculture

20. WHEAT
Consumption
per capital (q)
**
No. of
beneficiaries
Euro/q***
Euro/ha
56,54 q
35
18,60
1.051,644
DURUM
WHEAT
53,19 q
33
16,20
861,678
BARLEY
55,61 q
35
18,60
1.034,346
PADDY
53,00 q
33
43,50
2.305,5
CORN GRAIN
105,00 q
65
15,20
1.596
FRUIT and
VEGETABLE
q/ha
producted*
No. of
beneficiaries
Euro/q***
Euro/ha
APPLE
129.41
139
47
6.082,27
PEAR
29.10
32
73
2.117,73
GRAPE
71.40
77
35
2.485,14
PEA
20,47
50
-
-
POTATO
328.35
792
26
8.528,09
TOMATOE
522.43
1260
98
51.198,14
5.913
Consumption
per capital (q)
**
AGRICULTURE PRODUCTION AND COST
.935
.415
*www.provincia.milano.it
** www.istat.it
***www.borsa.granariamilano.org
q/ha
producted*
*www.provincia.milano.it
** www.istat.it
***www.ismea.it
CEREALS

21. BIOMASS
Quantity/
ha
Energy
(kwh/Kg)
Quantity of
energy
(kwh)
plopar
20-35
tonn
0,47
17-30
tonn
0,47
7.90014.000
WOOD
9.40016.450
willow
CARBON
DIOXIDE +
WATER
VAPOUR
PHOTOSYNTHESIS
WATER
TREES
SEEDS
PLANT FOR
IMPROVING SOIL
+ BIODIESEL
Quantity/ha
Energy
sunflower
850 kg
966 l
rapeseed
850 Kg
966 l
BIODIESEL
SUNFLOWERS
and
RAPESEED
VEHICLES
CO2
BIOMASS AND PLANTS FOR IMPROVING SOIL + BIODIESEL

22. PLANTS
SPRING
SUMMER
AUTUMN
WINTER
WHEAT
MATURATION
HARVEST TIME
SOWING TIME
-
DURUM WHEAT
MATURATION
HARVEST TIME
SOWING TIME
-
BARLEY
MATURATION
HARVEST TIME
SOWING TIME
-
PADDY
SOWING TIME
MATURATION
HARVEST TIME
-
CORN GRAIN
SOWING TIME
HARVEST TIME
-
-
PEAS
HARVEST TIME
-
SOWING TIME
MATURATION
TOMATOES
SOWING TIME
HARVEST TIME
-
-
POTATOES
SOWING TIME
HARVEST TIME
-
-
APPLE TREES
BLOOM
MATURATION
HARVEST TIME
HARVEST TIME
PEAR TREES
BLOOM
MATURATION
HARVEST TIME
-
GRAPES
MATURATION
MATURATION
HARVEST TIME
-
SUNFLOWERS
SOWING TIME
HARVEST TIME
-
-
RAPESEEDS
SOWING TIME
HARVEST TIME
-
CYCLE AND AGRICULTURAL COLORS OF PLANTS

23. 1° YEAR
ROTATION OF PLANTS
For the soil to regain itself naturally
2° YEAR
3° YEAR
4° YEAR

24. 30
25
20
15
10
5
CALABRIA
PUGLIA
EMILIA R.
PIEMONTE
LOMBARDIA
SARDEGNA
FRIULI V.G.
UMBRIA
VENETO
MOLISE
TOSCANA
TRENTINO A.A.
OTHERS
0
PRODUCTION OF BIOMASS (%)
Biomass centrals
Biomass centrals for wood
CENTERS OF BIOMASS IN LOMBARDY
The region is at 5° place in Italy for producing biomass.

