SlideShare uma empresa Scribd logo
1 de 25
FUTURE
of SEO SEO 2013
Predictii
SEO = CONTENT

DACA ROMANUL S-A NASCUT POET, EL TREBUIE SA MOARA COPYWRITER
Marius Aldea
SEO = AUTHORSHIP

Authorship = Digital Signature
SEO = BRAND
BRAND = TRUST
SEO = COMMUNITY

COMMUNITY = FIDELITY
SEO = QUALITY LINKS
LINKS = RELATIONS
5$ =
Q
U
A
L
I
T
Y
?
SEO = QUALITY

PEOPLE WANT QUALITY
SEO = LOCAL

LOCAL = CITIES
SEO = MOBILE & TABLET

PEOPLE LOVE GADGETS
SEO = IMAGES
& VIDEO
SEO = DIVERSITY
SEO = PERSONALIZATION
SEO = SOCIAL

SOCIAL SIGNALS = TRUST
SEO = SEMANTICS

SEMANTICS = CONNECTIONS
SEO = RICH SNIPPETS
SEO = SUCCESS

SUCCESS = BRAND + CONTENT + MOBILE + LOCAL + LONG TAIL + SOCIAL MEDIA
S

SEO = PEOPLE
HAPPY PEOPLE
GOOGLE = HAPPY PEOPLE’S SEARCH
ENGINE
SEO is NOT SPAM
TRY WHITE HAT, is CHEAPER
SESE
IF YOU DO SOMETHING AMAZING AND
YOU BELIEVE IN IT, THEN EVERYTHING
YOU DO IS MARKETING
DON’T COMPETE WITH YOUR RIVALS,
MAKE THEM IRRELEVANT.

Your goal is to provide value that is so unique to you that
you have a monopoly on it.
IF PEOPLE LIKE YOU

THEN

GOOGLE WILL LOVE YOU
SEOarch.ro
linkedin.com/in/danielene
twitter.com/LeinadEne
slideshare.net/danielene
plus.google.com/114581565265333064501/posts

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