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U R  E
      IL
  FA the
#        t
  m  e e          urs
         r en   e
   tr ep end
en         f ri
   b e st
o ?
                    w h
             m in
      n ja
B e
made in
germany
born in
  1981
married
soccer
fanatic
started
(very) early
online since
        1996
started
  small
always
working
grew
 fast
our startup
    office 2001!




managed
  chaos
our server-
     ”farm” 2001!




used what
   we had
partied
  hard
’RE
    y! WE
   r
   r
Sofailed,Dover
    O  E
      S over
   L and
 C
        again
ut
               a bo
         ta lk
let ʼs
              U R E
     FA IL
 #
“Every time I build a company
and sell it - well, I can't help it
and think somehow success is
failure - gone wrong”
- Martin Varsavsky (serial entrepreneur)
FUN
AND A
INSTANT
LESSON
failure
success
p le s
    x a m
e
d!
   ile
fa
d!
   ile
fa
d!
   ile
fa
d!
   ile
fa
big ideas
  do fail!
c re t
  e s e
th      u  la
  form
Return on Failure
Benefits (Technology, Ideas,
             Contacts, Products,…)
ʄ(RoF) =     Loss (Time, Money, …)
ed
          arn
      s le
    on
  ss
le
imagine
dream
think
  big
make
 things
happen
hire
talent
meet
 smart
people
share
ideas
find a
 USP
fail fast
and cheap
change
happens
deal
with it
turn it into
a opportunity
be ready
take a
 break
nt ly
             or ta
            p
       t im
  os
m
...who makes the
       difference
erlin,
                          you a  re in B
                       If
                                s me e t up!
                           letʼ
                                       Benjamin Rohé
                       e: me@make a startup.com
                            w: make a startup.com
                              m: +49 173 975 10 21
                                       @makeastartup
proud member of:


                   !                              !

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Failure: meet the Entrepreneurs best friend