25. ENERGY FOR THE PLACE
THERMOELECTRIC
STATION
SOLAR PANELS
BIOMASS STATION
RECREATION AREA
BIOMASS
PLOPAR AND
WILLOWS
CEREALS VEGETABLES
FRUIT
BIODIESEL
SUNFLOWERS AND
RAPESEED
IMPROVING SOIL
THE SYSTEM
MARKET:
AGRICULTURE
AND ENERGY

26. DESIGN
1.
2.
To interpret the analysis in an agro-tectonic language
To understand the revenue generated

27. ALFA-ROMEO

28. ALFA-ROMEO

29. ALFA-ROMEO

30. ALFA-ROMEO
Functional buildings
Non- functional

31. ALFA-ROMEO

32. ALFA-ROMEO

33. ALFA-ROMEO

34. ALFA-ROMEO

35. ALFA-ROMEO

36. Wheat - 3
Durum wheat -1
Barley - 2
Paddy - 4
Corn grain - 3
apple – pear orchards -6
Pear -2
Potatoes -4
Tomatoes -7
Peas -2
Rapeseed -2
Sunflower -2.5
Woodland –
poplars - 10
ALFA-ROMEO

37. Wheat - 3
Durum wheat -1
Barley - 2
Paddy - 4
Corn grain - 3
apple – pear orchards -6
Pear -2
Potatoes -4
Tomatoes -7
Peas -2
Rapeseed -2
Sunflower -2.5
Woodland –
poplars - 10
ALFA-ROMEO

38. Wheat - 3
Durum wheat -1
Barley - 2
Paddy - 4
Corn grain - 3
apple – pear orchards -6
Pear -2
Potatoes -4
Tomatoes -7
Peas -2
Rapeseed -2
Sunflower -2.5
Woodland –
poplars - 10
ALFA-ROMEO

39. Go- carting
Woodland- poplar (biomass)

40. CEREALS
Number of
fields
Quantity
producted
(q)
n.
beneficiaries
Origin price
WHEAT
3
169,62
104,7
3.154,932
DURUM
WHEAT
1
53,19
32,8
861,678
BARLEY
2
111,22
68,6
2.068,692
PADDY
4
212,00
130,8
9.222
2.75
288,75
178,2
4.389
CORN GRAIN
FRUIT and
VEGETABLE
Number of
field
Quantity
producted
(q)
n.
beneficiaries
Origin price
APPLE
4
517,64
553,64
24.329,08
PEAR
2
58,2
62,2
4.235,46
4.50
321,3
343,62
11.183,13
PEA
2
40,94
98,6
-
POTATO
4
1.313,4
3.164,8
34.112,36
TOMATOE
7
3.657,01
8.812,3
358.386,98
GRAPE
AGRICULTURE PRODUCTION

41. BIOMASS AND BIODIESEL
BIOMASS
Number of
fields
SOLAR ENERGY
Quantity
produced/ha
Quantity of
energy (kwh)
plopar
7
140- 245 tonn
65.800115.150
willows
3
51- 90 tonn
23.70042.300
BIODIESEL
NUMBER OF
FIELDS
QuantiIty
produced
Energy
sunflower
2.50
2.125kg
2.415 l
rapeseed
2
1.700 Kg
1.932 l
ENERGY PRODUCTION
ENERGY IN MILAN: 1.222 Kwh/m2
yearly
Medium level of electricity
consuption (italian family):
3.000 Kwh yearly
7 HA OF SOLAR PANELS: 12.220.000
* 7 kwh

42. LANDSCAPE TEXTURES IN DIFFERENT SEASONS
Spring-summer- Autumn- Winter

43. LANDSCAPE TEXTURES IN DIFFERENT SEASONS
Spring-summer- Autumn- Winter

44. LANDSCAPE TEXTURES IN DIFFERENT SEASONS
Spring-summer- Autumn- Winter

45. LANDSCAPE TEXTURES IN DIFFERENT SEASONS
Spring-summer- Autumn- Winter

47. BUILDING FACADES

48. BUILDING FACADES

49. BUILDING FACADE

58. THANK YOU!