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Competency Model

                              Leadership                                                                                                                                   Commitment                                                                     Organizational
                               Outcomes                          Strategic Alignment
                                                                                                                                                                         and Competence                                                                    Performance

                                                   Creating and                   Designing adaptive             Creating an adaptive              Developing networks of Working across                          Managing knowledge as Creating value through Building sustained
                                                   redefining markets             strategy                       culture                           talent and capabilities organizational                         an organizational asset strategic use of     business success
                                                      •Manages accounts              •Provides visionary            •Anticipates and shapes            •Defines the strategic boundaries to build                                         functional expertise    •Models dynamic
                                                      internationally                insight                        the evolution of the               importance of human    value                                  •Integrates brand                                              application of a balanced
                                                                                                                                                                                                                                                    •Shapes the vision for
                                                      •Markets the brand             •Builds adaptive               industry                          capital                                                        experience into                                                scorecard
                                                                                                                                                                                     •Builds global networks to                                     function
                                                      internationally                strategies                     •Manages discontinuity,           •Attracts, develops, and                                       organizational systems                                         •Drives execution through
                                                                                                                                                                                     complete effectively                                           •Builds centers of
                                                      •Redefines relevant            •Creates strategic             disorder, and distraction in      retains talent                                                 •Builds cross-functional                                       integrated processes
                                                                                                                                                                                     •Builds strategic                                              excellence
                                                                                                                                                      •Champions a culturally                                                                                                       •Anticipates forces that
                                   Officers           markets
                                                      •Defines the global
                                                                                     initiatives                    organizational restructuring
                                                                                                                    •Maintains the                    diverse corporation
                                                                                                                                                                                     partnerships and                capabilities                   •Manages knowledge
                                                                                                                                                                                                                                                                                    impact results
                                                                                                                                                                                     alliances                       •Shapes industry               as an asset
                                                      marketplace                                                   organization’s credibility        •Leverages diverse                                             knowledge
                                                                                                                                                                                     •Build networks across
                                                                                                                    before and after an image         perspectives across                                            •Leverages knowledge of
                                                                                                                                                                                     the organization or
                                                                                                                    or brand change                   global management team                                         industry best practices
                                                                                                                                                                                     corporation
                                                                                                                    •Restructures the
                                                                                                                    boundaries of the
                                                                                                                    organization in response to
 (Scope, Context, Thinking)




                                                                                                                    marketplace demands
                                                   Expanding existing             Adapting strategy to           Creating systems to               Creating systems to            Leveraging                      Driving learning               Leveraging expertise            Managing for
   Increasing Complexity




                                                   markets                        emerging needs                 support change and                support active                 organizational                  across functions and           through innovative              business results
                                                      •Takes entrepreneurial         •Shapes strategy            innovation                        engagement                     relationships                   throughout the                 systems and                        •Builds systems to
                                                      risk                           •Provides direction            •Develops high-                   •Develops leaders              •Coaches and motivates       organization                   technology                         manage a balanced
                                                      •Demonstrates business         •Thinks strategically          performance cultures              •Fosters open                  teams                                                          •Leverages technology           scorecard
                                                      situation versatility                                                                                                                                          •Models cross-functional
                                                                                                                    through organizational            communication                  •Fosters teamwork               knowledge                      •Builds decision support        •Demonstrates financial
                                                      •Drives market analysis                                                                         •Models the development        •Builds systems to work
                                 SVP/VP/AVP           through quantitative data
                                                                                                                    transformation
                                                                                                                    •Mobilizes the                    of a diverse workforce         across boundaries
                                                                                                                                                                                                                     •Participates in industry      systems
                                                                                                                                                                                                                                                    •Models functional
                                                                                                                                                                                                                                                                                    acumen
                                                                                                                                                                                                                                                                                    •Manages against plan
                                                      •Redefines customer                                                                                                                                            groups
                                                                                                                    organization to adapt to          •Manages across diverse        •Displays organizational        •Creates systems for           excellence                      and for profitability
                                                      needs                                                         marketplace changes               groups, individuals, and       savvy                                                          •Identifies best practices      •Develops financial
                                                      •Builds mega brands for                                                                                                                                        knowledge sharing
                                                                                                                    •Models the capacity to           work styles                    •Champions                      •Defines business              •Sets the standard for          systems and processes
                                                      a global market                                               act in uncertain times                                           collaboration                                                  functional expertise            •Builds value-added
                                                                                                                                                                                                                     practices
                                                                                                                                                                                     •Manages conflicts                                                                             processes
                                                                                                                                                                                     across boundaries
                                                                                                                                                                                     •Leads teams effectively

