SlideShare uma empresa Scribd logo
1 de 9
iLife - Life as a Service for the digital native Lee Provoost @ The Fantastic Tavern  24th June 2010
Disclaimer: legal battle  with Apple pending ;-) In case you’re an Apple lawyer: just kidding! Haha! *cough*
BABY DEATH KID TEEN “OLD” Life as a Service for the digital native 20/30 something FAMILY
80 years lifecycle why reinvent the wheel? BE LAZY  APIs 
iLife BABY TM iLife TRAVEL TM iLife DATING TM iLife PARENTS TM Check baby name availability on major social networks and websites, suggest name and registers accounts. Spam friends and family with automatically generated videos and pictures from Baby, automatically captured. Knows your preferences, your friends’ travel plans, searches for cheapest deals and arranges the holiday. Auto-update what you are doing to the outside world, notifies people, tries to arrange meetups. Knows your preferences, analyses events and parties for the target audience, arranges blind dates for you. Manages your agenda so you don’t book double dates or avoid exes during a date. Keep track of your kids where they are, keep an eye on what they buy. Plan for the future, check best schools and neighbourhoods.  iLife Hub TM iLife FRIENDS TM iLife DIVORCE TM Keep track of your friends, what are they doing, syncs calendars and arranges meetups.  Sends out happy birthday wishes, orders gifts for best friends or valentine. Pokes people when you haven’t been in touch for a while. Unfriend and unfollow the person on all your social networks and websites. Activates dating profiles. Schedules meetings with “friends”. Can also take care of the actual break up message.
iLife BABY TM iLife TRAVEL TM iLife DATING TM iLife PARENTS TM Check baby name availability on major social networks and websites, suggest name and registers accounts. Spam friends and family with automatically generated videos and pictures from Baby, automatically captured. Knows your preferences, your friends’ travel plans, searches for cheapest deals and arranges the holiday. Auto-update what you are doing to the outside world, notifies people, tries to arrange meetups. Knows your preferences, analyses events and parties for the target audience, arranges blind dates for you. Manages your agenda so you don’t book double dates or avoid exes during a date. Keep track of your kids where they are, keep an eye on what they buy. Plan for the future, check best schools and neighbourhoods.  iLife Hub TM iLife FRIENDS TM iLife DIVORCE TM Keep track of your friends, what are they doing, syncs calendars and arranges meetups.  Sends out happy birthday wishes, orders gifts for best friends or valentine. Pokes people when you haven’t been in touch for a while. Unfriend and unfollow the person on all your social networks and websites. Activates dating profiles. Schedules meetings with “friends”. Can also take care of the actual break up message.
Budget Phase 1: iLife Hub + 6 modules 4 dev, 1 scrum master, 1 FED, 1UX, 1 Visual Designer, 1 biz dev x 3 months 500 GBP / person / day Sub-total: 310,000 GBP Phase 2: bug fixing and 2nd iteration Sub-total: 310,000 GBP Phase 3: new modules based on feedback Sub-total: 310,000 GBP Total budget: 1 mln GBP (dev, people, hosting)
Revenue User fee:  Free: free Premium (1 user): 5 GBP / month = 60 GBP / year Family: 10 GBP / month = 120 GBP / year User segmentation and revenue: Free: 90 % = 90,000 users = 0 GBP / year (ads?) Premium: 5 % = 5,000 users = 300,000 GBP/ year Family: 5 % = 5,000 users = 600,000 GBP / year	 Potentially 80 years revenue!
CC Licensed Flickr pictures http://www.flickr.com/photos/mcviewty/4476314446/ http://www.flickr.com/photos/limaoscarjuliet/3921970684/ http://www.flickr.com/photos/marcogomes/3300584960/ http://www.flickr.com/photos/hereinvannuys/2183864121/ http://www.flickr.com/photos/dave_traynor/841045738/ http://www.flickr.com/photos/deepblue66/132439533/ http://www.flickr.com/photos/horemachet/2169027087/

Mais conteúdo relacionado

Semelhante a "iLife" Pitch by Lee Provoost for #TFTLondon

Yang Yang Planning Book
Yang Yang Planning BookYang Yang Planning Book
Yang Yang Planning BookKevin Mann
 
