My keynote address from the 2009 ALIA Information Today conference in Sydney, Australia. The title comes from Jane McGonigal's 2008 GDC talk on "games as happiness engines."

2. mamamusings.net

3. Jane McGonigal

6. Maybe not yet… but you should be.

7. “ For many people today, in terms of perceived quality of life , virtuality is beating reality.”

8. “ The first national survey of its kind finds that virtually all American teens play computer, console, or cell phone games and that the gaming experience is rich and varied, with a significant amount of social interaction and potential for civic engagement.”

9. 40% of adult women

10. 18 % 33 %

11. 26% over age 50

16. What if we could harness the technology behind World of Warcraft for use in libraries? What if we could create library systems that were more like World of Warcraft and less like Pong? Have we even created the Pong version yet? I want a gaming librarian! - Jeffrey Trzeciak University Librarian McMaster University http://ulatmac.wordpress.com/2006/09/18/8/

30. http://en.wikipedia.org/wiki/Game

33. context is king, not content it’s about unfettered experience what’s the immersive experience we’re creating in public libraries? - Stephen Abram Internet Librarian ‘06 (photo by Michael Sauers)

34. http://www.42entertainment.com/see.html