                                                   Focusing on customer Linking to strategy                      Continuously                      Coaching and                   Collaborating                   Understanding core             Supporting functional           Managing against the
                                                   needs                   •Communicates                         improving processes               developing people              effectively                     business practices             excellence                      plan
                                                      •Gains information on          organizational strategy        •Guides process                   •Values diversity               •Influences others          and products                      •Applies best practices        •Implements balanced
                                                      customer needs                 •Makes sound decisions         improvement                       •Actively utilizes the          •Negotiates across            •Knows products and             •Builds effective              business scorecard
                                                      •Focuses on external           that support the strategy      •Manages the rate of              talents of diverse people       boundaries                    services                        processes for delivering       •Sets aggressive goals
                                                      customer needs                                                change                            •Coaches and develops           •Models a partnering          •Shares industry                expertise                      •Manages project to plan
                                  Director &          •Understands internal                                         •Reinvents business               staff                           style                         knowledge                       •Continuously upgrades         and budget
                                                      customer needs                                                practices and products            •Resolves conflict              •Breaks down silos            •Knows policies and             functional expertise           •Works with drive and
                                 Professional         •Demonstrates                                                 •Champions change                                                 •Contributes to teams         processes                       •Translates                    commitment
                                                      adaptability to market                                        •Adapts plans in                                                  effectively                   •Models business and            organizational strategy        •Commits to quality
                                                      changes                                                       response to changing                                                                            organizational practices        into functional objectives     •Delegates and monitors
                                                      •Organizes work to                                            objectives                                                                                                                                                     work efficiently
                                                      reduce time to market




                                                     Entrepre-                        Crafting                       Driving                           Valuing                       Building                       Knowing                       Leveraging Making Plan
                                                     neurship                         Strategy                       Change                            People                        Partner-                         the                         Functional   (Executing
                        Key                                                                                                                                                                                                                                   for Business
                                                                                                                                                                                      ships                         Business                       Expertise
                Competencies                                                                                                                                                                                                                                                         Results)



                                                                                           Seasoned                                    Intuition and                                                                              Self-Directed                                     Corporate
                                                                                                                                                                                         Dialogue
                                Corporate and Personal                                     Judgment                                      Believing                                                                                  Learning                                         Values
                                                                                  • Models sound decision                • Demonstrates leadership                       • Listens and communicates               • Cultivates diversity of                         • Models sound health/safety/
                                            Leadership                              making                                 styles versatility                              effectively                              management experience                             environment practices
                                   (Individual Leadership)                        • Analyzes and solves                  • Models personal adaptability                  • Uses effective presentation            • Pursues relevant education                      • Demonstrates sound business
                                                                                    problems                             • Leads courageously                              skills                                 • Adapts and learns                                 ethics
                                                                                  • Demonstrates process                 • Models work/life balance                                                                                                                 • Models public responsibility
                                                                                    thinking                                                                                                                                                                        • Inspires trust
                                                                                                                                                                                                                                                                    • Models credibility
                                                                                                                                                                                                                                                                    • Demonstrates integrity