Social Media for Rotary Clubs: 10 Ways to Support Rotary's Mission
Social Media for Rotary Clubs: 10 Ways to Support Rotary's MissionSocial Media for Rotary Clubs: 10 Ways to Support Rotary's Mission
Social Media for Rotary Clubs: 10 Ways to Support Rotary's MissionKerry Rego
 
Виктория Найда: Детское приложение: что нужно для монетизации
Виктория Найда: Детское приложение: что нужно для монетизацииВиктория Найда: Детское приложение: что нужно для монетизации
Виктория Найда: Детское приложение: что нужно для монетизацииAppTractor
 
Building Great Programs for Patrons in their 20s and 30s: May 2017
Building Great Programs for Patrons in their 20s and 30s: May 2017Building Great Programs for Patrons in their 20s and 30s: May 2017
Building Great Programs for Patrons in their 20s and 30s: May 2017ALATechSource
 
Using Social Media to Promote Your Non-Profit Event or Business
Using Social Media to Promote Your Non-Profit Event or BusinessUsing Social Media to Promote Your Non-Profit Event or Business
Using Social Media to Promote Your Non-Profit Event or BusinessAnyssa Jane
 
Building Great Programs for Patrons in their 20s and 30s Workshop - July 2016
Building Great Programs for Patrons in their 20s and 30s Workshop - July 2016Building Great Programs for Patrons in their 20s and 30s Workshop - July 2016
Building Great Programs for Patrons in their 20s and 30s Workshop - July 2016ALATechSource
 
Pencil Me in Plz
Pencil Me in PlzPencil Me in Plz
Pencil Me in Plzkaylainanc
 
Understanding & Leveraging Social Media
Understanding & Leveraging Social MediaUnderstanding & Leveraging Social Media
Understanding & Leveraging Social MediaDave Tedlock
 
The dream teen mission and objectives
The dream teen mission and objectivesThe dream teen mission and objectives
The dream teen mission and objectivesnpavone
 
Internet safety-presentation(1)
Internet safety-presentation(1)Internet safety-presentation(1)
Internet safety-presentation(1)andreburtont
 
Connecting With Your Community Via Facebook: They Already Like You!
Connecting With Your Community Via Facebook: They Already Like You!Connecting With Your Community Via Facebook: They Already Like You!
Connecting With Your Community Via Facebook: They Already Like You!Jen Robinson
 
Your Digital Footprint
Your Digital FootprintYour Digital Footprint
Your Digital FootprintMike Fisher
 
Wellbeing bulletin November/December
Wellbeing bulletin November/DecemberWellbeing bulletin November/December
Wellbeing bulletin November/DecemberBrentwoodCountyHighS
 

Semelhante a "iLife" Pitch by Lee Provoost for #TFTLondon (20)

Yang Yang Planning Book
Yang Yang Planning BookYang Yang Planning Book
Yang Yang Planning Book
 
Its who you know
Its who you knowIts who you know
Its who you know
 
Social Media for Rotary Clubs: 10 Ways to Support Rotary's Mission
Social Media for Rotary Clubs: 10 Ways to Support Rotary's MissionSocial Media for Rotary Clubs: 10 Ways to Support Rotary's Mission
Social Media for Rotary Clubs: 10 Ways to Support Rotary's Mission
 
Виктория Найда: Детское приложение: что нужно для монетизации
Виктория Найда: Детское приложение: что нужно для монетизацииВиктория Найда: Детское приложение: что нужно для монетизации
Виктория Найда: Детское приложение: что нужно для монетизации
 
Building Great Programs for Patrons in their 20s and 30s: May 2017
Building Great Programs for Patrons in their 20s and 30s: May 2017Building Great Programs for Patrons in their 20s and 30s: May 2017
Building Great Programs for Patrons in their 20s and 30s: May 2017
 
Need money fast
Need money fastNeed money fast
Need money fast
 
2011 Florida Tourism Conference | Hannah Paramore
2011 Florida Tourism Conference | Hannah Paramore 2011 Florida Tourism Conference | Hannah Paramore
2011 Florida Tourism Conference | Hannah Paramore
 