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Competency model

  • 1. Competency Model Leadership Commitment Organizational Outcomes Strategic Alignment and Competence Performance Creating and Designing adaptive Creating an adaptive Developing networks of Working across Managing knowledge as Creating value through Building sustained redefining markets strategy culture talent and capabilities organizational an organizational asset strategic use of business success •Manages accounts •Provides visionary •Anticipates and shapes •Defines the strategic boundaries to build functional expertise •Models dynamic internationally insight the evolution of the importance of human value •Integrates brand application of a balanced •Shapes the vision for •Markets the brand •Builds adaptive industry capital experience into scorecard •Builds global networks to function internationally strategies •Manages discontinuity, •Attracts, develops, and organizational systems •Drives execution through complete effectively •Builds centers of •Redefines relevant •Creates strategic disorder, and distraction in retains talent •Builds cross-functional integrated processes •Builds strategic excellence •Champions a culturally •Anticipates forces that Officers markets •Defines the global initiatives organizational restructuring •Maintains the diverse corporation partnerships and capabilities •Manages knowledge impact results alliances •Shapes industry as an asset marketplace organization’s credibility •Leverages diverse knowledge •Build networks across before and after an image perspectives across •Leverages knowledge of the organization or or brand change global management team industry best practices corporation •Restructures the boundaries of the organization in response to (Scope, Context, Thinking) marketplace demands Expanding existing Adapting strategy to Creating systems to Creating systems to Leveraging Driving learning Leveraging expertise Managing for Increasing Complexity markets emerging needs support change and support active organizational across functions and through innovative business results •Takes entrepreneurial •Shapes strategy innovation engagement relationships throughout the systems and •Builds systems to risk •Provides direction •Develops high- •Develops leaders •Coaches and motivates organization technology manage a balanced •Demonstrates business •Thinks strategically performance cultures •Fosters open teams •Leverages technology scorecard situation versatility •Models cross-functional through organizational communication •Fosters teamwork knowledge •Builds decision support •Demonstrates financial •Drives market analysis •Models the development •Builds systems to work SVP/VP/AVP through quantitative data transformation •Mobilizes the of a diverse workforce across boundaries •Participates in industry systems •Models functional acumen •Manages against plan •Redefines customer groups organization to adapt to •Manages across diverse •Displays organizational •Creates systems for excellence and for profitability needs marketplace changes groups, individuals, and savvy •Identifies best practices •Develops financial •Builds mega brands for knowledge sharing •Models the capacity to work styles •Champions •Defines business •Sets the standard for systems and processes a global market act in uncertain times collaboration functional expertise •Builds value-added practices •Manages conflicts processes across boundaries •Leads teams effectively Focusing on customer Linking to strategy Continuously Coaching and Collaborating Understanding core Supporting functional Managing against the needs •Communicates improving processes developing people effectively business practices excellence plan •Gains information on organizational strategy •Guides process •Values diversity •Influences others and products •Applies best practices •Implements balanced customer needs •Makes sound decisions improvement •Actively utilizes the •Negotiates across •Knows products and •Builds effective business scorecard •Focuses on external that support the strategy •Manages the rate of talents of diverse people boundaries services processes for delivering •Sets aggressive goals customer needs change •Coaches and develops •Models a partnering •Shares industry expertise •Manages project to plan Director & •Understands internal •Reinvents business staff style knowledge •Continuously upgrades and budget customer needs practices and products •Resolves conflict •Breaks down silos •Knows policies and functional expertise •Works with drive and Professional •Demonstrates •Champions change •Contributes to teams processes •Translates commitment adaptability to market •Adapts plans in effectively •Models business and organizational strategy •Commits to quality changes response to changing organizational practices into functional objectives •Delegates and monitors •Organizes work to objectives work efficiently reduce time to market Entrepre- Crafting Driving Valuing Building Knowing Leveraging Making Plan neurship Strategy Change People Partner- the Functional (Executing Key for Business ships Business Expertise Competencies Results) Seasoned Intuition and Self-Directed Corporate Dialogue Corporate and Personal Judgment Believing Learning Values • Models sound decision • Demonstrates leadership • Listens and communicates • Cultivates diversity of • Models sound health/safety/ Leadership making styles versatility effectively management experience environment practices (Individual Leadership) • Analyzes and solves • Models personal adaptability • Uses effective presentation • Pursues relevant education • Demonstrates sound business problems • Leads courageously skills • Adapts and learns ethics • Demonstrates process • Models work/life balance • Models public responsibility thinking • Inspires trust • Models credibility • Demonstrates integrity