Using Social Media to Promote Your Non-Profit Event or Business
Using Social Media to Promote Your Non-Profit Event or BusinessUsing Social Media to Promote Your Non-Profit Event or Business
Using Social Media to Promote Your Non-Profit Event or Business
 
Clique 1
Clique 1Clique 1
Clique 1
 
Building Great Programs for Patrons in their 20s and 30s Workshop - July 2016
Building Great Programs for Patrons in their 20s and 30s Workshop - July 2016Building Great Programs for Patrons in their 20s and 30s Workshop - July 2016
Building Great Programs for Patrons in their 20s and 30s Workshop - July 2016
 
What Parents Should Know
What Parents Should KnowWhat Parents Should Know
What Parents Should Know
 
Pencil Me in Plz
Pencil Me in PlzPencil Me in Plz
Pencil Me in Plz
 
Li Evans
Li EvansLi Evans
Li Evans
 
Understanding & Leveraging Social Media
Understanding & Leveraging Social MediaUnderstanding & Leveraging Social Media
Understanding & Leveraging Social Media
 
The dream teen mission and objectives
The dream teen mission and objectivesThe dream teen mission and objectives
The dream teen mission and objectives
 
Internet safety-presentation(1)
Internet safety-presentation(1)Internet safety-presentation(1)
Internet safety-presentation(1)
 
Connecting With Your Community Via Facebook: They Already Like You!
Connecting With Your Community Via Facebook: They Already Like You!Connecting With Your Community Via Facebook: They Already Like You!
Connecting With Your Community Via Facebook: They Already Like You!
 
10 top tips for relocation
10 top tips for relocation10 top tips for relocation
10 top tips for relocation
 
Your Digital Footprint
Your Digital FootprintYour Digital Footprint
Your Digital Footprint
 
Wellbeing bulletin November/December
Wellbeing bulletin November/DecemberWellbeing bulletin November/December
Wellbeing bulletin November/December
 

Mais de mark mann

MIX10 Roundup: Developer's Overview
MIX10 Roundup: Developer's OverviewMIX10 Roundup: Developer's Overview
MIX10 Roundup: Developer's Overviewmark mann
 
MIX10 Roundup: Expression Blend 4
MIX10 Roundup: Expression Blend 4MIX10 Roundup: Expression Blend 4
MIX10 Roundup: Expression Blend 4mark mann
 
Working with the Bing Maps Silverlight Control
Working with the Bing Maps Silverlight ControlWorking with the Bing Maps Silverlight Control
Working with the Bing Maps Silverlight Controlmark mann
 
MEF in Silverlight 4 - a guided tour
MEF in Silverlight 4 - a guided tourMEF in Silverlight 4 - a guided tour
MEF in Silverlight 4 - a guided tourmark mann
 
Silverlight UK User Group #11 Introduction
Silverlight UK User Group #11 IntroductionSilverlight UK User Group #11 Introduction
Silverlight UK User Group #11 Introductionmark mann
 
Silverlight UK User Group #10 Introduction
Silverlight UK User Group #10 IntroductionSilverlight UK User Group #10 Introduction
Silverlight UK User Group #10 Introductionmark mann
 
Designer-Developer Interaction
Designer-Developer InteractionDesigner-Developer Interaction
Designer-Developer Interactionmark mann
 
PRISM and Silverlight
PRISM and SilverlightPRISM and Silverlight
PRISM and Silverlightmark mann
 
SilverlightPulse.NET [Silverlight UK User Group]
SilverlightPulse.NET [Silverlight UK User Group]SilverlightPulse.NET [Silverlight UK User Group]
SilverlightPulse.NET [Silverlight UK User Group]mark mann
 

Mais de mark mann (9)

MIX10 Roundup: Developer's Overview
MIX10 Roundup: Developer's OverviewMIX10 Roundup: Developer's Overview
MIX10 Roundup: Developer's Overview
 
MIX10 Roundup: Expression Blend 4
MIX10 Roundup: Expression Blend 4MIX10 Roundup: Expression Blend 4
MIX10 Roundup: Expression Blend 4
 
Working with the Bing Maps Silverlight Control
Working with the Bing Maps Silverlight ControlWorking with the Bing Maps Silverlight Control
Working with the Bing Maps Silverlight Control
 
MEF in Silverlight 4 - a guided tour
MEF in Silverlight 4 - a guided tourMEF in Silverlight 4 - a guided tour
MEF in Silverlight 4 - a guided tour
 
Silverlight UK User Group #11 Introduction
Silverlight UK User Group #11 IntroductionSilverlight UK User Group #11 Introduction
Silverlight UK User Group #11 Introduction
 
Silverlight UK User Group #10 Introduction
Silverlight UK User Group #10 IntroductionSilverlight UK User Group #10 Introduction
Silverlight UK User Group #10 Introduction
 
Designer-Developer Interaction
Designer-Developer InteractionDesigner-Developer Interaction
Designer-Developer Interaction
 
PRISM and Silverlight
PRISM and SilverlightPRISM and Silverlight
PRISM and Silverlight
 
SilverlightPulse.NET [Silverlight UK User Group]
SilverlightPulse.NET [Silverlight UK User Group]SilverlightPulse.NET [Silverlight UK User Group]
SilverlightPulse.NET [Silverlight UK User Group]
 

Último

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FMESafe Software
 
MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MIND CTI
 
MS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectorsMS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectorsNanddeep Nachan
 
Exploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with MilvusExploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with MilvusZilliz
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingEdi Saputra
 
Why Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businessWhy Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businesspanagenda
 
Strategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherStrategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherRemote DBA Services
 
CNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In PakistanCNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In Pakistandanishmna97
 
AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024The Digital Insurer
 
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWEREMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWERMadyBayot
 
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAndrey Devyatkin
 
DEV meet-up UiPath Document Understanding May 7 2024 Amsterdam
DEV meet-up UiPath Document Understanding May 7 2024 AmsterdamDEV meet-up UiPath Document Understanding May 7 2024 Amsterdam
DEV meet-up UiPath Document Understanding May 7 2024 AmsterdamUiPathCommunity
 
Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin WoodPolkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin WoodJuan lago vázquez
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoffsammart93
 
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...DianaGray10
 
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdfRising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdfOrbitshub
 
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...apidays
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024The Digital Insurer
 
Architecting Cloud Native Applications
Architecting Cloud Native ApplicationsArchitecting Cloud Native Applications
Architecting Cloud Native ApplicationsWSO2
 
DBX First Quarter 2024 Investor Presentation
DBX First Quarter 2024 Investor PresentationDBX First Quarter 2024 Investor Presentation
DBX First Quarter 2024 Investor PresentationDropbox
 

Último (20)

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
 
MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024
 
MS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectorsMS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectors
 
Exploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with MilvusExploring Multimodal Embeddings with Milvus
Exploring Multimodal Embeddings with Milvus
 
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
 
Why Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire businessWhy Teams call analytics are critical to your entire business
Why Teams call analytics are critical to your entire business
 
Strategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherStrategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a Fresher
 
CNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In PakistanCNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In Pakistan
 
AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024
 
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWEREMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
 
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of Terraform
 
DEV meet-up UiPath Document Understanding May 7 2024 Amsterdam
DEV meet-up UiPath Document Understanding May 7 2024 AmsterdamDEV meet-up UiPath Document Understanding May 7 2024 Amsterdam
DEV meet-up UiPath Document Understanding May 7 2024 Amsterdam
 
Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin WoodPolkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
 
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
 
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdfRising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
 
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
 
Architecting Cloud Native Applications
Architecting Cloud Native ApplicationsArchitecting Cloud Native Applications
Architecting Cloud Native Applications
 
DBX First Quarter 2024 Investor Presentation
DBX First Quarter 2024 Investor PresentationDBX First Quarter 2024 Investor Presentation
DBX First Quarter 2024 Investor Presentation
 

"iLife" Pitch by Lee Provoost for #TFTLondon

  • 1. iLife - Life as a Service for the digital native Lee Provoost @ The Fantastic Tavern 24th June 2010
  • 2. Disclaimer: legal battle with Apple pending ;-) In case you’re an Apple lawyer: just kidding! Haha! *cough*
  • 3. BABY DEATH KID TEEN “OLD” Life as a Service for the digital native 20/30 something FAMILY
  • 4. 80 years lifecycle why reinvent the wheel? BE LAZY  APIs 
  • 5. iLife BABY TM iLife TRAVEL TM iLife DATING TM iLife PARENTS TM Check baby name availability on major social networks and websites, suggest name and registers accounts. Spam friends and family with automatically generated videos and pictures from Baby, automatically captured. Knows your preferences, your friends’ travel plans, searches for cheapest deals and arranges the holiday. Auto-update what you are doing to the outside world, notifies people, tries to arrange meetups. Knows your preferences, analyses events and parties for the target audience, arranges blind dates for you. Manages your agenda so you don’t book double dates or avoid exes during a date. Keep track of your kids where they are, keep an eye on what they buy. Plan for the future, check best schools and neighbourhoods. iLife Hub TM iLife FRIENDS TM iLife DIVORCE TM Keep track of your friends, what are they doing, syncs calendars and arranges meetups. Sends out happy birthday wishes, orders gifts for best friends or valentine. Pokes people when you haven’t been in touch for a while. Unfriend and unfollow the person on all your social networks and websites. Activates dating profiles. Schedules meetings with “friends”. Can also take care of the actual break up message.
  • 6. iLife BABY TM iLife TRAVEL TM iLife DATING TM iLife PARENTS TM Check baby name availability on major social networks and websites, suggest name and registers accounts. Spam friends and family with automatically generated videos and pictures from Baby, automatically captured. Knows your preferences, your friends’ travel plans, searches for cheapest deals and arranges the holiday. Auto-update what you are doing to the outside world, notifies people, tries to arrange meetups. Knows your preferences, analyses events and parties for the target audience, arranges blind dates for you. Manages your agenda so you don’t book double dates or avoid exes during a date. Keep track of your kids where they are, keep an eye on what they buy. Plan for the future, check best schools and neighbourhoods. iLife Hub TM iLife FRIENDS TM iLife DIVORCE TM Keep track of your friends, what are they doing, syncs calendars and arranges meetups. Sends out happy birthday wishes, orders gifts for best friends or valentine. Pokes people when you haven’t been in touch for a while. Unfriend and unfollow the person on all your social networks and websites. Activates dating profiles. Schedules meetings with “friends”. Can also take care of the actual break up message.
  • 7. Budget Phase 1: iLife Hub + 6 modules 4 dev, 1 scrum master, 1 FED, 1UX, 1 Visual Designer, 1 biz dev x 3 months 500 GBP / person / day Sub-total: 310,000 GBP Phase 2: bug fixing and 2nd iteration Sub-total: 310,000 GBP Phase 3: new modules based on feedback Sub-total: 310,000 GBP Total budget: 1 mln GBP (dev, people, hosting)
  • 8. Revenue User fee: Free: free Premium (1 user): 5 GBP / month = 60 GBP / year Family: 10 GBP / month = 120 GBP / year User segmentation and revenue: Free: 90 % = 90,000 users = 0 GBP / year (ads?) Premium: 5 % = 5,000 users = 300,000 GBP/ year Family: 5 % = 5,000 users = 600,000 GBP / year Potentially 80 years revenue!
  • 9. CC Licensed Flickr pictures http://www.flickr.com/photos/mcviewty/4476314446/ http://www.flickr.com/photos/limaoscarjuliet/3921970684/ http://www.flickr.com/photos/marcogomes/3300584960/ http://www.flickr.com/photos/hereinvannuys/2183864121/ http://www.flickr.com/photos/dave_traynor/841045738/ http://www.flickr.com/photos/deepblue66/132439533/ http://www.flickr.com/photos/horemachet/2169027087/

Notas do Editor

  1. Start with Teen and 20/30 something. They will get their kids on board, everything will move and shift till the whole lifecycle is covered.With bit of luck we have for 80 years revenue…
  2. http://www.longtail.com/the_long_tail/2008/11/freemium-math-w.htmlFlickr has 5 to 10 % paying users